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— March 2007 —


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March 8, 2007

2007 Opel Corsa OPC at Geneva Motor Show : GlobalGiants.com

Opel Corsa

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Photo: The 2007 Opel Corsa OPC is introduced at the Geneva Motor Show Tuesday, March 6, 2007 in Geneva, Switzerland. The Corsa OPC is equipped with a192 horsepower 1.6-liter turbo engine that reaches a top speed of 140 miles-per-hour. (General Motors Photo/Axel Wierdemann) |GlobalGiants.com|


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Edited & Posted by the Editor | 3:04 AM | View the original post





Revealing Ford Mondeo at Geneva Motorshow : GlobalGiants.com

Ford Mondeo


Photo: John Fleming President and CEO Ford of Europe revealing the new Ford Mondeo at Geneva Motor Show 2007. |GlobalGiants.com|


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Edited & Posted by the Editor | 3:01 AM | View the original post





The Beach Boys Present a New Career-Spanning Collection, 'The Warmth Of The Sun,' to be Released May 15 on CD and Digitally by Capitol/EMI : GlobalGiants.com

THE BEACH BOYS


Photo: The Beach Boys - The Warmth Of The Sun - cover art.

HOLLYWOOD, Calif. -- The Beach Boys and Capitol/EMI Music Catalog Marketing have announced the May 15 release of "The Warmth Of The Sun," a new collection of 28 career-spanning tracks, hand-selected and sequenced by The Beach Boys themselves. "The Warmth Of The Sun" traces the iconic band's creative arc in a sunup to sundown musical journey that goes beyond the beach, presenting a broad view of the rich musical legacy of America's band. |GlobalGiants.com|


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Edited & Posted by the Editor | 1:06 AM | View the original post





March 7, 2007

NYC & Company Expands International Marketing Reach to Promote New York City Worldwide : GlobalGiants.com

Unprecedented Financial, Creative Resources Elevate Campaign to New Level for Travel and Tourism Industry.

NYC COMPANY ADOLFO CARRION


Photo: Pictured is Adolfo Carrion, Jr., Bronx Borough President, who attended ITB Berlin with NYC & Company, the city's tourism and marketing company to announce a new five-borough strategy to market the City of New York internationally. George Fertitta, CEO of NYC & Company and Fred Dixon, VP Tourism Development for NYC & Company, also spoke during the city's press conference in Berlin, Germany on March 7, 2007. Photo Credit: NYC & Company.

BERLIN, March 7 -- NYC & Company, New York City's tourism, marketing and events organization, today announced a slate of international office openings, the latest in an ambitious campaign to build a global network -- and in the process remake the face of New York City's travel and tourism industry.

With the new offices, NYC & Company has more than doubled its international presence in the last year. Recent additions include outposts in Spain, Russia, Scandinavia and Amsterdam, which serves the Benelux countries of Belgium, the Netherlands and Luxembourg. NYC & Company now operates 11 international offices in 19 countries.

News of the international offices came during a press conference at ITB, the leading trade fair for the global tourism industry. Held each year in Berlin, Germany, the five-day event draws roughly 10,900 exhibitors from 180 countries and almost 163,000 total visitors, including nearly 84,000 trade professionals. NYC & Company CEO George Fertitta, Bronx Borough President Adolfo Carrion and Vice President of Tourism Development Fred Dixon were all on hand to represent the city and answer questions about the future of New York City tourism.

Travel and tourism for New York City is a $24 billion industry that supports more than 330,000 jobs. The new NYC & Company is the world's leading municipal tourism, marketing and events organization, dedicated to building New York City's economy and positive image in order to achieve 50 million visitors annually by 2015.

