July 23, 2008
Music: Sony Ericsson launches three new Walkman™ phones and the next generation music accessories
To coincide with the Walkman™ phone's third birthday, Sony Ericsson has unveiled three brand new mobile phones giving music on the go to more users.
Photo: Listening to Song with Sony Ericsson W595 Walkman™
Today, Sony Ericsson unveiled its latest innovative additions to the Walkman™ phone family: the W902, W595 and W302, and seven new music accessories. Sony Ericsson is unveiling phones and accessories with superior sound quality and pioneering features, which, according to the company, "Take Walkman™ phones beyond music and expectations with fantastic extras such as great imaging and video capabilities."
Photo: Sony Ericsson W595 -- Listening to Music
"Since the launch of our first Walkman™ phone in 2005, Sony Ericsson has continued to pioneer a superior mobile music experience - and the 77 million Walkman™ phones sold to date are testament to this commitment," says Ben Padley, Head of the Music Category at Sony Ericsson. "With this latest range of phones and accessories, we are offering high quality sound and a rich feature set that cements our position as a leader in the music phone category. We are pushing the boundaries of what people think is possible and are offering best-in-class sound quality and our most exciting Walkman™ phones to date. The list of pioneering and innovative features found on Walkman™ phones continues to be unmatched in the industry. Features like the music recognition application TrackID™, SensMe™, for matching your mood to the music and Shake control to change tracks with the flick of your hand make Walkman™ phones stand out from the rest."
Photo: Sony Ericsson W902 Walkman™
Photo: Sony Ericsson W595 Walkman™
Photo: Sony Ericsson W302 Walkman™
According to Sony Ericsson:
• The W902 makes the users listen to music the way it should be heard: true to original. It's also a mobile phone for those that want it all, with a five megapixel camera and great video capturing and sharing capabilities.
• The W595 Walkman™ is for those who want to share sounds with their friends. Store and play more than 1,900 songs through the built in stereo speakers. Plug in the in-box sharing jack to listen silently to your tunes with a friend or Bluetooth™ your sounds to Sony Ericsson's range of wireless speakers.
• The new W302 Walkman™ is packed with impressive features in an affordable no-compromise slim handset. Targeting all audiences, the phone comes complete with a two megapixel camera, FM radio, TrackID™ and 512MB Memory Stick Micro™ (M2).
• The next generation of accessories includes three new sets of speakers, the MBS-200, MBS-400 and MPS-100, to help music lovers go beyond the individual and play music directly from their mobile phone. Enhancing its music accessories collection Sony Ericsson has also introduced three new stereo headphones, HBH-IS800, HPM-88 and HPM-66 for the optimal listening experience.
Sony Ericsson is a top global industry player with sales of over 100 million phones in 2007. With operations in over 80 countries including manufacturing in China and R&D sites in China, Europe, India, Japan and North America. Sony Ericsson was established as a 50:50 joint venture by Sony and Ericsson in October 2001, with global corporate functions located in London.
Source: Sony Ericsson Mobile Communications AB
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Posted by Editors at 3:18 AM
July 18, 2008
Blog Influence in Print Media is Growing Rapidly: Cision
Print Media Needs to Develop Strong Blogger Relationships.
Photo: A Professional Blogger
Rapid acceleration of blog and blogger mentions in top mainstream print publications emphasizes the importance of proper blogger relations.
Cision, the leading provider of media research, distribution, monitoring and analysis services, today released figures that clearly demonstrate the growing influence of blogs in the mainstream print media. A study of the top 20 national magazines and newspapers shows that over the last 5 years, the number of times blogs and bloggers are mentioned in articles has increased more than 16-fold.
Photo: A College Blogger
Cision discovered that the top 20 national magazines and newspapers mentioned blogs and bloggers 13,066 times in the one-year period ending June 30, 2008. That compares to only 795 times in 2004 and 2,179 times in 2005.
"This stunning growth in blogger influence magnifies the importance of employing common sense when contacting bloggers," said Peter Granat, Cision Executive Vice President. "Knowing the blogger and his/her focus is the critical element in a successful blog relations campaign. While many blogs are highly visible in their own right, the growing influence with the mainstream media elevates their importance."
Photo: Newspaper Readers
Photo: A Magazine Reader
"As stories with origins in the blogosphere begin to spill into magazines and newspapers, the benefits of developing relationships with bloggers continue to grow," Granat said.
Photo: A Journalist using Blogs for information
Other recent research confirms the growing reach of the blog. Brodeur Partners, a leading public relations and communications firm, noted in a January survey that 57 percent of 178 journalists contacted said they read blogs at least two to three times per week, while 18 percent said they spend at least one hour per day reading them. The PRWeek/PR Newswire Media Survey revealed that nearly 40 percent of the participating journalists employ blogs to find topics for stories, 30 percent use them to find experts, and nearly 58 percent use them to measure sentiment.
