April 2, 2008
Energy Drink "Red Bull" Arrives in France
Photo: Launch of Red Bull in France. Location: Paris, France April 1, 2008. (Photocredit: (c)Richard Walch/Red Bull Photofiles)
Red Bull made a spectacular entry into France on Tuesday April 1, 2008. The world's largest energy drink producer celebrated its long-awaited arrival in that country with 150 "Wings Teams" from around Europe forming a magnificent get together as they circled around the Arc de Triomphe in their distinctive blue and silver Minis just hours after a BASE jumper got the "Wings for Paris" day off to a flying start by leaping off the Eiffel Tower and a motorcycle rider made a gravity-defying ride over a 50-meter high landmark arch in the La Defense business district.
Photo: Launch of Red Bull in France. Location: Paris, France April 1, 2008. Athlete: Ueli Gegenschatz. B.A.S.E. Jumping. (Photocredit: (c)Schaad/Red Bull Photofiles)
Just after daybreak, Swiss BASE jumper Ueli Gegenschatz got the Red Bull "Wings for Paris" day off to a dazzling start with his picture-perfect leap off the top of Eiffel Tower, France's 324-meter high national landmark. "It was an exciting climb up and the jump went well with a nice opening," said Gegenschatz, who had made his clandestine ascent up the side of the tower in the early-morning hours under the cover of darkness. "It was pretty cold up there and there was quite a bit of wind. I was glad when the sun finally came up. It's a great way to introduce Red Bull to France."
Photo: Launch of Red Bull in France. Location: Paris, France April 1, 2008. Motorbike Trial. Athlete: Julien Dupont. (Photocredit: (c)Richard Walch/Red Bull Photofiles)
Photo: Launch of Red Bull in France. Location: Paris, France April 1, 2008. Motorbike Trial. Athlete: Julien Dupont. (Photocredit: (c)Dom Daher/Red Bull Photofiles)
About two hours later French trial motor bike specialist Julien Dupont gave countless thousands of rush-hour commuters in Paris's La Defense business district a rush of their own with a gravity-defying motorcycle ride up, over and down the other side the 50-meter-high arched concrete roof of the CNIT center building. "Everything went according to plan on the way up and it was my greatest accomplishment on the bike ever," said Dupont, who was helped by two tall women in short skirts who distracted security. "The roof was a bit slippery so I had to slow down a bit on the way back down the other side. It was tricky getting the (80-kilo) bike over the fence but that all worked out well."
The Austrian company known for its non-conformist style lived up to its reputation on April Fools' Day, picking April 1, of all days, to end the long dry spell for France. The energy drink is already available in over 140 countries with more than 3.5 billion cans sold in 2007.
Photo: Sampling cars drive in circles around the Arc de Triomphe as Red Bull launches its energy drink in France on April 1, 2008 at Paris. (Photocredit: (c)Richard Walch/Red Bull Photofiles)
Photo: Launch of Red Bull in France. Location: Paris, France April 1, 2008. (Photocredit: (c)Schaad/Red Bull Photofiles)
The highlight of the celebrations marking the arrival in Paris was a Red Bull-style car rally around the Arc de Triomphe by the "Wings Teams."
The roundabout around the famous arch at the end of the Champs-Elysees might be one of most challenging for motorists anywhere in Europe -- with swift-moving traffic entering and exiting from 12 different avenues. But the "Wings Teams" from 10 different countries across Europe skillfully navigated their Minis into and around the monument -- and after safely parking their cars they surprised curious Parisians by giving them wings -- free samples of the energy drink.
Source: Red Bull
|GlobalGiants.com|
Edited & Posted by Editor | 8:51 AM | Link to this Post
January 24, 2008
MEDICAL UNIVERSITY OF SOUTH CAROLINA -- LILY CLOUDS
Photo: South Carolina artist Jocelyn Chateauvert's created "Lily Clouds" from flax paper and sterling silver wire. "Lily Clouds" is on display, hanging from the chapel ceiling in the Medical University of South Carolina's new 641,000 square foot hospital which will open on February 4. This piece represents only one of 873 pieces of original, contemporary art completed by 54 South Carolina artists created to inspire serenity and a healing environment for patients, caregivers and families.