"We New Yorkers are passionate about our city -- and with good reason. It is vibrant, culturally diverse and has the potential to be the most powerful brand in the world," NYC & Company CEO George Fertitta said. "What we have here is just the beginning. And as we move ahead, we will watch carefully to make sure not a penny is wasted, and that our energies and talents are all leveraged toward making sure the rest of the country and the world experiences that passion as well." |GlobalGiants.com|

The expansion is just one facet of the organization's dramatic transformation since mid-2006. Following the June merger with NYC Marketing and NYC Big Events, NYC & Company emerged with a new strategy aimed at achieving the City's goal of attracting 50 million visitors to New York City annually by 2015. To that end, the new NYC & Company is also operating with an additional $15 million in annual funding from the City and more than $60 million in media and promotional assets -- an unprecedented store of resources directed toward municipal promotion.

"Travel and tourism is a critical industry for our City -- one that supports an estimated 330,000 jobs and generates more than $24 billion in spending -- which is why we have redoubled our efforts to promote and market the City to prospective tourists in every corner of the globe," Mayor Michael R. Bloomberg said. "In 2006, we project that a record 44 million tourists visited New York, and we are ahead of schedule towards reaching our goal of attracting 50 million tourists to the City by 2015."

"We are capitalizing on our strong economy, the value of the dollar versus foreign currencies, historic lows in the City's crime rate, the vibrancy of our cultural attractions and many other factors," Fertitta said. "Our job is to think well into the future, and with Mayor Bloomberg's investment it provides us with the financial wherewithal to achieve goals that -- before now -- were never even contemplated."

The goals include drawing up an innovative marketing campaign that reaches more people worldwide and attracts more major events to the city. It is supported by more than $60 million in media assets, including New York City bus shelters, phone kiosks, street banners and television and radio. These also will be traded for in-kind media in international markets, the result of an historic street furniture contract signed with Cemusa. NYC & Company has already begun placing billboards in European countries including England, Italy and Spain.

"What has been particularly illuminating is just how much of a difference can be made when you take the New York City message on the road," said Dixon, who has attended all the overseas office launches. "The City is such a diverse microcosm of cultures, neighborhoods and experiences, and sharing our story first hand with potential visitors will have a positive impact for years to come."

Some early results of the new NYC & Company's work are already evident. NYC Big Events -- originally founded in 2002 to attract high-profile events and create new ones for the City -- was instrumental in bringing the Latin Grammys to the city for the first time last year. This year, the City announced the 2008 Major League Baseball All-Star Game will be held at Yankee Stadium. On the marketing side, the organization has rolled out its NYC Open/Book campaign, a consumer and trade initiative tailored to individual international markets and designed to draw visitors to the city during traditionally slow travel periods. |GlobalGiants.com|


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Edited & Posted by the Editor | 1:47 PM | View the original post





Mercedes-Benz at the 77th Geneva Motor Show : GlobalGiants.com

Triple Premiere for the New C-Class.

MERCEDES BENZ

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Photo: Dieter Zetsche, Chairman of the Board of DaimlerChrysler AG and Head of the Mercedes Car Group presents the highly economical and environmentally friendly Vision C 220 BLUETEC in Geneva. In the study based on the new C-Class, Mercedes-Benz is presenting its innovative BLUETEC emissions control technology for the first time in combination with a highly fuel-efficient four-cylinder engine.


Mercedes Benz

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Photo: Mercedes-Benz at the 77th Geneva Motor Show.

GENEVA, March 6 -- The new Mercedes-Benz C-Class is celebrating a triple premiere at the 77th Geneva Motor Show: in addition to the standard-production model, the "AMG-Mercedes C-Class DTM 2007" racing version and Vision C 220 BLUETEC have their debut at the show. |GlobalGiants.com|


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Edited & Posted by the Editor | 4:58 AM | View the original post





Volvo at the Geneva Motor Show : GlobalGiants.com

Two Global Debuts.

All-New XC70, the next generation of Volvo's segment defining crossover and the All-New V70, staking claim as a segment leader take the stage in Europe's first major auto show.

VOLVO XC70

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Photo: All-New Volvo XC70.

GENEVA, March 6 -- The all-new Volvo XC70 is being introduced at the Geneva Motor Show with comprehensive changes inside and out, with new styling cues, improved driving dynamics, inspiring technological applications, added luxury and new developments in safety.