Photo: Man at Newspaper Stand
Publications included in the Cision research are:
• Arizona Republic
• BusinessWeek
• Chicago Tribune
• Cosmopolitan
• Dallas Morning News
• Entertainment Weekly
• Esquire
• Financial Times
• Houston Chronicle
• InStyle
• Los Angeles Times
• Money
• Newsweek
• New York Times
• People
• Time
• USA Today
• Vanity Fair
• Wall Street Journal
• Washington Post
Cision provides integrated services and software solutions for reputation and campaign management, media monitoring and research of media contacts. Cision operates in the US, UK, Sweden, Canada, Germany, Norway, Finland, Denmark, Portugal, Lithuania, the Netherlands, Hong Kong and China, and has partners in another 125 countries.
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Posted by Editors at 6:39 AM
Sneak Peek from Beijing
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Photos: Sneak Peek from Beijing: New Satellite Images of National Stadium and Aquatics Center captured by DigitalGlobe. (Photo Credit: DigitalGlobe Inc.)
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Posted by Editors at 6:02 AM
July 15, 2008
Americans Viewed 12 Billion Videos Online in May 2008
U.S. Internet users viewed more than 12 billion online videos during the month of May 2008, representing an increase of 45 percent versus year ago. This was disclosed today by comScore (NASDAQ:SCOR) through its Video Metrix service.
In May, Google Sites once again ranked as the top U.S. video property with 4.2 billion videos viewed (representing a 35 percent share of all videos viewed), with YouTube.com accounting for more than 98 percent of all videos viewed at the property. Fox Interactive Media ranked second with 778 million videos (6.4 percent), gaining 1.3 share points versus April. Yahoo! Sites ranked third with 347 million (2.9 percent), followed by Microsoft Sites with 246 million (2.0 percent). Hulu.com, a joint venture of NBC and Fox featuring full-length broadcast TV programs, debuted in the tenth position with 88 million videos being viewed (0.7 percent).
Top U.S. Online Video Properties by Videos Viewed
(May 2008)
Total U.S. -- Home/Work/University Locations
(Source: comScore Video Metrix)
Property ------------------ Videos (000) ----- Share (%) of Videos
Total Internet ----------------- 12,086,273 ---------- 100.0
Google Sites -------------------- 4,205,700 ------------ 34.8
Fox Interactive ------------------- 778,168 -------------- 6.4
Yahoo! Sites ---------------------- 346,825 -------------- 2.9
Microsoft Sites -------------------- 245,899 -------------- 2.0
Viacom Digital -------------------- 206,047 -------------- 1.7
Time Warner [Excl. AOL] -------- 145,113 -------------- 1.2
ABC.COM -------------------------- 126,589 -------------- 1.0
Disney Online ----------------------107,876 -------------- 0.9
AOL LLC -----------------------------104,681 ------------- 0.9
HULU.COM --------------------------- 88,284 ------------- 0.7
[Rankings based on video content sites; excludes video server networks. Online video includes both streaming and progressive download video.]
Nearly 142 million U.S. Internet users watched an average of 85 videos per viewer in May 2008. Google Sites also attracted the most viewers (83.8 million), who watched an average of 50 videos per person. Fox Interactive attracted the second most viewers (60.8 million), followed by Yahoo! Sites (40.2 million) and Microsoft Sites (29.5 million).
Top U.S. Online Video Properties by Unique Viewers
(May 2008)
Total U.S. -- Home/Work/University Locations
(Source: comScore Video Metrix)
Property --------- Unique Viewers (000) -- Average Videos per Viewer
Total Internet ----------------------141,657 --------- 85.3
Google Sites ------------------------- 83,828 --------- 50.2
Fox Interactive ---------------------- 60,760 --------- 12.8
Yahoo! Sites ------------------------- 40,197 ----------- 8.6
Microsoft Sites ----------------------- 29,471 ----------- 8.3
Time Warner [Excl. AOL] ----------- 24,612 ----------- 5.9
AOL LLC ------------------------------ 21,670 ----------- 4.8
Viacom Digital ----------------------- 21,260 ----------- 9.7
Disney Online ------------------------12,385 ----------- 8.7
ESPN ----------------------------------- 8,425 ----------- 8.9
ABC.COM ------------------------------ 7,747 ---------- 16.3
[Rankings based on video content sites; excludes video server networks. Online video includes both streaming and progressive download video.]
Other notable findings from May 2008 include:
• 74 percent of the total U.S. Internet audience viewed online video.
• The average online video viewer watched 228 minutes of video.
• 82.2 million viewers watched 4.1 billion videos on YouTube.com
(50.4 videos per viewer).
• 54.8 million viewers watched 703 million videos on MySpace.com
(12.8 videos per viewer).
• 6.8 million viewers watched 88 million videos on Hulu.com
(13.0 videos per viewer).
• The duration of the average online video was 2.7 minutes.
Source: comScore, Inc.
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Posted by Editors at 10:27 AM
July 6, 2008
THE 2008 BEIJING OLYMPIC GAMES AND 'THE MUMMY: TOMB OF THE DRAGON EMPEROR' TO BE PRESENTED IN MULTI-NETWORK 'TAKEOVER' BY NBC UNIVERSAL
Beijing Olympics and Upcoming Epic Adventure Starring Brendan Fraser and Jet Li Receive Joint Promotion with Innovative Co-Branded Feature.
