September 28, 2009
Corcoran Gallery Of Art to Exhibit Landscapes by Canadian Photographer Edward Burtynsky
Photo: Edward Burtynsky, SOCAR Oil Fields #3, Baku, Azerbaijan, 2006. Chromogenic color print. (© Corcoran Gallery of Art).
Corcoran Gallery of Art has invited the media to an exclusive preview of Edward Burtynsky: Oil.
Organized by the Corcoran, this exhibition will show 56 large-scale color landscapes, many on view for the first time, by Canadian photographer Edward Burtynsky.
The exhibition opens to the public on Saturday, October 3, 2009.
Edward Burtynsky: Oil is organized by the Corcoran Gallery of Art, Washington, D.C., and sponsored by the Scotiabank Group.
"For Oil, Burtynsky traveled for more than a decade to chronicle the global production, distribution, and use of oil, the energy source that has shaped the modern world," informs Corcoran. "This world premiere exhibition provides a penetrating look at one of the most important subjects of our time, by one of the most respected and recognized contemporary photographers in the world."
After closing at the Corcoran on December 13, the exhibition will embark on an international tour through 2012.
Source: Corcoran Gallery of Art
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Posted by Editors at 5:44 AM
September 17, 2009
Italian Jewelry Designer Roberto Coin Selects Supermodel Christy Turlington Burns as the Face of the Company
Leading Italian jewelry designer Roberto Coin has signed on with advocate, entrepreneur and model Christy Turlington Burns for a second time to shoot his upcoming advertising campaign for 2009-2010. Turlington Burns has graced the covers of over 1,000 top fashion magazines.
For 2009-2010, the Roberto Coin campaign will support CARE, a leading humanitarian organization fighting global poverty. According to Roberto Coin, Chairman & Co-Founder of Roberto Coin Inc., "Our previous campaign with Christy was so successful and widely received. We are so pleased to be working with her again. We are proud to be in partnership with an organization such as CARE for all their extraordinary work they have done to empower women worldwide through education, healthcare, increased economic opportunities and human rights."
CARE fights root causes of poverty in the world's poorest communities. CARE places special focus on working alongside poor women because, equipped with the proper resources, women have the power to help whole families and entire communities escape poverty. In nearly 70 countries, women are at the heart of CARE's community-based efforts to improve education, health and economic opportunity.
"At Roberto Coin, we believe that a cause related campaign has much more impact than straight consumer advertising," said Peter Webster, President & Co-Founder. "This campaign recognizes both the work of Christy Turlington Burns and that of CARE."
The campaign was shot by photography duo Inez van Lamsweerde and Vinoodh Matadin, whose past credits include advertising campaigns for Gucci, Givenchy, Chloe, Louis Vuitton, Dior, Yves Saint Laurent, Roberto Cavalli, Balenciaga, Calvin Klein and editorial spreads for the pages of American, French, and Italian Vogue, W, and the New York Times.
The advertisements will appear in October 2009 fashion publications that include Elle, Harper's Bazaar, Architectural Digest, Gourmet, and Town & Country.
Roberto Coin's jewelry designs include his signature Appassionata Collection. According to Coin, his designs have also been worn by celebrities such as Ashley Judd, Salma Hayek, Brooke Shields, Jennie Garth, Jenna Fischer, Demi Moore, Melissa Etheridge, and Jennifer Hudson.
The company, Roberto Coin, is headquartered in Vicenza, Italy.
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Posted by Editors at 12:38 PM
September 4, 2009
Climate Change: Helena Christensen Witnesses its Impacts in Peru
Photo: Model and photographer Helena Christensen traveled to Peru with humanitarian organization Oxfam to document the impacts of climate change on poor people ahead of an important global conference on climate. Photo Credit: Jason Mcdonald/Oxfam.
Model and photographer Helena Christensen traveled with international humanitarian organization Oxfam to her mother's native country to witness and document the dramatic effects that climate change is having on poor people today in Peru.
"The impacts of climate change are extremely severe in the areas we visited," said Christensen in Peru today. "The farmers we met and talked to are already living very hard lives, and are now being forced to adapt to the effects of the rapidly changing climate."
Christensen has documented the trip with a series of photographs that will be exhibited in New York, Washington, London and at the United Nations Conference on Climate Change in Copenhagen this December. A short film of the expedition, captured by award-winning Director Richard Bullock, will also be shown.
"One of the women I spoke to, Elizabeth Ayma, told me that because rainfall are less frequent now and impossible to predict due to the climate changes, this is having a huge effect on crop production," said Christensen. "As a result, her family has less food to eat and less produce to sell, resulting in her not being able to afford her children's school fees. The lack of nutritional vegetables also affects her family's health."
"Climate change in Peru is already devastating and we welcome Helena's commitment to show this to the rest of the world. Peru is on the frontline of climate change, along with other developing countries, which have played little part in causing the problem," said Frank Boeren, Oxfam's coordinator in Peru. "It is crucial that rich leaders do the right thing at Copenhagen so that we can begin to stop run away climate change and protect vulnerable people around the world."
"We are at a critical tipping point. We need to put pressure on our governments in order for them to take the necessary, radical steps that are needed. There's no time left, it is absolutely imperative to act now," said Christensen.