VOLVO V70

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Photo: All-New Volvo V70.

As a leader in the wagon segment with 54 years of continuous refinement and improvement, Volvo is also introducing the all-new Volvo V70 in Geneva. With its perfect balance of luxury, versatility and safety, the all-new Volvo V70 sets the standard for premium wagons. |GlobalGiants.com|


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Edited & Posted by the Editor | 2:29 AM | View the original post





ABC Radio Networks En Espanol Partners With Thalia & The Mottola Co. to Launch 'The Conexion Thalia Radio Show' : GlobalGiants.com

Latin Superstar to Host Nationally Syndicated Radio Show.

Pontiac and Amtrak on Board as Inaugural National Sponsors.

Show Will Debut in New York, Los Angeles, Chicago and Miami.

ABC RADIO NETWORKS EN ESPANO


Photo: Latin superstar, Thalia, to host nationally syndicated radio show on ABC Radio Networks en Espanol.


NEW YORK, March 6 -- ABC Radio Networks today announced an exclusive agreement with Thalia to produce and syndicate The Conexion Thalia Radio Show, a two-hour weekly radio program starring superstar Thalia premiering on March 17. The show will debut with an incredibly strong line-up of top rated stations in the nation's largest markets. The Conexion Thalia Radio Show continues ABC's commitment to its Hispanic initiative, ABC Radio Networks en Espanol, which includes Latin superstars and mega-brands such as Reggaeton sensation Daddy Yankee, Emmy award-winning broadcaster Maria Celeste Arraras and ESPN Deportes Radio.

The Conexion Thalia Radio Show will feature the Latin superstar in a fun and fast-paced lifestyle show in a format that allows Thalia to expound on fashion, gossip, and inside celebrity information as well as include informative segments on issues facing Latinos today. She will cover all the topics that appeal to an extremely wide demographic of l8-34 year old male and female Latinos and lovers of the culture.

Thalia began her career as a child star on Mexican television and in Mexican theatre. As a recording artist for EMI Music she has achieved superstar status, sold over 12 million CDs worldwide and been nominated for four Latin Grammy awards. |GlobalGiants.com|


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Edited & Posted by the Editor | 1:59 AM | View the original post





JAPAN STOCKS : GlobalGiants.com

Asian markets rebound.

Japan Stocks


Photo: A pedestrian passes in front of a share prices chart in downtown Tokyo, 06 March 2007. Japanese share prices rebounded 202.25 points to close at 16,844.50 points at the Tokyo Stock Exchange, clawing back some of their heavy recent losses as bargain hunters emerged after five straight days of falls. AFP PHOTO / Yoshikazu TSUNO (Photo credit YOSHIKAZU TSUNO/AFP/Getty Images) |GlobalGiants.com|


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Edited & Posted by the Editor | 1:55 AM | View the original post





CURVATION PROJECT CONFIDENCE WINNER SHELLY THOMAS : GlobalGiants.com

CURVATION PROJECT CONFIDENCE


Photo: Queen Latifah, left, congratulates Shelly Thomas, of South Euclid, Ohio, the winner of the second annual CURVATION(SM) PROJECT CONFIDENCE(SM) Awards on Tuesday, March 6, 2007 in New York. This is the culmination of a nationwide search to recognize women who project the power of confidence and encourage it in others, ultimately helping them live more fulfilling lives. Thomas was presented with a $10,000 grant for her non-profit InnerBeauty Foundation. |GlobalGiants.com|


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Edited & Posted by the Editor | 1:48 AM | View the original post





March 6, 2007

Mitsubishi Motors lineup at 77th Geneva International Motor Show : GlobalGiants.com

European market Outlander on-road SUV unveiled.

Mitsubishi OUTLANDER_2_L

Photo: Misubishi Outlander European market.


Mitsubishi Prototype-X_4_L


Photo: Mitsubishi Prototype-X.