NBC Universal announced that it has assembled all of its family units to promote two enormous August events in China -- the upcoming 2008 Beijing Olympic Games and the next chapter in the blockbuster Mummy adventure series. According to NBC, this is to be done through a co-branded spot that represents "the most comprehensive synergistic effort ever mounted by NBC Universal". The piece features settings and characters from "The Mummy: Tomb of the Dragon Emperor" and athletes seamlessly blended in sequences in which the action from the film transforms into Olympic events. It premiered on July 1 on all NBC networks and will run throughout August.
The NBC announcement says that "THE MUMMY: TOMB OF THE DRAGON EMPEROR" hits theaters worldwide on August 1, and the 2008 Beijing Olympic Games coverage begins on NBC on August 8. The blockbuster global Mummy franchise takes a turn as the action shifts to Asia for the next chapter in the adventure series, "The Mummy: Tomb of the Dragon Emperor". Brendan Fraser returns as explorer Rick O'Connell to combat the resurrected Han Emperor (Jet Li) in an epic that races from the catacombs of ancient China to the neon-lit streets of post-war Shanghai and high into the spectacular Himalayas. Rick is joined in this all-new adventure by son Alex (newcomer Luke Ford), wife Evelyn (Maria Bello) and her brother, Jonathan (John Hannah). And this time, the O'Connells must stop a mummy awoken from a 2,000-year-old curse who threatens to plunge the world into his merciless, unending service.
Doomed by a double-crossing sorceress (Michelle Yeoh) to spend eternity in suspended animation, China's ruthless Dragon Emperor and his 10,000 warriors have laid forgotten for eons, entombed in clay as a vast, silent terra cotta army. But when dashing adventurer Alex O'Connell is tricked into awakening the ruler from eternal slumber, the reckless young archaeologist must seek the help of the only people who know more than he does about taking down the undead: his parents.
As the monarch roars back to life, our heroes find his quest for world domination has only intensified over the millennia. Striding the Far East with unimaginable supernatural powers, the Emperor Mummy will rouse his legion as an unstoppable, otherworldly force...unless the O'Connells can stop him first. Now, in "The Mummy: Tomb of the Dragon Emperor", the trademark thrills and visually spectacular action of the Mummy series will be redefined for a new generation.
"The Mummy: Tomb of the Dragon Emperor" is helmed by director Rob Cohen (The Fast and the Furious, xXx) and written by Alfred Gough & Miles Millar (Spider-Man 2, television's Smallville). Reprising their roles as producers in the series are Bob Ducsay, Sean Daniel, Stephen Sommers and James Jacks.
Universal Pictures is a division of Universal Studios. Universal Studios is part of NBC Universal, one of the world's leading media and entertainment companies in the development, production and marketing of entertainment, news and information to a global audience. NBC, "America's Olympic Network," owns the exclusive U.S. media rights to the Olympic Games, television's most powerful property, through 2012, which includes Beijing in 2008, Vancouver in 2010 and London in 2012. The 2008 Olympic Games from Beijing, China, will represent the 11th Olympics broadcast by NBC, a record for the most Olympic broadcasts by any network. From August 8-24, 2008, NBC Universal will present an unprecedented 3,600 hours of coverage, highlighted by NBC in primetime with live swimming, gymnastics and beach volleyball and more than 2,200 hours of live streaming video for the first time on NBCOlympics.com. In August 2004, 203 million viewers watched as the networks of NBC Universal -- NBC, MSNBC, CNBC, USA, Bravo, Telemundo, and NBC's HD affiliates -- offered a then record 1,210 hours of Olympic coverage from Athens.
Source: Universal Pictures
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Posted by Editors at 9:35 AM
June 21, 2008
U.S. Olympic Team Advertising Campaign by Bank of America
Advertising celebrates America's strong voice of support for Team USA.
Bank of America, the Official Bank Sponsor of the 2008 U.S. Olympic Team, has announced the debut of its U.S. Olympic-themed advertising campaign.
The multimedia campaign rallies support for Team USA(TM) through the company's signature Olympic-themed programs -- America's Cheer(TM) and U.S. Olympic Team Banking -- and includes a new national television commercial, as well as print, radio, online and point-of-sale advertisements.
"Unlike any other sporting event in the world, the Olympic Games are the only time when an entire nation cheers for one team," said Anne Saunders, Brand and Advertising executive, Bank of America. "Our new campaign captures the passion and spirit with which Americans everywhere are cheering on the extraordinary athletes who will represent the United States at the 2008 Olympic Games."
Created by BBDO New York, the campaign features images of Americans showcasing their spirited expressions of patriotic support for Team USA, with a voiceover that enlists America to "cheer your head off with America's Cheer dot-com and the U.S. Olympic Team will hear you all the way to China."
In addition to America's Cheer, the new campaign promotes U.S. Olympic Team Banking only available at Bank of America. The suite of U.S. Olympic Team-branded checks and Visa(R) Check Cards and credit cards enable customers to support America's Olympic athletes with every purchase with their card, while earning special rewards.
Photo: An image from Bank of America's U.S. Olympic-Themed TV commercial.