Source: Oxfam America
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Posted by Editors at 1:29 PM
August 8, 2009
Latest Products from KODAK: Pocketable Digital Video Camera, New Kodak Easyshare Digital Cameras
Photo: EASYSHARE C190 Digital Camera.
Photo: EASYSHARE C182 Digital Camera.
Eastman Kodak Company has introduced an array of new products that include the KODAK Zi8 Pocket Video Camera and additions to Kodak's popular digital still camera. This was announced at Kodak headquarters in Rochester, NY.
"Consumers place high value on their images and video to strengthen and improve relationships, and have consistently relied on Kodak to help them make their personal content a part of their daily lives," says John Blake, General Manager Digital Capture and Devices, Vice President, Eastman Kodak Company. "These new KODAK Products deliver unsurpassed ease of use and quality, and also let consumers experience and share moments they love in fun and engaging ways."
• KODAK Zi8 Pocket Video Camera:
An exciting new entry to its popular line of Digital Video Cameras, the KODAK Zi8 Pocket Video Camera features a sleek design, high-quality full 1080p High Definition video capture, and built-in electronic image stabilization.
"More and more consumers are enjoying the ease of capturing fun and spontaneous video and sharing it with friends and family, on the family HDTV or via social networking websites," says Blake. "With the new KODAK Zi8 Pocket Video Camera, consumers can capture life on the go in vivid HD, and then quickly and easily share it."
The slim and stylish KODAK Zi8 Pocket Video Camera is designed to meet these needs with a range of advanced features that includes:
• Take full HD 1080p video wherever you go;
• Built-in electronic image stabilization that produces sharper videos and less blur;
• Large 2.5" color LCD;
• Swing-out USB arm for fast uploading, sharing, and charging;
• 5 MP 16:9 widescreen HD still pictures;
• Easy upload to Facebook and YouTube;
• External microphone jack;
• Available in aqua, raspberry and black from September, 2009 for US $179.95 MSRP.
• KODAK EASYSHARE Z950 Digital Camera:
The newest addition to Kodak's Z-Series digital camera line delivers outstanding control and Kodak's Smart Capture technology to consistently produce high quality images.
The KODAK EASYSHARE Z950 Digital Camera offers a 10X image stabilized SCHNEIDER-KREUZNACH VARIOGON optical zoom lens, providing maximum versatility for avid photographers to easily handle both distant and close-up shots. It also incorporates Kodak's Smart Capture feature, which "automatically adjusts focus, flash, and exposure for great, no-hassle pictures in virtually any setting".
"The combination of these features plus a 12 MP sensor makes the Z950 a compact digital capture powerhouse, with outstanding image quality and ease of use at an affordable price," says Blake.
The full feature set of the new KODAK EASYSHARE Z950 Digital Camera includes:
• 12 MP sensor (for prints up to 30"x40");
• 10X image stabilized SCHNEIDER-KREUZNACH VARIOGON optical zoom lens;
• Kodak's innovative Smart Capture feature, which automatically identifies the scene and adjusts camera settings for beautiful pictures in virtually any environment;
• Capture challenging action shots without delay with fast click-to-capture speed (<0.3 seconds);
• Available for US$279.99 MSRP from August, 2009.
• KODAK EASYSHARE M381 Digital Camera:
New to Kodak's popular M Series camera line, the KODAK EASYSHARE M381 Digital Camera boasts sleek style, a 5X optical zoom lens, and an advanced feature set that includes:
• 12 MP sensor for prints up to 30" x 40";
• Bright and vivid 3.0" LCD;
• Stunning HD still picture capture;
• Easy upload to Facebook, YouTube or Kodak Gallery;
• Face detection that recognizes up to five faces and automatically adjusts settings;
• Blur reduction technology that reduces blur caused by camera shake or moving subjects;
• Available in Black Olive, Light Steel Blue, and Wine Red for US$179.99 MSRP from September, 2009.
Source: Eastman Kodak Company
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Posted by Editors at 9:23 AM
June 10, 2009
Nokia N97 Mobile Computer Will Soon Become Available Worldwide
The highly anticipated Nokia N97, Nokia's flagship mobile computer, will begin selling in June in more than 75 countries.
This was announced by NOKIA at its headquarters in FINLAND.
Along with a tilting 3.5" touch display, QWERTY keyboard and a fully customizable home screen, the Nokia N97 will offer instant access to the full range of Ovi services.
"The Nokia N97 is an important step towards our vision of delivering a highly personalized Internet experience," said Jonas Geust, Vice President and head of Nokia Nseries. "Fuelled by a multitude of music, maps, games, media and applications via Ovi, the Nokia N97 transforms the Internet into an experience that's completely tailored to the tastes and interests of its owner."
The Nokia N97 is Nokia's first device to feature a personalizable home screen, which can be customized with a range of widgets which bring live information directly to the device. These widgets include key social networking destinations like Facebook and Hi5, news services like the Associated Press, Bloomberg and Reuters, as well as shopping and weather information. The Nokia N97 is the first device to ship with the Ovi Store, which offers easy access to applications, games, videos, podcasts, productivity tools, web and location-based services, and much more. Ovi Store has paid and free content from a range of global and local content providers and developers, including Paramount Pictures, Facebook and Qik, as well as a selection of Twitter applications.