Tokyo, March 6, 2007 — Mitsubishi Motors Corporation today unveils the European market version of the Outlander on-road SUV and shows the Prototype-X concept for a next-generation high-performance 4WD sedan at the 2007 Geneva International Motor Show. The company is displaying a total of 10 exhibits (16 during the general public session) at the show which runs from March 6 through 18 at the Geneva Palexpo exhibition and conference complex, opening to the general public on March 8. |GlobalGiants.com|


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Edited & Posted by the Editor | 11:13 AM | View the original post





BENETTON'S MAGAZINE: COLORS 70: Beijing Chronicles. : GlobalGiants.com

Monograph on the Chinese capital presented in the city.

Benetton Colors Magazine


Beijing, March 6th, 2007 -- In the run up to the 2008 Olympic Games, Beijing is undergoing a rapid transformation (as is the whole of China) from a city of ancient culture to a capitalism-driven megalopolis. The city is seen through the everyday stories of its inhabitants narrated by two of Fabrica’s young Chinese artists. Beijing is the protagonist of COLORS 70, the new issue presented today in the Chinese capital at a roundtable with Luciano Benetton; Marco Mueller, head of Fabrica Cinema and China expert; and Chinese film director Zhang Yuan.

Benetton Colors Magazine


Distributed in over 40 countries, published in three editions and four languages, Colors is a quarterly magazine read by young people around the world. Founded in 1991, from an idea of Luciano Benetton and Oliviero Toscani, and based on the conviction that diversity is positive and all cultures have the same value, today Colors is part of the publishing activities of Fabrica, Benetton’s communication research centre. |GlobalGiants.com|


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Edited & Posted by the Editor | 8:20 AM | View the original post





Siemens Technology for London : GlobalGiants.com

London Siemens

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London has traditionally had an efficient public transportation system. Europe‘s second-largest conurbation has the world‘s oldest and largest subway system and a famous network of 700 bus lines that carry some six million passengers daily. In the future, a satellite-supported system from Siemens that can record the positions of 8,000 buses in real time will shorten travel times and use more than 2,000 displays to inform waiting passengers exactly when the next bus will arrive. Many suburban, regional and intercity rail lines run trains supplied by Siemens, complete with services and maintenance, as do the two airport links Heathrow Express and Heathrow Connect. Siemens also supplies technology that monitors roads and automatically identifies license plates in conjunction with the road toll system in central London. Many of the city‘s traffic lights and other traffic systems are from Siemens, and so is the ultramodern automation technology used by numerous buildings such as the famous high-rise of one of the world‘s largest reinsurer, Swiss Re, theaters in the West End and the Tate Modern and Tate Britain galleries. Siemens supplied fire-detector systems for Canary Wharf, one of the city‘s largest office-building complexes, and surveillance camera systems to increase safety in the city‘s railroad stations. Siemens is also bringing innovation to the British Office for National Statistics, where 250 million paper documents – the birth, marriage and death certificates of all British citizens since 1837 – are being converted into digital files. In addition Siemens is supporting British Telecom‘s construction of its next-generation 21st Century Network. And London clinics such as the Royal London Hospital and Barts Hospital are making long-term investments in high-tech equipment from Siemens, which will supply them with the latest medical technology for the next 35 years. The Siemens equipment already in use here includes imaging and network systems for diagnostic and treatment purposes. |GlobalGiants.com|


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Edited & Posted by the Editor | 2:37 AM | View the original post