Bank of America's new campaign makes its debut on June 21 in conjunction with NBC's coverage of the U.S. National Team Trials for Diving. Thereafter, the new campaign will continue to run leading up to and during NBC's national broadcast of the Beijing 2008 Olympic Games and on NBC affiliates around the country in Boston, Charlotte, Chicago, Los Angeles, Miami, New York, San Francisco and Washington D.C.
America's Cheer: America's Cheer is Bank of America's grassroots campaign that provides an opportunity for all Americans to cheer on the nation's finest athletes as they prepare to compete at the 2008 Olympic Games in Beijing, China. Whether it's an energetic video or audio recording, heartfelt letter or inspiring photo, America's Cheer invites the entire country to express their support for Team USA(TM) through the act of cheering.
Photo: Soccer Spectators looking at a Large TV Screen
To upload a cheer, individuals or groups can visit http://www.americascheer.com/. Cheers can also be recorded by visiting the America's Cheer(TM) mobile tour which is currently visiting 19 cities and 26 events, traveling 27,000 miles before its final stop in Detroit, Mich., on Aug. 24, 2008, a date that coincides with the Closing Ceremony of the 2008 Olympic Games.
U.S. Olympic Team Banking: In recognition of what the U.S. Olympic Team means to its customers, Bank of America has developed U.S. Olympic Team Banking, a new suite of Team USA-branded checks and Visa(R) Check Cards and credit cards that enables customers to support America's Olympic athletes with every purchase with their card, while earning special rewards for themselves. With every U.S. Olympic Team credit card purchase, customers can earn points to redeem WorldPoints(R) rewards for cash, airline tickets, hotel stays and for Bank of America U.S. Olympic Team merchandise, memorabilia and exclusive experiences. Customers can also generate contributions to the U.S. Olympic Team when they open a new U.S. Olympic Team checking account and with every U.S. Olympic Team Visa Check Card or credit card purchase at no additional cost to themselves. (One may visit http://www.bankofamerica.com/olympics to sign-up or to learn more about the many features and benefits of U.S. Olympic Team Banking.)
Bank of America's U.S. Olympic Team Sponsorship: Bank of America is widely recognized as a major corporate sponsor of the U.S. Olympic Team, creating opportunities for the nation's best athletes to represent the United States in world-class competition. Bank of America's earliest known involvement with the U.S. Olympic Movement dates back to 1921, when the bank provided leadership and financing for the Los Angeles Coliseum, site of the 1932 and 1984 Olympic Games. In 1992, Bank of America signed on as an official sponsor of the U.S. Olympic Team that competed in Barcelona, Spain, and has supported every U.S. Olympic Team since, including the American athletes who will compete in the 2008 Olympic Games in Beijing, China.
Bank of America is one of the world's largest financial institutions, serving individual consumers, small and middle market businesses and large corporations with a full range of banking, investing, asset management and other financial and risk-management products and services. The company serves clients in more than 150 countries and has relationships with 99 percent of the U.S. Fortune 500 companies and 83 percent of the Fortune Global 500.
Source: Bank of America
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Posted by Editors at 6:13 AM
June 14, 2008
Paris Beach Volleyball Grand Slam: Henkel is the Main Sponsor
The Henkel Beach Volleyball Grand Slam Tournament 2008 will be held in Paris from June 16-22. This year is the fourth time the Beach Volleyball Grand Slam Tournament will be held in the French capital. And for the third time, Henkel is the main sponsor of the event, and will present its corporate brand name and seven product brands: Fa, Mir, Le Chat, Pattex, SuperGlue, Loctite and Schwarzkopf.
More than 200 matches will take place on the grounds of the "Champs de Mars," against the fantastic backdrop of the Eiffel Tower. The arena has a capacity exceeding 6,500 spectators, who will be able to experience world-class beach volleyball free of charge. The best 130 teams from 40 countries will travel to Paris to pit their skills against each other. For the athletes, the tournament is important in terms of the qualification for the 2008 Summer Olympic Games in August. The winners will not only qualify for the Summer Olympics, but also earn 600,000 euros in prize money. Accordingly, the Beach Volleyball Grand Slam Tournament in Paris ranks among the most lucrative beach volleyball competitions worldwide.
As the main sponsor, Henkel also offers fans a diverse range of fringe events. These include instructions given by Le Chat on maintaining health at the same level as top athletes, the opportunity to relax in the wellness zone hosted by Fa, or a visit to the Henkel Cafe.
Beach volleyball attained the status of an Olympic sport in 1996. Since the 1980s, the game has emerged as a highly popular sporting event, which appeals to a large audience. In addition to the playing surface, the main difference compared to indoor volleyball is the number of players on the team. In beach volleyball, each team consists of two players, not six as is the case with its indoor counterpart.
Henkel has been sponsoring national and international sports events for many years. Besides the Beach Volleyball Grand Slam tournaments in Paris and Klagenfurt, Austria, Henkel has also been involved with the Ice Hockey World Championship in Canada and the World Handball Championship in Germany last year.