As with any computer, people can constantly improve and refresh their Nokia N97 with new features, functions and fixes so they can do even more with the device. An exciting roadmap of new features and functions is planned to roll out in the second half of 2009.
The Nokia N97 also has direct access to the huge catalogue of music in the Nokia Music Store. With multiple high-speed connectivity options and 32GB of storage (up to 48GB using a microSD card) it is possible to directly download and store tens of thousands of songs on the handset. And you can listen to your favourite music on the Nokia Bluetooth Stereo Headset BH-905, which Nokia also launched today. This headset brings crystal clear sound, eliminates background noise, and is the ideal accessory for listening to music and making calls on the Nokia N97, as well as being compatible with a diverse range of other mobile and music devices.
High-quality images and video clips at 30 frames per second (fps) can be captured using the 5 megapixel camera with integrated Carl Zeiss optics. Images can also be geo-tagged to specific locations and shared instantly with friends or uploaded online via Ovi Share, Twitter or Flickr.
Source: Nokia Headquarters, Finland
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Posted by Editors at 6:33 AM
June 8, 2009
Apple Announces New Products: iPhone 3G S, Updated MacBook Pro, Mac OS X Snow Leopard, and Safari 4 Browser
Apple® today introduced the new iPhone™ 3G S, which, according to it, (1) is the fastest, most powerful iPhone yet, (2) is packed with incredible new features including improved speed and performance--up to twice as fast as iPhone 3G--with longer battery life, (3) has a high-quality 3 megapixel autofocus camera, and has (4) easy to use video recording and hands free voice control.
iPhone 3G S includes the new iPhone OS 3.0, an advanced mobile operating system with over 100 new features such as Cut, Copy and Paste, Spotlight Search, and landscape keyboard.
"iPhone 3G S is the fastest, most powerful iPhone yet and we think people will love the incredible new features including autofocus camera, video recording and the freedom of voice control," said Philip Schiller, Apple's senior vice president of WorldWide Product Marketing.
iPhone 3G S offers speed and performance that is up to twice as fast as iPhone 3G.
iPhone 3G S features a new 3 megapixel autofocus camera that adjusts focus, exposure, color and contrast for the best possible image and includes an automatic macro focus for extra close up shots. With the new "tap to focus" feature, you simply touch the display to select an object or area of interest and the camera automatically re-adjusts focus and exposure. You can record high-quality video clips and edit them right on your iPhone 3G S by simply trimming the start and stop points.
The voice control feature in iPhone 3G S offers hands free operation for both iPhone and iPod® functions. Simply speak the appropriate commands into the built-in microphone or headset microphone to dial by name or number. With voice control you can play your favorite music by artist, album or playlist and activate the Genius feature by saying "play more songs like this." You can also tell iPhone to pause the music, play the next track, turn on shuffle or ask, "What's playing right now?"
iPhone 3G S features a new built-in digital compass for instant navigation. The new built-in digital compass is also integrated within Maps, so it automatically orients any map to the direction you are facing.
• Apple Updates MacBook Pro Family with New Models & Innovative Built-in Battery for Up to 40 Percent Longer Battery Life.
Apple® today updated the aluminum unibody MacBook® Pro line to include 13-inch, 15-inch and 17-inch models featuring Apple's innovative built-in battery for up to 40 percent longer battery life. Each MacBook Pro includes an LED-backlit display with greater color intensity, the innovative glass Multi-Touch™ trackpad, an illuminated keyboard, an SD card or ExpressCard slot, a FireWire® 800 port and state of the art NVIDIA graphics.
"Across the line, all of our new MacBook Pro models now include Apple's innovative built-in battery for up to seven hours of battery life, while staying just as thin and light as before," said Philip Schiller, Apple's senior vice president of Worldwide Product Marketing.
The new 13-inch and 15-inch MacBook Pro models include Apple's built-in notebook battery for up to seven hours of wireless productivity on a single charge without adding thickness, weight or cost. Using Adaptive Charging and advanced chemistry first introduced with the 17-inch MacBook Pro earlier this year, the built-in battery delivers up to 1,000 recharges before it reaches 80 percent of its original capacity--nearly three times the lifespan of conventional batteries. The longer battery lifespan equals fewer depleted batteries and less waste.
• Apple Unveils Mac OS X Snow Leopard.
• Apple® today unveiled Mac OS® X Snow Leopard™ a powerful and refined advanced operating system.
"We've built on the success of Leopard and created an even better experience for our users from installation to shutdown," said Bertrand Serlet, Apple's senior vice president of Software Engineering. "Apple engineers have made hundreds of improvements so with Snow Leopard your system is going to feel faster, more responsive and even more reliable than before."
• Apple Releases Safari 4--Fast & Innovative Browser.
Apple® today released Safari® 4. Available for Mac® and Windows PCs and introduced as a beta in February of this year, Safari 4 features the Nitro engine which runs JavaScript up to 4.5 times faster than Safari 3. Safari 4 makes browsing more intuitive and enjoyable with innovative features, such as Top Sites, Full History Search and Cover Flow®, and support for modern web standards like HTML 5 and advanced CSS Effects.
"The successful beta release helped us fine tune Safari 4 into an even better, faster version that customers are going to love," said Philip Schiller, Apple's senior vice president of Worldwide Product Marketing. "Safari is enjoyed by 70 million users worldwide and with its blazing fast speed, innovative features and support for modern web standards, it's the best browser on any platform."