Siemens Technology for Mumbai : GlobalGiants.com

Mumbai Siemens

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India is becoming an increasingly attractive business location. That‘s especially evident in Mumbai, which generates 38 percent of India‘s gross domestic product and has a broad range of industry that makes it an economic, trade and fashion center. Mumbai is also the home of the world‘s largest and most prolific film industry, nicknamed “Bollywood.“ Mumbai‘s population density reaches levels that cannot be fathomed in Europe. For example, one square kilometer in Mumbai has to accommodate 29,000 people; in Berlin it’s only 3,800. Some 200 different languages and dialects from both India and abroad are spoken in Mumbai, where millions of people ride the commuter trains from the suburbs to the city center every day. Siemens has been commissioned by the Indian Railway Ministry to supply the drive systems and complete electrical equipment for 170 three-section trains. That includes pantographs, transformers, traction and auxiliary inverters, traction motors, a train control system and a passenger information system. The systems, which have been adapted to local climatic and environmental conditions, will reduce energy consumption by up to 30 percent and lower maintenance and servicing costs. The Grand Hyatt Mumbai hotel has also been adapted to the city‘s extreme climatic conditions. Thanks to ultramodern building technology from Siemens, pleasant temperature and humidity levels can be preset and kept constant throughout the hotel complex. An automatic fire alarm system and surveillance cameras enhance the safety and security of hotel guests and personnel, and the state-of-the-art communication technology meets the highest international standards. In the healthcare sector as well, Mumbai is increasingly relying on high-tech solutions. The Jaslok Hospital and the Saifee Hospital use medical technology from Siemens that includes magnetic resonance tomographs, ultrasound units and complete X-ray systems. |GlobalGiants.com|


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Edited & Posted by the Editor | 2:27 AM | View the original post





Avaya and Lenovo to Provide Customers Enhanced IP Communications on ThinkPad Notebooks : GlobalGiants.com

Professionals Will Access Full Range of Telephony Features with Highest Levels of Security and Ease-of-Use Wherever They Work.

LENOVO AVAYA


Photo: Lenovo and Avaya today announced collaboration plans to enhance the IP communications experience on ThinkPad notebooks. Joint solutions will enable Lenovo's market-leading integrated fingerprint reader and Password Manager technologies to support Avaya's IP Softphone solution for user authentication. A future capability being demonstrated at VoiceCon transforms Lenovo's ThinkLight, on the top of the screen bezel, into a visual alert that advises the computer user to check voice mail.

ORLANDO, Fla., March 6
-- Lenovo and Avaya (NYSE:AV) today announced plans to collaborate on IP and unified communications solutions that combine both companies' award-winning technologies. Lenovo and Avaya will work together to enhance the IP communications experience on ThinkPad notebooks, giving business users the highest levels of security, usability and quality of service as they place and receive phone calls from their notebook PCs.

Avaya is a leading global provider of business communications applications, software and services. Lenovo is a leading PC company.|GlobalGiants.com|


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Edited & Posted by the Editor | 2:19 AM | View the original post





March 5, 2007

Siemens Baggage Handling System at Madrid Airport to be expanded : GlobalGiants.com

Madrid


Madrid, Spain -- Three early bag stores (EBS) with a total capacity of 8,000 bags are going to be integrated into the existing installation. Today, flight passengers expect a high standard of comfort and service. They would like to avoid long queues by checking in early. |GlobalGiants.com|


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Edited & Posted by the Editor | 11:01 AM | View the original post





TIDE'S NEW CAMPAIGN : GlobalGiants.com

TIDE


Photo: Let your patriotic colors shine bright! Noted music artist Cyndi Lauper records the classic, patriotic anthem "America the Beautiful" to be used in Tide's new advertising campaign that will launch nationally on March 5th. The 30-second ad depicts Americans celebrating the country's heritage with their true colors: red, white and blue. A full, streaming version of Cyndi's rendition of the song as well as behind-the-scenes footage from the recording session will be available on tide.com. |GlobalGiants.com|


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Edited & Posted by the Editor | 10:57 AM | View the original post