Henkel, headquartered in Düsseldorf, Germany, has about 55,000 employees worldwide and counts among the most internationally recognized German-based companies in the global marketplace. People in approximately 125 countries around the world use the brands and technologies from Henkel. Henkel is organized into three globally operating business sectors: Laundry & Home Care, Cosmetics & Toiletries, and Adhesive Technologies.
Source: Henkel AG & Co. KGaA
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Posted by Editors at 7:19 AM
June 1, 2008
Volvo Ocean Race 2008-09: Fan Pier Boston is U.S. Stopover Venue
Photo © Oskar Kihlborg. Volvo Ocean Race 2005-2006
Photo © Oskar Kihlborg. Volvo Ocean Race 2005-2006
Photo © Oskar Kihlborg. Volvo Ocean Race 2005-2006
The Volvo Ocean Race has confirmed Fan Pier in Boston as the sole North American stopover when the race visits the US East Coast port city in April-May 2009.
Spanning some 37,000 nautical miles, stopping in 11 ports around the world and taking nine months to complete, the Volvo Ocean Race is the world's premier global race for professional racing crews.
Agreement between race organizers to bring the race to Fan Pier has been backed by the city of Boston and has been made possible by the efforts of the local developer Joe Fallon, who is working closely with city officials to ensure a successful, world-class event at the coveted waterfront location - Fan Pier.
The entire stopover facility including berthing for the seven-boat fleet, race village, entertainment complex and haul-out area will be accommodated on a five-acre Volvo Ocean Race zone within the development site.
Two weeks of festivals and local events are planned for the beginning of May 2009, to celebrate the arrival and departure of the Volvo Ocean Race, Boston's maritime history and the sport of sailing.
The Fallon Company is owner and developer of the large-scale, 21-acre Fan Pier site. Fallon's plans for the area include a five-star hotel, offices, designer boutiques, restaurants and luxury condominiums with 360-degree views of the Boston skyline and harbour.
Fan Pier also brings to life new public parks, a Harbor Walk, a state-of-the-art marina and the internationally acclaimed Institute of Contemporary Art. It is a vibrant, pedestrian-friendly area, and as the newest neighborhood in the city of Boston is the ideal spot to welcome the Volvo Ocean Race to Boston.
The visit of the Volvo race, Fallon says, will bring heightened awareness to Boston's waterfront, Fan Pier, extreme ocean racing and the sport of sailing in general. "I'm extremely proud and excited that Fan Pier and the city of Boston will join world-class ports like Rio de Janeiro, Cape Town, Singapore and Stockholm as hosts of the 2008-09 Volvo Ocean Race," Fallon said.
"Fan Pier represents the best of Boston's ability to bring new global events with international audiences to historic Boston Harbour," said Mayor Thomas M. Menino. "We believe this race will showcase Boston and the waterfront as a global destination to residents and tourists alike."
Photo: © Oskar Kihlborg. Volvo Ocean Race 2005-2006
Photo: © Rick Tomlinson. Volvo Ocean Race 2005-2006
Boston is the only North American port stopover for the 2008-09 Volvo Ocean Race. PUMA, which headquarters its North American operations in the greater Boston area, has entered the race with their boat il mostro representing the U.S. The boat is skippered by Ken Read who has strong ties to the greater Boston area.
At the completion of its stopover at Fan Pier, the re-start of the race continues onto its next port stopover, Galway, Ireland.
The Volvo Ocean Race 2008-09 will be the 10th running of this ocean marathon. Starting from Alicante in Spain, on 4 October 2008, it will, for the first time, take in Kochi, India, Singapore and Qingdao, China before finishing in St Petersburg, Russia.
Source: Volvo Ocean Race, Volvo Car Corporation
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Posted by Editors at 3:36 AM
May 20, 2008
Jennifer Hudson Steps Into the 'Spotlight' With New Single on Arista Records
After her critically-acclaimed performance in Dreamgirls, Academy Award winner Jennifer Hudson makes her long-awaited foray into the music scene with "Spotlight," her official first single from her self-titled debut album, set for release in September on Arista Records. "Spotlight" impacts radio June 9 and will be digitally available at iTunes on June 10. An all-star team of writers and producers have been assembled to contribute their talents to Hudson's highly-anticipated debut album, including Timbaland, Robin Thicke, The Underdogs, Diane Warren, Tricky Stewart and more.
"I'm beyond ecstatic about my new album," says Hudson. "I think people will be pleasantly surprised, because it shows a side of my work that no one has heard before. This album has a huge variety of sounds and one of my favorite songs is 'Spotlight' because it has this great infectious groove. This is completely new territory for me and I can't wait for people to hear it."
Source: Arista Records
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Posted by Editors at 2:59 AM
May 18, 2008
Tissot Officially Presents Danica Patrick With Her New Limited Edition Watch
Photo: President of Tissot Worldwide Francois Thiebaud, right, presented Indy Racing League driver Danica Patrick with a Tissot PRC100 2008 Danica Patrick limited-edition watch during a press conference at the Indianapolis Motor Speedway. Premier Swiss watch brand Tissot announced the partnership renewal of its brand ambassador racing star Danica Patrick in Indianapolis Friday, May 16, 2008.