Safari 4 includes Top Sites, for a visual preview of frequently visited and favorite pages; Full History Search, to search through titles, web addresses and the complete text of recently viewed pages; and Cover Flow, to easily flip through web history or bookmarks. Other innovative features include Smart Address Fields for automatically completing web addresses from an easy to read list of suggestions; Search Fields, to fine tune searches with recommendations from Google Suggest or a list of recent searches; and Full Page Zoom, for a closer look at any website without degrading the quality of the site's layout and text.
Source: Apple
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Posted by Editors at 8:25 PM
April 19, 2009
New Digital Camera from Kodak delivers high-zoom, high-resolution performance in a compact design
"Our innovative Smart Capture feature delivers beautiful pictures automatically," says Kodak.
Eastman Kodak Company has introduced a new addition to its versatile line of digital cameras: the KODAK EASYSHARE Z915, featuring a powerful image stabilized 10X optical zoom lens and Kodak's Smart Capture feature that delivers high quality images.
The KODAK EASYSHARE Z915 Digital Camera enables avid picture takers to easily capture crisp long-distance shots with a 10X image-stabilized optical zoom lens. The Z915 also offers fast click-to-capture performance and Kodak's innovative Smart Capture feature, which automatically detects the scene being shot and adjusts camera settings to capture the best image possible. Smart Capture also automatically applies KODAK PERFECT TOUCH processing to enhance highlight and shadow areas.
Lightweight and compact, the Z915 is available in a variety of colors: red, blue, black and gray.
"The new Z915 is a versatile camera that's ideal for families on the go, making it ideal for consumers who want more zoom but don't want a bulky camera," says John Blake, General Manager Digital Capture and Devices, Vice President, Eastman Kodak Company. "With its combination of Smart Capture and high zoom with optical image stabilization, the Z915 stands out in a fast-growing product category, and delivers great performance to consumers who are looking for new ways to advance their digital photography experience."
Source: Kodak
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Posted by Editors at 2:38 AM
April 18, 2009
Halle Berry Bracelet Auction to Benefit Victims of Domestic Violence
Proceeds from Online Auction to be Donated to the Jenesse Center.
Photo: Bracelet featured in Halle Berry fragrance ad to be auctioned off for charity.
Academy Award-winning actress and beauty icon Halle Berry will auction off a unique, hand-carved rose gold cuff bracelet this week to show her support for families dealing with the devastating effects of domestic violence. As of April 15th, consumers can place bids through CharityBuzz.com for the chance to own this signature piece. The cuff bracelet was designed exclusively for Halle Berry to wear in the advertising campaign for her debut fragrance, Halle by Halle Berry. Net proceeds generated by the auction will be donated to the Jenesse Center, a domestic violence intervention program.
Designed by Gara Danielle, this stunning cuff bracelet was inspired by Halle Berry's natural beauty and was designed specifically for Halle to wear on set at the making of her fragrance campaign in Ohahu, Hawaii. Now anyone can have the opportunity to own a replica of the bracelet and support this cause by bidding on charitybuzz.com. Made from 14K rose gold plate over sterling silver, this adjustable cuff is valued at $4,000.
The Jenesse Center is a non-profit organization that was founded in 1980 and provides help to victims of domestic violence with a comprehensive centralized base of support through facilities, education and health programs, case management, and legal services.
Source: Coty Beauty
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Posted by Editors at 10:04 AM
November 30, 2008
MOTOROLA MOTOZINE CAMERA PHONE
Photo: At the T-Mobile store in Rockefeller Center in New York, celebrity photographer Steve Vaccariello snaps free holiday family portraits using the new 5 megapixel camera phone MOTOZINE ZN5 that uses Kodak Imaging Technology for shots that are "picture-perfect".
Motorola has brought mobile imaging device MOTOZINE ZN5 to North America. It is available exclusively for T-Mobile USA customers. Created in collaboration with Kodak, MOTOZINE ZN5 combines a high-quality phone and camera experience to help users click together and share the memories they capture.
Photo taken with the ZN5 : Yulia Borodina - Moscow
ZN5 puts image capture first with a high-resolution screen and one of the fastest click-to-click times available. To launch the camera, simply slide open the lens cover to transform the phone into an ultra-fast, natural-feeling 5 megapixel imaging device. Unlike most "camera phones" on the market, the ZN5 has the feel of a digital camera with the shutter button, flash and viewer in the standard placement consumers expect. Plus, with auto focus for sharp, vivid pictures, a Xenon flash, an included 1 GB memory card (with 4GB of optional external memory support) to store favorite images, optimized settings for low-light environments and red-eye reduction, there is no longer a need to carry two devices. ZN5 is both a phone and a digital camera.
Photo taken with the ZN5 : Jonathan Leijonhufvud - Beijing
"The arrival of the MOTOZINE ZN5 at T-Mobile provides a new opportunity for customers to instantly capture and share each special moment in their lives," says Dennis Burke, vice president, Sales, Motorola Mobile Devices. "The MOTOZINE ZN5 simplifies mobile imaging while empowering users with the tools they traditionally rely on in a digital camera."