The value of the integration of arts and a healing environment in a healthcare setting is being recognized by a growing number of leading medical institutions, including Johns Hopkins, Vanderbilt and Stanford.
|GlobalGiants.com|
Edited & Posted by Editor | 2:24 AM | Link to this Post
January 11, 2008
Actress and New Mother Hayek Named Ambassador of Pampers' 'One Pack = One Vaccine' Program Providing Life-Saving Tetanus Vaccines in Developing Countries
CINCINNATI, Jan. 10 -- After the birth of her daughter last year, award-winning actress and "Ugly Betty" producer Salma Hayek is grateful for her daughter's health and, like most mothers, wants other moms around the world to be able to share in the basic medical advances.
To help mothers across the globe, she is teaming up with Pampers and UNICEF to help stop the spread of life-threatening maternal and neonatal tetanus in developing nations worldwide. Pampers, a leader in baby care, has announced that Hayek will serve as the North American ambassador for its "One Pack = One Vaccine" global initiative with UNICEF. The immensely successful program, which launched in 2006 in the UK and expanded in 2007 to other countries in Western Europe, and debuts in the U.S. and Canada in spring 2008, has already helped provide UNICEF with funding for more than 25 million life-saving tetanus vaccines distributed throughout Africa and Asia. The goal for the North American campaign is to provide at least 27 million more vaccines, which would bring the total global donations to more than 50 million vaccines.
Pampers is a trademark of Procter & Gamble (NYSE:PG) and the company's largest global brand and is also the world's top-selling diaper brand. |GlobalGiants.com|
Edited & Posted by Editor | 5:32 AM | Link to this Post
January 1, 2008
PEPSI CHINA WESTERN NEW YEAR
Photo: Celebrating Western holidays is relatively new in China, but didn't stop thousands of revelers from dancing in the streets of Shanghai to ring in 2008, the Year of Gold. The large-scale celebration, featuring sponsorship from Pepsi, included live music, fireworks, Olympic athletes, and the whole crowd dancing in the street at stroke of twelve. The evening's theme was, "I-China!" capturing the country's growing sense of passion and patriotism for a successful 2008!. |GlobalGiants.com|
Edited & Posted by Editor | 7:20 AM | Link to this Post
November 27, 2007
CAPITOL/EMI: John Lennon iTunes Video Album to Debut December 4 at Starbucks
HOLLYWOOD, Calif. -- Capitol/EMI Music Marketing and iTunes will release a new "John Lennon Video Album" on December 4 at Starbucks locations nationwide USA. The "John Lennon Video Album," the iTunes Digital Release card format's first music video release, features 21 of Lennon's music videos.
The collectible cards, distinguished with a silver-toned photo of Lennon, may be redeemed on the iTunes Store for a collection of music videos which includes "Imagine," "Woman," "Happy Xmas," "(Just Like) Starting Over," "Nobody Told Me," "Mind Games," two versions of "Working Class Hero" and others, many of which are available digitally for the first time. |GlobalGiants.com|
Edited & Posted by Editor | 6:54 AM | Link to this Post
October 27, 2007
Coca-Cola Company helps in the restoration of the birthplace of the Olympic Games
Photo: Athens, Greece, October, 24 2007 -- Dominique Reiniche (L), president of The Coca-Cola Company's European Union Group, presents a check for US $2 million to Minoas Kyriakou (R), president of the Hellenic Olympic Committee, to aid in the restoration of its site in Ancient Olympia, the birthplace of the Olympic Games. The site was severely damaged by the forest fires in Greece this past summer. The Coca-Cola Company is the longest continuous supporter of the Olympic Games in a partnership that dates to 1928.