Premier Swiss watch brand Tissot has announced the partnership renewal of its brand ambassador racing star Danica Patrick. She endeared herself to the world when she made history by becoming the first woman ever to win a race in the sport of U.S. open-wheeled racing by clinching her victory in the Japan 300. In 2005, Patrick is the first female U.S. "Ambassador" for Tissot. In anticipation of the Indy 500 and to pay homage to Danica, the watch company signed a two year contract extension with the IndyCar(R) Series Star on Friday May 16, 2008.
Photo: Danica Patrick T-Touch Limited Edition by Tissot. Only 500 available worldwide.
IMS (Indianapolis Motor Speedway), home of the historic Indianapolis 500 served as a fitting backdrop for this unique occasion. Francois Thiebaud, President of Tissot Worldwide journeyed to the United States from Switzerland to jointly sign the extension of the contact with Danica. At that time, he personally presented Danica with her new Tissot PRC 100 Limited Edition watch that bears her name. The watch includes 27 glittering diamonds on a mother-of-pearl dial.
Photo: Danica Patrick joined forces with Swiss watchmaker, Tissot, as the new face of the brand. As the first female U.S. "Ambassador" for the 153-year-old brand, Patrick has been appearing in marketing and advertising. The first ad (pictured above), features Patrick wearing a Tissot T-Touch watch.
"Danica is an exceptional race car driver, athlete and a fantastic role model for both men and women around the globe. We are happy and proud to have her represent our brand in addition to being an integral part of the Tissot family. Danica's determination led to her historic first win and she fits perfectly with the brand's values of innovation, quest for performance and stretching oneself to the limits. It is these common features that produce a truly successful collaboration between Danica and Tissot," said Francois Thiebaud, President of Tissot Worldwide.
The relationship with Danica highlight's Tissot products and the brand. The marketing campaign will continue to feature Danica's image in all stores that carry Tissot products, print ads and billboards.
Source: Tissot
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Posted by Editors at 8:42 AM
May 9, 2008
Toby Keith's 35 Biggest Hits, All in One Release from Universal Music Enterprises
"Toby Keith 35 Biggest Hits" spans the singer, songwriter, entertainer, and multi-platinum performer's entire career. This new release of Toby Keith's latest hits collection is in two discs that are filled with smash singles.
Released on his own Show Dog Nashville label and Universal Music Enterprises, "35 Biggest Hits" opens with his first No. 1 hit, 1993's "Should've Been A Cowboy," and runs all the way through his 2006 chart-topper "A Little Too Late." In between, the compilation serves up favorites including "Who's That Man" (1994), "How Do You Like Me Now ?!" (1999), "Courtesy of the Red, White and Blue (The Angry American)" (2002), "Who's Your Daddy?" (2002), "I Love This Bar" (2003), "American Soldier" (2003) and "As Good I Once Was" (2005). Incidentally, Keith is currently filming the major motion picture "Beer For My Horses" (which is the same title as his 2002 hit that will also be included) in New Mexico.
The hits collection is punctuated by a new single, "She's A Hottie," that is roaring up the charts. And with the two-disc set's availability, music fans will have the chance to see some of the high points of a career. Keith has sold more than 30 million albums, he's been deluged with critical praise and peer approval in the form of awards, and he's consistently been one of the top-drawing live performers. A track listing is below.
Toby Keith 35 Biggest Hits
Disc One:
1. Should've Been A Cowboy
2. He Ain't Worth Missing
3. A Little Less Talk And A Lot More Action
4. Wish I Didn't Know Now
5. Who's That Man
6. Upstairs Downtown
7. You Ain't Much Fun
8. Big Ol' Truck
9. Does That Blue Moon Ever Shine On You
10. A Woman's Touch
11. Me Too
12. We Were In Love
13. I'm So Happy I Can't Stop Crying
14. Dream Walkin'
15. Getcha Some
16. How Do You Like Me Now ?!
17. Country Comes To Town
18. You Shouldn't Kiss Me Like This
Disc Two:
1. I'm Just Talkin' About Tonight
2. I Wanna Talk About Me
3. My List
4. Courtesy Of The Red, White And Blue (The Angry American)
5. Who's Your Daddy?
6. Beer For My Horses
7. I Love This Bar
8. American Soldier
9. Whiskey Girl
10. Stays In Mexico
11. Mockingbird
12. Honkytonk U
13. As Good As I Once Was
14. Big Blue Note
15. Get Drunk And Be Somebody
16. A Little Too Late
17. She's A Hottie
Source: Universal Music Enterprises
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Posted by Editors at 6:13 AM
April 28, 2008
Honda Designs New Hot Wheels Car 'Honda Racer'
Honda is announcing the arrival of the Honda Racer™, a much-anticipated 1/64th scale Hot Wheels® car designed by Honda R&D Americas, Inc., in Torrance. The Honda model, along with designs from five additional automakers, were selected as part of the Hot Wheels Designer's Challenge™ as a way to celebrate the die-cast brand's 40th anniversary. The Honda Racer arrives on store shelves in May 2008.