"The MOTOZINE ZN5 is a terrific phone for T-Mobile customers who value instant connections with loved ones," says Travis Warren, Director of Device Marketing at T-Mobile. "Who wants to lug around several tech devices during the holidays when one - the ZN5 - will suffice, making it easier than ever to snap and share photos with family and friends."
Photo taken with the ZN5 : Daniel Arantagy - Sao Paulo
In phone mode, ZN5 features Motorola's patented CrystalTalk™ technology to help callers hear and be heard, even in noisy environments. With dual compatibility for GSM and Wireless Local Area Network (WLAN), users can connect in more areas around the world3 and enjoy high-speed wireless connections to surf the Web1 via a full HTML browser. To complete the communications experience, ZN5 also supports SMS, MMS, IM and personal e-mail1.
T-Mobile USA, Inc. is the U.S. operation of Deutsche Telekom AG's Mobile Communications Business, and a wholly owned subsidiary of T-Mobile International, one of the world's leading companies in mobile communications. T-Mobile is a federally registered trademark of Deutsche Telekom AG.
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Posted by Editors at 8:54 AM
August 29, 2008
Kodak Enhances Digital Experiences at Beijing 2008 Olympic Games, Shares it with Fans, and Bows Out
Kodak was the Official Imaging Sponsor of the Beijing 2008 Olympic Games.
In Beijing, Kodak's most advanced imaging technologies were employed to help create accreditation badges, provide onsite image-rich printing and publishing services, and support thousands of photojournalists capturing the action of the Olympic Games for news media worldwide.
The Kodak Image Center, a 22,000-square foot facility located in the Main Press Center, served the needs of more than 1,500 professional photographers and news agencies with traditional and digital photographic products and services. An estimated six million images were acquired and digitized. By digitizing all the images, the Kodak Image Center enabled photographers and photo editors to share these memorable moments with editors, producers and audiences worldwide.
Kodak printed Opening Ceremony photos and other image related items, and delivered imaging services throughout the games to the International Olympic Committee, the U.S. Olympic Committee and several other National Olympic Committees, and many of the Olympic Games Sponsors.
Kodak systems also produced more than 1.2 million security badges and credentials required for the Olympic athletes, officials, volunteers and sponsors.
Kodak Picture of the Day: August 17, 2008. Men's Swimming. Photographer: Ezra Shaw/Getty Images. Michael Phelps of the United States celebrates victory in the Men's 100m Butterfly Final held at the National Aquatics Centre during Day 8 of the Beijing 2008 Olympic Games, August 16, 2008 in Beijing, China. By winning gold in the Men's 100m Butterfly, Phelps tied Mark Spitz's record of winning seven gold medals in a single Olympic Games.
Kodak Picture of the Day: August 15, 2008. Men's Water Polo. Photographer: Adam Pretty/Getty Images. Milan Ticic of Montenegro fights for the ball against Greece during the men's preliminary round water polo match at the Olympic Sports Centre Yingdong Natatorium during Day 6 of the Beijing 2008 Olympic Games, August 14, 2008 in Beijing, China.
Kodak Picture of the Day: August 11, 2008. Women's Gymnastics. Photographer: Jed Jacobsohn/Getty Images. Deng Linlin of China competes on the balance beam during qualification for the women's artistic gymnastics event held at the National Indoor Stadium during Day 2 of the 2008 Summer Olympic Games on August 10, 2008 in Beijing, China.
Kodak Picture of the Day: August 18, 2008. Fencing. Photographer: Mike Hewitt/Getty Images. Wang Jingzhi (right) of China and Aron Szilagyi of Hungary compete in the men's team sabre fencing semifinals at the Fencing Hall of National Convention Center on Day 9 of the Beijing 2008 Olympic Games, August 17, 2008 in Beijing, China.
Photo: Kodak Photo Shop in Olympic Athletes' Village, Beijing.
Eastman Kodak has been offering fans an inside look at the Beijing 2008 Olympic Games through a variety of interactive online features at kodak.com/go/olympics including Olympic Picture of the Day, a photo tour of Beijing and daily posts on Kodak's blogs.
"While many websites cover medal tallies and country standings, we turn our cameras 180 degrees to show national pride, fan support and local color along with great sports photography," said Thomas Hoehn, Director, Brand Communications and New Media. "We want to provide a sense of what it's like to be at the Games through pictures and personal stories direct from Beijing."
"The Olympic Games captivate people everywhere and enable the world's best athletes to showcase their talents," said Antonio M. Perez, Kodak Chairman and Chief Executive Officer. "Dating back to the first modern Olympic Games in Athens in 1896, Kodak has been there to help capture and preserve the history, while also supporting the athletes. We're proud to play that role again in Beijing."
"The Olympic Games have played a major role for Kodak historically, helping us to showcase our products, innovations and services," said Perez. "We are culminating a long, fruitful relationship with the Olympic Movement and look forward to a successful program at the Beijing 2008 Olympic Games." Mr. Perez was speaking a few days before the games began on August 8, 2008.
Eastman Kodak Company is reevaluating its sponsorship policy. A few months ago, it had announced that it would end its Olympic sponsorship after the 2008 Beijing Games. "As we complete the transformation of Kodak, it makes sense for us to take a new direction," said Elizabeth Noonan, Kodak's director of brand management. "Digital technology changes everything, including the way we market our products and services," she said. "Our new business strategy requires us to reassess our marketing tactics as well, and adapt them to changing market conditions and evolving customer behavior."