Photo: Forest area around the Pierre de Coubertin monument. Ancient Olympia, Greece -- A donation of US $2 million from The Coca-Cola Company will help restore the forest area around the Pierre de Coubertin monument, a tribute to the founder of the modern Olympic Games. The site, on the grounds of Ancient Olympia where the Olympic Games were first held, was severely damaged by the forest fires that scorched Greece over the summer. |GlobalGiants.com|
Edited & Posted by Editor | 7:48 AM | Link to this Post
September 29, 2007
GLAXOSMITHKLINE CONSUMER HEALTHCARE "alli Experience(R)" Mall Tour to Help Americans Make Informed and Healthier Eating Decisions
Photo: Passers-by stop to receive free weight loss and nutritional advice from registered dieticians at the alli Experience exhibit at Roosevelt Field mall in Garden City, N.Y. Sponsored by GlaxoSmithKline Consumer Healthcare, the exhibit will make stops in 12 U.S. cities this fall, helping overweight adults learn about healthy, realistic weight-loss approaches.
GlaxoSmithKline Consumer Healthcare (NYSE:GSK) has launched the "alli Experience" mall tour. The "alli Experience" mall tour will stop in 12 major U.S. cities to educate overweight adults on healthy weight loss strategies as well as introduce them to the alli program.
Launched in June 2007, alli (orlistat 60 mg) is the only FDA-approved weight-loss product available to overweight adults without a prescription. It is the first clinically-proven over-the-counter weight loss product to be combined with a comprehensive support program (www.myalli.com). The "alli Experience" tour will speak to current alli users, consumers considering the product and those who tried the program and decided they weren't ready to commit.
"Based on consumers' positive feedback of the 'alli Experience,' the initial installation in New York City earlier this year where over 10,000 people visited in 19 days, we have decided to continue the momentum and take that unique experience to others across the U.S." says Steven L. Burton, vice president, Weight Control, GlaxoSmithKline Consumer Healthcare. "We want to make sure as many people as possible have a chance to experience this unique educational exhibit which will provide them with extremely useful information on the alli program so they can make a fully-informed decision whether they are ready to commit to trying alli. We chose to take the alli Experience to malls across the country as the environment provides a perfect setting for us to talk to consumers in a place that's convenient and comfortable."
The "alli Experience" mall tour is designed to help overweight adults adopt the principles of modest, gradual weight loss. The multi-media exhibit, divided into 3 zones, encourages visitors to embrace a more realistic approach to diet and exercise for improved health. The exhibit will also help overweight people who want to lose weight determine if they are ready to commit to trying alli. |GlobalGiants.com|
Edited & Posted by Editor | 9:40 AM | Link to this Post
September 13, 2007
Abbott Awards Arizona Mother $135,000 in National Similac(R) Contest
Infant formula maker recognizes hard-working moms for the second consecutive year.
COLUMBUS, Ohio, Sept. 13 -- Amy Kaminski, a mom from Tucson, Ariz., is the grand prize winner of $135,000 in the second annual "Similac Mom's Payday" contest, sponsored by Abbott. Kaminski earned the title after her entry was chosen from more than 30,000 photo essays.
According to a recent survey by Salary.com, a typical mom like Kaminski should earn $135,000 per year based on her daily activities -- a $5,000 raise over last year's figure. The Similac Mom's $135K Payday contest invited moms and moms-to-be to submit a photo showing their favorite "mom job," along with a brief caption.
An early childhood educator and owner of the Tucson-based Whole Child Learning Co., Kaminski drew inspiration for her entry from the myriad of activities she performs every day while caring for her 7-month-old daughter and 2-year-old son. Kaminski's entry won over the panel of mom-judges with its witty caption and humorous photo. Her winning caption reads:
All in a day's work: Accountant, activities director, chef, chauffer, counselor, delivery service, dispatcher, emergency responder, financial planner, judge, life coach, maid, music instructor, nurse, personal shopper, photographer, record keeper, rent-a-techie, rodeo clown, secretary, set designer, teacher, travel agent; whatever you call it, this Mom's favorite job is juggling!
Abbott is a global care company engaged in the development, manufacture and marketing of pharmaceuticals and medical products, including nutritionals, devices and diagnostics. The company employs 65,000 people and markets its products in more than 130 countries. |GlobalGiants.com|
Edited & Posted by Editor | 12:51 PM | Link to this Post
September 4, 2007
The New Coca-Cola Contour Bottle
Photo: New Coca-Cola 20-oz. Contour Bottle.