"The Honda Racer combines the excitement of Honda's racing heritage with Hot Wheels' reputation for speed, power, performance and attitude," says Guillermo Gonzalez, senior designer of Honda R&D Americas, Inc., and designer of the Honda Racer. "The core concept is built around our idea for an 'ultimate racecar' and leverages the design freedom made possible by a scale model car."
"Sure, it is awesome to play with the cars on the orange track again, but I discovered that designing a Hot Wheels car is very different and in some ways more liberating than designing a production car," says Gonzalez, a native of East Los Angeles who considers automotive design to be his dream job. "For example, the primary design constraint is that the car had to fit on the orange track and perform a loop. Aside from that, the possibilities are without limit."
The key element to the design of the entire car is that the body is in the shape of the Honda "H" emblem. The exterior shape resembles an imaginative side-by-side racecar of 1960s vintage that encloses a driver and a navigator. The general shape, styling and paint scheme is further inspired by Honda's early participation in Formula 1 racing and its 1967 RA 273™ racecar. The white and red paint scheme, the open cockpits, large exhaust system and open wheels are all elements inspired by the historic Honda racecar. The design of the Honda Racer debuted at the 2007 Specialty Equipment Market Association (SEMA) show in Las Vegas in October as a 1/5th scale model.
Mattel invited auto manufacturers to participate in the Hot Wheels Designer's Challenge as part of the die-cast brand's 40th anniversary celebration. Mattel, Inc., (NYSE: MAT, www.mattel.com) is the worldwide leader in the design, manufacture and marketing of toys and family products. The Mattel family is comprised of such brands as Barbie®, the popular fashion doll, Hot Wheels®, Matchbox®, American Girl®, Radica® and Tyco® R/C.
Starting in mid-August, the Honda Racer 1/5th scale model and other cars from the Designer's Challenge will be part of the Hot Wheels 40th anniversary road trip traveling along historic U.S. Route 40, stopping at multiple cities along the way. The tour starts at the Mattel headquarters in El Segundo, California, in August and ends at Watkins Glen, New York, in early September.
Sources: Honda and Mattel
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Posted by Editors at 1:19 AM
April 23, 2008
Tissot Launches New Danica Patrick Limited Edition Watch to Celebrate Victory
Photo: Danica Patrick savors victory in Japan as she made racing history on Sunday; the first woman to ever win a race in the sport of U.S. open-wheeled racing. Tissot Swiss watches is congratulating its ambassador Danica Patrick on her historic win and will be producing a watch to celebrate her victory.
The right attitude and determination drove Danica Patrick to make racing history as the first woman to ever win a race in the sport of U.S. open-wheeled racing clinching her victory in the Japan 300.
Tissot Swiss watches are congratulating their ambassador Danica Patrick on her historic IndyCar(R) win and who now moves up to third in the overall standing. Danica has been a brand ambassador for Tissot since 2005.
"Tissot is very proud of our extraordinary ambassador, the first woman ever to capture victory in U.S. open-wheeled racing. For Tissot, Danica Patrick fits perfectly with the brand's values of innovation, quest for performance and stretching oneself to the limits and we believe that she is a real asset to our brand and an example to many young people around the world," said Tissot President, Francois Thiebaud.
Photo: Tissot is releasing the new PRC 100 Danica Patrick Limited Edition to celebrate Danica's victory in Japan. The new watch complements Danica's personality and accomplishments. Features include chronograph watch with tapered rows of 27 glittering diamonds around a mother-of-pearl dial in an angular case. An engraved case back features Danica's signature and the limited edition number. Finishing off the watch is either a stainless steel bracelet or white rubber strap. Perfect for any woman who wants style combined with sport.
Danica's momentous accomplishment and her flair for fashion deserve a watch to complement her and Tissot will be releasing the new PRC 100 Danica Patrick Limited Edition. Her new watch is precise, robust and classic -- mirroring key requirements of the IndyCar(R) competitive environment. The chronograph watch has a dynamic look that will sparkle on a woman's wrist.
Tissot, founded in 1853, is today a member of the Swatch Group, the world's largest watch producer and distributor. For over 154 years the company has had its home in the Swiss watch making town of Le Locle in the Jura mountains but now also has a presence in over 150 countries. Tisssot is official timekeeper and partner of NASCAR(R), AFL, CBA, MotoGP and the World Championships of cycling, fencing and ice hockey.
Source: Tissot
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Posted by Editors at 6:11 AM
April 17, 2008
Thomson Reuters is Born: Unveils its New Branding and a Global Advertising Campaign
Photo: Thomas Glocer the new CEO of Thomson Reuters today unveiled its new branding and global advertising campaign across from multiple screens in Times Square, New York City. Mr. Glocer said, "The dynamic new corporate identity is a marked departure from the historical look and feel of the two companies and represents Thomson Reuters positioning as the world's leading source of intelligent information to businesses and professionals."
The Thomson Corporation has completed its acquisition of Reuters Group PLC, forming Thomson Reuters (NYSE: TRI; TSX: TRI; LSE: TRIL: NASDAQ: TRIN), the world's leading source of intelligent information for businesses and professionals in the financial, legal, tax and accounting, scientific, healthcare, and media markets.