Source: Eastman Kodak Company
(Kodak is a trademark of Eastman Kodak Company)
• The end of the Kodak sponsorship opens the category of film, photography and imaging to new companies. Fuji, Kodak's main competitor, was a sponsor for the 1984 Summer Games in Los Angeles.
• For advertisers, the Olympics is one of the splashiest events for reaching the widest possible audiences on a world stage. But when the Beijing Olympics closed on August 24, 2008, more than a century of "Kodak Moments" at the global sporting event also came to an end.
"Then in 1984 the Olympics came to Los Angeles. Olympic czar Peter Ueberroth believed that Kodak was the natural choice to be the exclusive film sponsor, but Kodak wouldn't bite. Even after Ueberroth visited Rochester to make his pitch, Kodak refused to pay just $1 million, far below the $4 million floor for sponsorships that Ueberroth had established. So he approached Fuji, which in those days was still barely known in the U.S. market. Ohnishi said yes on the spot and eventually committed around $7 million. No marketing investment ever brought better returns. Within months of becoming a sponsor, Fuji landed 50,000 new distribution outlets. "Salespeople said that accounts that didn't used to return their calls were suddenly calling them," says Tom Shay, head of corporate communications for Fuji USA and a 26-year Fuji veteran. "The Olympics completely changed the way people looked at us." ...
Finally, Kodak and Fuji have jumped into the digital camera business themselves. But they are in a mob of nearly two dozen camera, computer, and consumer electronics companies trying to get into the same space. One thing is sure: The companies that win in digital photography will need marketing and product smarts, technology and, not least, money. Fuji, it seems, has them all."
- FORTUNE Magazine, October 27, 1997
"Kodak photographic materials and equipment are sold worldwide and are are bought and used by consumers, photographers, photo studios, photo labs, cinema, television, and various businesses involving photography & imaging.
• Yet none of the America's top business commentators would feel comfortable answering the following simple question:
In your view, approximately how many photographic goods users in the world (or in the USA) appreciate or even know that Kodak was the exclusive Official Photography & Imaging Sponsor of the Beijing 2008 Olympic Games, and that the Kodak technology, products and services helped in staging the world's largest event ?" ©GlobalGiants.Com
[Also check the August 20, 2008 Relevant Post: Branding at the Olympics]
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Posted by Editors at 4:39 AM
March 8, 2008
Actress Martina Gedeck to Perform German Narration of DOLPHINS AND WHALES 3D Slated for Release on March 13th in Germany
European premiere to take place this Monday at the Cinestar IMAX 3D Kino im Potsdamer Platz in Berlin in the presence of Martina Gedeck, film ambassador Jean-Michel Cousteau and filmmakers the Mantello Brothers.
Photo: Actress Martina Gedeck recording the German narration for DOLPHINS AND WHALES 3D in Berlin. Presented by Jean-Michel Cousteau, the film will invite audiences on a journey of discovery with these tribes of the ocean. Its European premiere will be held at the Cinestar IMAX 3D Kino in Potsdamer Platz (Sony Center) in Berlin on March 10 and will then roll out at select IMAX (R) 3D Theatres and Digital 3D cinemas across Germany as of March 13. (3D Entertainment Distribution Ltd.)
Jean-Michel Cousteau's DOLPHINS AND WHALES 3D immerses viewers in the daily lives of small and giant cetaceans as they interact socially, play, communicate, feed, breed, migrate and fight for their survival. It also delivers a powerful message in favor of the protection of these tribes while they are facing the greatest challenge of all: to survive the destruction of their habitat and depletion of food resources. The film marks the first time that humpback whales, belugas, orcas, bottlenose dolphins and manatees have been filmed in 3D for the world's biggest screens.
Three years in the making, the film required no fewer than 12 international expeditions and 600 hours spent underwater at some of the remotest locations on Earth, including off the Pacific Ocean atolls of Moorea and Rurutu (French Polynesia), Vava'u Island (Kingdom of Tonga), Pico Island (Azores) and the Valdez Peninsula (Argentina). Unlike other IMAX(R)-type films, it was shot entirely in the wild and consists solely of underwater footage, with no humans on screen.
The film is produced and released by 3D Entertainment and its distribution unit in collaboration with the United Nations Environment Programme, Ocean Futures Society, the Convention on Migratory Species (CMS), PADI's Project Aware and Reef Check. |GlobalGiants.com|
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Posted by Editors at 6:38 AM
January 24, 2008
PENTAX Announces K20D with 14.6 Megapixels, K200D with Advanced Technologies and Five Digital Lenses
Photo: PENTAX Announces K20D Digital SLR With 14.6 Megapixels, Custom Image Functions And Award Winning Technology.
PENTAX Imaging Company announced today two new digital SLR camera models including the PENTAX K20D digital SLR camera with 14.6 megapixels and the PENTAX K200D digital SLR with 10.2 megapixels. Both cameras are equipped with advanced features including dust- proof and weather-resistant bodies, an improved PRIME image processor, and PENTAX developed Shake Reduction that works with any of the 24 million PENTAX lenses ever manufactured.