ATLANTA, Sept. 4 -- Coca-Cola North America today announced the launch of a newly designed 20-ounce PET (polyethylene terephthalate) contour bottle for all of its Coca-Cola(R) brands, with a new 'easy-to-hold' and 'easy-to-open' design. According to the company, the "innovative new bottle" offers enhanced on-the-go convenience to people looking for immediate refreshment. |GlobalGiants.com|
Edited & Posted by Editor | 9:49 AM | Link to this Post
September 3, 2007
Nestlé completes its acquisition of Gerber : GlobalGiants.com
Nestle Headquarters, Vevey, Switzerland -- 3 September 2007 - As a result of the successful conclusion of the regulatory process, Nestlé completed its acquisition of Gerber, the iconic US baby food brand, on 31 August 2007 with effect on 1 September 2007. Consequently, the integration process of Gerber will now begin as about 4,500 Gerber employees, with their specific know-how and expertise, join the Nestlé Group.
This is a major step in Nestlé's transformation into the world's leading nutrition, health and wellness company: it gives the Group the number one position in the largest single baby food market worldwide, the USA, and clearly establishes Nestlé Nutrition as the global leader in this sector.
The acquisition of Gerber comes in the wake of the Jenny Craig and Novartis Medical Nutrition purchases. |GlobalGiants.com|
Edited & Posted by Editor | 8:57 AM | Link to this Post
August 13, 2007
Procter & Gamble Brings Dunkin' Donuts Coffee to Kitchens Across the USA : GlobalGiants.com
Today, Procter & Gamble (P&G) announced that Dunkin' Donuts coffee will be available to consumers in select retail outlets nationwide USA by mid-August and broadly in September. Through a licensing agreement with Dunkin' Donuts, the largest coffee and baked goods chain in the world, P&G will provide Dunkin' Donuts coffee to grocery stores, mass merchandisers, club stores, and drug stores throughout the U.S.
Packaged Dunkin' Donuts coffee will be available in a variety of coffee flavors and roasts. Ground varieties will include Original Blend, French Vanilla, Dunkin' Decaf, Hazelnut and Cinnamon Spice. Original Blend will also be available in a whole bean variety. |GlobalGiants.com|
Edited & Posted by Editor | 11:59 AM | Link to this Post
July 5, 2007
PEPSICO LIVE EARTH CAN : GlobalGiants.com
Photo: A commemorative Live Earth Pepsi can designed by musical artist and producer Pharrell Williams will be distributed at the Live Earth New York concert at Giants Stadium this Saturday. There are currently 500 million Pepsi Live Earth cans available in stores across the USA. (PepsiCo)
PepsiCo will shine a spotlight on recycling at the Live Earth New York concert this Saturday at Giants Stadium. The company will make it easy for people to recycle their bottles and cans while offering information about how they can make recycling a part of their everyday lives.
Soft drink bottles and cans are the most recycled packages in America. Since 1990, more than 150 billion Pepsi containers have been recycled. According to the Aluminum Association, Can Manufacturers Institute and Institute of Scrap Recycling Industries, recycling 40 aluminum beverage cans has the energy-saving equivalent of one gallon of gasoline. In 2006, Americans recycled enough aluminum cans to conserve the energy equivalent of over 15 million barrels of oil.
Live Earth is a monumental music event that will bring together more than 2 billion people on July 7, 2007 to combat the climate crisis. Live Earth will stage concerts in New York, London, Sydney, Tokyo, Shanghai, Rio de Janeiro, Johannesburg, Hamburg, and will feature a mix of both legendary music acts like The Police, Genesis, Bon Jovi and Madonna with the latest headliners like Kanye West, Kelly Clarkson, Black Eyed Peas and Jack Johnson.