Siemens Technology for Beijing : GlobalGiants.com

Beijing Siemens

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China‘s capital is preparing for the 2008 Summer Olympics, with an eye to mobility and environmentally friendly solutions. Athletes and spectators who travel to Beijing in 2008 will move through a world full of Siemens technology. The Siemens baggage transport system at the city‘s new airport will be more than 50 kilometers long. And Siemens will be supplying the new Number 10 subway line, which connects the Olympics sites with the city center and other subway lines, with a train control system, signaling, security and communications systems, and onboard components for the 34 trains. This will result in very short intervals between successive trains and fast adaptability to passenger volumes. High-speed trains based on the Siemens Velaro platform will whisk passengers to Tianjin, 100 kilometers from Beijing, for several Olympic events. Because the engines, brakes and transformers are mounted under the trains, there‘s 25 percent more space for passengers and lower maintenance costs. Siemens is also providing stadium infrastructure at several sports venues and building technology at hotels. Even Beijing‘s water is purified by Siemens; for example, the Bei Xiaohe wastewater plant treats 100,000 cubic meters of wastewater daily, thanks to ultramodern membrane bioreactor technology from Siemens. The project is the biggest of its kind in the world. In 2008, the plant will also provide reclaimed water for the swimming pools and other facilities in the Olympic Park. In addition, Siemens is supplying efficient and resource-saving automation and drives technology for industrial plants like the Taiyuan Iron & Steel Company plant southwest of Beijing. When completed this year, the Taiyuan plant will be the largest facility of its kind in the world. |GlobalGiants.com|


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Edited & Posted by the Editor | 5:27 AM | View the original post





Louis Vuitton: Closing of Paris Fashion Week. : GlobalGiants.com

First Row at Louis Vuitton's Show for Fall Winter 2007-2008.

LOUIS VUITTON


Photo: Louis Vuitton Decor.


LOUIS VUITTON


Photo: Louis Vuitton: Scarlett Johansson.


LOUIS VUITTON


Photo: Louis Vuitton: Scarlett Johansson.


LOUIS VUITTON


Photo: Louis Vuitton: Audrey Marnay.


PARIS, March 4 -- The house of Louis Vuitton, with Marc Jacobs as Artistic Director, closed fashion week in Paris with it's Fall Winter 2007-2008 collection under an ephemeral marquee in the prestigious surroundings of the Cour Carree du Louvre. |GlobalGiants.com|


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Edited & Posted by the Editor | 5:05 AM | View the original post





Siemens Technology for New York : GlobalGiants.com

New York Siemens

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New York already had a population of more than 12 million 50 years ago, and was thus the first city in the world to qualify as a megacity. To keep the “Big Apple“ fresh and fit for the future, the city‘s infrastructure is currently being comprehensively overhauled. For example, Siemens is modernizing New York‘s century-old subway system by installing the most sophisticated train control and management system of its kind, which will make it possible to monitor the position of each of the system‘s 540 trains in real time. A radio-operated train control system will make sure the trains‘ operation is reliable and punctual. Siemens is also playing an important role in ensuring a safe supply of drinking water. It is delivering the equipment and the system solutions for a wastewater purification plant that is part of a billion-dollar program for protecting New York‘s water catchment areas. And even the city‘s famous skyline is full of Siemens technology: Numerous public buildings such as Madison Square Garden, the Empire State Building, the Chrysler Building and the New York Stock Exchange are equipped with automation and lighting systems from Siemens. Similar Siemens solutions can be found in many corporate and governmental buildings, investment banks, insurance and media companies, hotels and university campuses. Solutions from Siemens are being used at JFK, LaGuardia and Newark airports for facility automation, some of the safety technology, runway lighting and smooth baggage handling. Several New York hospitals are now also using the Soarian workflow management system to streamline their procedures. At the Jacobi Medical Center, RFID chips that store the patients‘ identification data help to ensure optimal treatment. Siemens is also building a healthcare network with the help of renowned clinics such as the Mount Sinai Medical Center and 45 other facilities. The healthcare cards of 100,000 patients make up the core of the system. |GlobalGiants.com|


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Edited & Posted by the Editor | 2:00 AM | View the original post





Siemens Digital X-Ray Room on Wheels : GlobalGiants.com

Siemens presents its first mobile X-ray system with integrated reader for computed radiography.

Mobilett Xray


Photo: Siemens Mobilett XP CR, the new mobile X-ray workstation, enables bedside imaging. The integrated monitor shows the results of the examination in less than 50 seconds for first image review in the hospital room. |GlobalGiants.com|


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Edited & Posted by the Editor | 1:56 AM | View the original post






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