PENTAX Imaging Company is an innovative leader in the production of digital SLR and compact cameras, lenses, flash units, binoculars, scopes, eyepieces and mobile printers and scanners. With headquarters in Golden, Colorado, PENTAX Imaging Company is a division of PENTAX of America, Inc. |GlobalGiants.com|
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Posted by Editors at 8:25 AM
January 7, 2008
Kodak Wins Three Prestigious 2008 CES Innovations Awards
Honors Awarded to KODAK All-in-One Inkjet Printer and Two Digital Cameras
Photo: KODAK EASYSHARE V705 Dual Lens Digital Camera.
Eastman Kodak Company's (NYSE:EK) innovation was highlighted at the recent International Consumer Electronics Show Press Preview, where the company's products and services won three prestigious Innovations 2008 Design and Engineering Awards. The KODAK EASYSHARE 5300 All-in-One Printer was awarded an Innovation honor in the Computer Peripherals category, while the KODAK EASYSHARE V1253 garnered Innovations honors in the Digital Imaging category and the KODAK EASYSHARE ZD710 received accolades for its energy efficient design in the Eco-Design and Sustainable Technology category.
Photo: KODAK EASYSHARE C875 Zoom Digital Camera
The Innovations 2008 Design and Engineering Awards, sponsored by the Consumer Electronics Association and endorsed by the Industrial Designers Society of America, honors superior design and engineering among the year's most technologically advanced products. Chosen for the honor by a panel of independent industry designers, engineers and journalists, the KODAK Products will be on display at the 2008 International CES in Las Vegas from January 7-10, 2008. |GlobalGiants.com|
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Posted by Editors at 10:02 AM
October 18, 2007
"Da Vinci... An Exhibition of Genius" organized by 'RYP Australia' Reveals Details about Mona Lisa
Photo: Da Vinci... An Exhibition of Genius presents "Mona Lisa Revealed": high-tech camera uncovers hidden images in world's most famous painting.
SAN FRANCISCO, Oct. 18 -- Since making its North American debut in San Francisco in August 2007, Da Vinci - an Exhibition of Genius has inspired thousands of visitors with the full scope of Leonardo da Vinci's remarkable genius as an artist, inventor, anatomist, sculptor, engineer and architect. In line with the exhibition's theme of discovery and invention, exhibition organizers RYP Australia announced a new installation unveiling 25 secrets about the most famous painting in the world: Leonardo da Vinci's "Mona Lisa."
"Mona Lisa Secrets Revealed" showcases the work of French engineer Pascal Cotte. His life-long passion for the study and preservation of the Mona Lisa led him to invent the cutting edge 240-megapixel Multi-spectral Imaging Camera, which uses patented infrared technology and intense illumination to scan the painting and virtually peel away layers of varnish applied over centuries. With his camera, Cotte was able to uncover how the Mona Lisa looked as she was originally painted, including layers of over-painting, restoration and attempts at preservation -- even identifying the individual pigments that da Vinci used.
Cotte used his camera to scientifically verify and visually recreate 25 secrets of the Mona Lisa that otherwise go unseen. Other discoveries include da Vinci's preparatory drawings, alterations, restorations, and historical events the painting has withstood. Using his Multi-spectral Imaging Camera, Cotte's work resulted in thirteen original photos of the masterpiece, with unequalled accuracy and resolution, showing how the Mona Lisa looked to Da Vinci's contemporaries: blue sky, pink face, brighter mountains, and green trees.
The exhibition now allows the public to see new details, including Mona Lisa's original gaze and smile, new findings regarding the mark on the corner of her eye, and the lace on her dress that has disappeared over time. |GlobalGiants.com|
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Posted by Editors at 12:31 PM
October 14, 2007
Sony Ericsson introduces the K630 - turbo 3G and e-mail on the move.
London, UK - Sony Ericsson has announced the K630, a stylish all-rounder fully packed with all the features needed for managing work life as well as one's favorite pictures, video and music.
Available in two colors - Havana Gold and Quick Black - the new Sony Ericsson K630i keeps you in control, fully informed and entertained at all times. Weighing in at only 97 grams, the K630 delivers a PC-like Web surfing experience in a pocket-sized frame.
K630's 2.0 megapixel camera is always on-hand to shoot still pictures or moving images. These can be instantly shared with friends via MMS, email or postcard; or by uploading them to an online gallery.
The phone features an in-built Media Browser, meaning that there is just one location on the K630's menu to launch the music player, video player or photo gallery, and so access all of your in-phone content. The K630 comes complete with new Media Manager software in-box to let you easily move your favorite music, photos, videos and more between your PC and your phone. Music tracks or video clips are automatically converted into phone-friendly formats. |GlobalGiants.com|
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Posted by Editors at 8:21 AM
October 9, 2007
Guerlain Celebrates the Launch of the New Fragrance, My Insolence, With Hilary Swank
LOS ANGELES, Oct. 9 -- In her newest partnership with French beauty house Guerlain, Hilary Swank celebrated the launch of the new fragrance My Insolence by playing host to a small gathering of friends, tastemakers, and industry guests. The Oscar-winning actress, face of the new My Insolence ad campaign, welcomed guests on the Wine Terrace of the Hotel Bel-Air. To present this new Insolence, Hilary Swank posed for famed photographer Javier Valhonrat.