Live Earth's 24 hours of music across 7 continents will deliver a worldwide call to action and the solutions necessary to answer that call. |GlobalGiants.com|
Edited & Posted by Editor | 11:18 AM | Link to this Post
June 22, 2007
NATIONAL ASSOCIATION OF CHILDREN'S HOSPITALS ADVOCACY : GlobalGiants.com
Photo: Ryan McLain, representing Akron's Children's Hospital, looks up to Rep. Ralph Regula (R-OH) during the National Association of Children's Hospitals Family Advocacy Day. Ryan's sister, Sidney, was treated at Akron Children's Hospital. (National Association of Children's Hospitals, Michael Temchine) |GlobalGiants.com|
Edited & Posted by Editor | 2:18 AM | Link to this Post
June 14, 2007
Tips on Keeping Your Kids Active During Summer Break : GlobalGiants.com
Photo: Host of "Honey We're Killing the Kids" and Nutritionist and Fitness expert Felicia Stoler.
Summer is here, which means kids are out-of-school and have more free time. In a world where children spend 45-50 hours a week consuming media, it's no surprise that they want to spend their extra summer hours online, watching TV or playing video games. Recent studies show that children in the United States gain up to three times more weight during the summer holidays, and parents need to realize the negative health effects of a sedentary life.
HONEY WE'RE KILLING THE KIDS resident nutrition and fitness expert and mother of two Felicia Stoler helps parents set some ground rules to keep their kids fit and trim this summer:
1. Keep moving...turn off the computer, turn up the music, get outside &
play.
2. Eat lots of summer fruits & vegetables...nature's candy...most
summer fruits are loaded with water to help keep us cool from the
inside out.
3. Grow an edible garden with your kids...tending to a garden burns
calories & children are more likely to try new foods if they've grown
them.
4. Take walks with your family after dinner...it is a great opportunity
to enhance the lines of communication & doing something physically
active -- together.
5. Take advantage of the parks and playgrounds in your communities...
they provide an environment for safe play and many offer reasonably-
priced sports programs for kids.
HONEY WE'RE KILLING THE KIDS! is back on Wednesday, June 20 at 8 PM (ET/PT) with an increased appetite to transform the lives of unhealthy families across America. The popular series explores the dangers of a high- fat, high-sugar, high-calorie diet and a routine lacking in exercise and sleep. Each episode follows a family whose bad habits have spiraled out of control, leaving the kids overweight, unruly and at high risk of developing serious medical conditions. Resident fitness and nutrition expert Felicia Stoler uses a hands-on approach to offer the motivation and know-how to help the family turn their lives around. |GlobalGiants.com|
Edited & Posted by Editor | 7:58 AM | Link to this Post
June 1, 2007
adidas and Right To Play Kick Off Red Ball Movement : GlobalGiants.com
Using The Power of Sport and Play to Create a Healthier and Safer World.
Photo: Zinedine Zidane and adidas partner with Right to Play to make the world a better place through sport. (adidas; Right to Play) |GlobalGiants.com|
International humanitarian organization, Right To Play and adidas have joined forces to bring the positive impact of sport and play to children in disadvantaged communities around the world. The centerpiece of the program is a limited edition mini red ball that goes on sale today at adidas stores worldwide and on adidas.com.
The mini ball is a world cup-style redesign of Right To Play's longstanding symbol and will retail for 10 dollars in the US. As a primary driver for the awareness initiative, adidas retail employees will act as Right To Play ambassadors and the stores will be transformed to showcase the work that Right To Play is doing in Africa, Asia and the Middle East. All proceeds from the sale of the mini ball will go to support Right to Play's projects around the world.
Additionally, legendary soccer phenom, Zinedine Zidane, who retired from international competition last year, is now devoting much of his time to working with children and will partner with the Adi Dassler Fund to be a key driver of the Right To Play initiative. |GlobalGiants.com|
Edited & Posted by Editor | 4:28 AM | Link to this Post
May 28, 2007
The New World of Coca-Cola : GlobalGiants.com
The Coca-Cola Company Celebrates New World of Coca-Cola Grand Opening.
The Coca-Cola Company celebrated on May 24 the official grand opening of the new World of Coca-Cola at Pemberton Place. Expected to draw more than 1 million visitors in its first year of operation alone, the new World of Coca-Cola represents a significant enhancement to an already growing center for tourism in Georgia.
The Company will use its new attraction to showcase how people all around the world have connected with its brands for more than 120 years.
The new World of Coca-Cola is located at Pemberton Place, next door to the Georgia Aquarium, which opened in November 2005 on land donated by The Coca-Cola Company.