At the same time, Thomson Reuters unveiled its new branding and a global advertising campaign. Mr. Thomas H. Glocer, chief executive officer of Thomson Reuters said, "The dynamic new corporate identity is a marked departure from the historical look and feel of the two companies and represents Thomson Reuters positioning as the world's leading source of intelligent information to businesses and professionals."
Thomson Reuters has more than 50,000 employees with operations in 93 countries on six continents and 2007 pro forma revenues of approximately US$12.4 billion.
Commenting on the just created Global Leadership Position of Thomson Reuters, Mr. Glocer said, "This is a very exciting day for our shareholders, customers and employees. Thomson Reuters will deliver the intelligent information needed to give businesses and professionals the knowledge to act. We call our information "intelligent" because it is not only insightful, highly relevant and timely, but it is also made available in formats which applications can consume and to which they can add further value. We are witnessing the maturation of the information economy and content from Thomson Reuters will be its currency." "Thomson Reuters will benefit from the value created by more diversified revenue streams, a larger capital base and synergies resulting from the acquisition. Our leadership position and global footprint will give us opportunities to grow faster than either Thomson or Reuters could have on its own," said Mr. Glocer.
On May 1, 2008, Thomson Reuters plans to announce results for the first quarter as well as a financial outlook for the remainder of 2008.
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Posted by Editors at 11:04 AM
April 13, 2008
Estee Lauder and Elizabeth Hurley are Celebrating their Thirteen Year Partnership
Hurley to Star in New Print and Television Advertising Campaigns.
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Photo: Pictured here is Estee Lauder spokesmodel Elizabeth Hurley's new print advertising campaign for Estee Lauder's top-selling Perfectionist [CP+] Wrinkle Lifting Serum.
In July, Elizabeth Hurley will be featured in new print and television advertising for Estee Lauder's top-selling Perfectionist [CP+] Wrinkle Lifting Serum. This summer she will also be seen with her fellow Estee Lauder spokesmodels Gwyneth Paltrow, Carolyn Murphy and Hilary Rhoda in the print advertising campaign for Estee Lauder's new fragrance.
The year 2008 marks the thirteenth anniversary of Elizabeth Hurley's partnership with Estee Lauder, one of the longest running cosmetics contracts to date.
Photo: Estée Lauder spokesmodel, Elizabeth Hurley.
Photo: Estee Lauder pleasures and Pleasures For Men, representing the fourth largest global fragrance masterbrand.
Over the years, Elizabeth has appeared in advertising campaigns for some of Estee Lauder's product franchises. In addition to launching the best-selling pleasures fragrance in her first year with the company, Elizabeth has represented the Beautiful, DayWear, Double Wear, Idealist, Advanced Night Repair, Re-Nutriv and most recently Resilience Lift Extreme lines.
Photo: Celebrating her 13th anniversary with Estee Lauder at an event in New York City, spokesmodel Elizabeth Hurley is pictured here with husband Arun Nayar, Evelyn Lauder and Leonard Lauder.
"As a busy mother and entrepreneur, Elizabeth connects with women all over the world. She is a classic beauty who reflects today's modern woman," says Aerin Lauder, Senior Vice President, Creative Director for Estee Lauder. "Elizabeth Hurley and Estee Lauder have a very special relationship," says Evelyn Lauder, Senior Corporate Vice President, The Estee Lauder Companies. "Her 13 year tenure with us is a near record in the beauty industry and we are very proud of our relationship. Elizabeth's popularity with the consumer is at an all time high." And spokesmodel Elizabeth Hurley adds, "Estee Lauder is like a second family to me; I love working with them."
Source: Estee Lauder
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Posted by Editors at 1:43 PM
April 9, 2008
Sony BMG: Donna Summer's "I'm A Fire" rises to #1 on the Billboard Hot Dance Club Play Charts
Celebrating four decades of milestones, DONNA SUMMER adds another accomplishment to her list with the recent success of "I'm A Fire." "I'm A Fire" has risen to #1 on the Billboard Hot Dance Club Play Charts making it her 13th #1 single to top the club charts and her 19th #1 charting single across all charts. This is Donna's first #1 hit in almost 10 years. Donna Summer is the only artist to have had a #1 charting dance hit in every decade since the 1970's.
"I'm A Fire" was remixed by several remixers including Solitaire, Craig C, Rod Carrillo, Redtop, Matty Soulflower and Baggi Begovic & Soul Conspiracy. The Rocasound original version is a track from Donna's upcoming CD Crayons which will be released on May 20 2008 on Sony BMG Music Entertainment's Burgundy Records. Crayons will be Donna's first album of all new material to be released in 17 years.
Containing a mix of the up-tempo tunes and ballads, the new album showcases new material that is written by Donna working with several renowned writers and producers.
TRACK LIST
STAMP YOUR FEET
MR. MUSIC
CRAYONS featuring Ziggy Marley
THE QUEEN IS BACK
FAME (THE GAME)
SAND ON MY FEET
DRIVIN' DOWN BRAZIL
I'M A FIRE
SLIDE OVER BACKWARDS
SCIENCE OF LOVE
BE MYSELF AGAIN
BRING DOWN THE REIGN
Source: Sony BMG
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