"My Insolence" is available at Macys, Saks Fifth Avenue, Neiman Marcus, Nordstrom, Bloomingdales, and Bergdorf Goodman. |GlobalGiants.com|
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Posted by Editors at 11:29 AM
October 7, 2007
New York City Columbus Day Parade: Gondoliers arrive in NYC
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Photo: After a six(6)-day, more than 150 mile journey down the Hudson River, an international crew of gondoliers arrive in Manhattan, Saturday, Oct. 6, 2007. The gondola and crew will be featured in the New York City Columbus Day parade on Monday, Oct. 8, 2007. (Photographer: Brian Benson) |GlobalGiants.com|
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Posted by Editors at 8:49 AM
September 25, 2007
MOBILE IMAGING AND PRINTING CONSORTIUM: Knicks City Dancers Up Close and Digital
Photo: KnicksCityDancers Up Close and Digital: Sponsored by MIPC (The Mobile Imaging & Printing Consortium) Digital Life 2007 attendees will have the opportunity to pose for camera phone photos with the Knicks City Dancers and walk away with their prints in seconds.
NEW YORK, Sept. 25 -- The Mobile Imaging and Printing Consortium (MIPC) announces that on Friday and Saturday, September 28-29, 2007, New York's Digital Life attendees will have the opportunity to pose for camera phone photos with the Knicks City Dancers and walk away with their prints in seconds.
MIPC will showcase how widely available technologies such as Bluetooth and PictBridge can unlock a world of convenience for cell phone users to capture photos on the go and get great results in their hands instantly. MIPC will demonstrate how users can gain the flexibility to go from shoot to print in just a few simple steps.
"You will be surprised by the ease and simplicity of today's camera phone printing solutions. Digital Life attendees will be able to capture their memories with The New York Knicks City Dancers and print them instantly to show their friends at home," said MIPC Board member and Kodak Senior Marketing Manager, Jack Rieger.
Canon, Epson, HP, Kodak, Motorola, Nokia, Samsung and Lexmark are among several major companies supporting the MIPC Mission. Ramon Garrido, MIPC Chairman and HP program director, said the consortium enables consumers to free their photos from their phones. "These representative companies have come together on behalf of the consumer to streamline the mobile imaging and printing process. It is the MIPC Mission to enable customers to easily print from their camera phones however, whenever, wherever."
The Knicks City Dancers will be appearing at New York's Digital Life Show in the MIPC booth of the Javitz Center on September 28 and 29 from 12pm to 4pm. MIPC is encouraging the visitors to have their pictures taken with the Knicks City Dancers and experience the ease of printing from camera phones firsthand.
The MIPC is a non-profit industry association founded in 2004 by Canon, Epson and HP, leading companies in home photo printing. The MIPC enables mobile printing solutions by fostering collaboration across the hardware, software and wireless technologies involved in mobile imaging and printing.
MIPC Members represent the most prestigious companies in the mobile imaging and printing space. Those represented companies include: Aplix Corporation, Brother Industries Ltd., Canon Inc., Cerience Corporation, Eastman Kodak Company, Fujifilm Corporation, Hewlett-Packard Company, Konica Minolta Holdings, Inc., Lexmark International, Inc., MCCI Corporation, Micron Technology, Motorola Inc., NEC Corporation, Nokia, Olivetti, Olympus Corporation, Ricoh Company, Ltd., Samsung Electronics Company, Ltd., and Seiko Epson Corporation. |GlobalGiants.com|
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Posted by Editors at 1:15 AM
September 6, 2007
MOTOROLA RAZR2
Photo: London, September 6, 2007 -- Motorola's much anticipated MOTORAZR2 is ready for its U.S. debut. Sleeker outside and more powerful inside, the next generation MOTORAZR is now available at several national U.S. wireless carriers and through Motorola's online store. (Photo Credit: Motorola Inc.) |GlobalGiants.com|
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Posted by Editors at 1:50 PM
Sony's New D-SLR Camera Sets High Performance Standards
Photo: Sony's new DSLR-A700 camera, aimed at photo enthusiasts or serious photo hobbyists, features advanced imaging technologies and ultra-responsive operation, as well as a lightweight, dust- and moisture-resistant, magnesium alloy construction common to enthusiast-class D-SLR cameras.
SAN DIEGO, Sept. 6 -- Sony is expanding its Alpha digital SLR system with the introduction of the DSLR-A700 camera, which is aimed at photo enthusiasts or serious photo hobbyists.
The new model features advanced imaging technologies and ultra-responsive operation, as well as a lightweight, dust- and moisture-resistant, magnesium alloy construction common to enthusiast-class D-SLR cameras.
Like Sony's mainstream DSLR-A100 model, the new A700 unit incorporates Super SteadyShot(R) Inside image stabilization in the camera body and is compatible with most Minolta Maxxum(R) mount lenses in addition to Sony lenses.
The camera's new 12.2-megapixel Exmor(TM) CMOS sensor conducts analog-to-digital (A/D) signal conversion and dual noise reduction right on the sensor itself. Clean, noise-free digital signals are then sent to the newly developed BIONZ(TM) processing engine. The results are high-resolution, detailed images with rich tonal reproduction. |GlobalGiants.com|
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Posted by Editors at 7:06 AM