Twice the size of its predecessor, the attraction includes more than 1,000 artifacts that have never been seen by the public.
The attraction features three theaters (one in 4D), a real bottling line, a popular culture exhibit showcasing artwork by Andy Warhol and a contemporary tasting lounge where guests can sample 70 Coca-Cola products from around the globe -- including sparkling beverages, waters, juices, teas and sports drinks.
The Coca-Cola Company is the world's largest beverage company. Along with Coca-Cola, recognized as the world's most valuable brand, the Company markets four of the world's top five nonalcoholic sparkling beverage brands, including Diet Coke, Fanta and Sprite. |GlobalGiants.com|
Edited & Posted by Editor | 3:59 AM | Link to this Post
May 15, 2007
Pepsi-Cola Company: Mountain Dew Unveils Aluminum Bottle Series : GlobalGiants.com
First Time a Carbonated Soft Drink will be Offered in Aluminum Bottle in U.S.
Photo: Paul Rodriguez, a professional skateboarder, collaborated on a Mountain Dew Green Label Art design with skater-turned-artist, Chris Pastras. (Pepsi-Cola Company)
PURCHASE, N.Y., May 15 -- Mountain Dew today announced the launch of Green Label Art, a limited-edition series of aluminum bottles featuring designs created by a variety of artists. The Green Label Art series (www.greenlabelart.com) will be released May through October in select markets. This series marks the first time a carbonated soft drink will be packaged in an aluminum bottle in the U.S.
Photo: Tattoo artist Troy Denning created a design for the Mountain Dew Green Label Art Series. (Pepsi-Cola Company)
The Green Label Art artists are an eclectic mix, ranging in style and notoriety, from apparel and sneaker designers to a vinyl action/toy designer and a lead singer from a top indie band. In addition, Paul Rodriguez, a professional skateboarder sponsored by Mountain Dew, collaborated on a design with skater-turned-artist, Chris Pastras.
The artists were given a plain, 16-ounce aluminum bottle and asked to create their expressions of Mountain Dew. Treating the bottles as a canvas, the artists used a variety of approaches and applications including: tattoo design, cut-and-paste materials, paint, charcoals and computer graphics. |GlobalGiants.com|
Edited & Posted by Editor | 1:58 PM | Link to this Post
May 11, 2007
GLAXOSMITHKLINE CONSUMER HEALTHCARE : GlobalGiants.com
Photo: White Trays insures America Ferrera's smile for $10 million to benefit charity. According to the company, new Aquafresh White Trays are soft, pre-filled flexible trays that provide visibly whiter teeth in as little as three days, with full results in just seven. (GlaxoSmithKline Consumer Healthcare, Bill Davila) |GlobalGiants.com|
Edited & Posted by Editor | 3:53 AM | Link to this Post
May 10, 2007
PEPSI-LIPTON TEA PARTNERSHIP PURE LEAF TEA : GlobalGiants.com
Photo: Lipton(R) PureLeaf(TM), the leading U.S. national brand made with fresh-brewed tea, has just arrived on store shelves with all-natural ingredients, new packaging and updated graphics. Formerly known as Lipton Original, Lipton PureLeaf now offers pure, delicious tea with no artificial flavors or colors. (Pepsi-Lipton Tea Partnership) |GlobalGiants.com|
Edited & Posted by Editor | 5:56 AM | Link to this Post
May 9, 2007
BIO 2007 GLOBAL BIOTECHNOLOGY CONFERENCE : GlobalGiants.com
Photo: At the BIO 2007 global biotechnology conference in Boston, Mass., May 8, representatives from Ireland and Northern Ireland (UK) gathered to celebrate the inauguration of the new power-sharing government in Belfast. From left, David Chun, UK Acting Consul General, Dr. Jennifer D. Craig, CEO, Berand Ltd., in Ireland, David Barry, Irish Consul General in Boston, and Philip Diamond, Vice President for Corporate Market Development, Almac Sciences in Northern Ireland. (McManus Communications) |GlobalGiants.com|
Edited & Posted by Editor | 5:13 AM | Link to this Post
