June 6, 2011
Miss Universe attends to Poor Children in her hometown in Mexico
Miss Universe 2010 Ximena Navarrete reaches out to help poor children in the unseen side of her hometown of Guadalajara, Mexico, through Children International, a U.S.-based humanitarian organization.
“It was difficult for me to see the poverty and how these families struggle to get by in the city where I grew up,” said Navarrete. “But now I have seen the life-changing work Children International is doing with children and teens in Mexico. They are giving impoverished children a chance to live better lives.”
The Mexican native recently embarked upon a 3-day visit of Guadalajara where she met with several children and their families supported by the charity.
Established in 1936, Children International is a 75 year-old humanitarian organization with its headquarters in Kansas City, Missouri, USA. Children International helps more than 335,000 children and their families in 11 countries around the world including Chile, Colombia, the Dominican Republic, Ecuador, Guatemala, Mexico, Zambia, Honduras, India, the Philippines and the United States.
|GlobalGiants.Com|
Edited & Posted by Editor | 12:11 PM | Link to this Post
May 18, 2011
Cannes Fashion
Photo: Actress Fan Bingbing with Cartier jewelry attends “The Artist” Premiere at the Palais des Festivals during the 64th Cannes Film Festival on May 15, 2011 in Cannes, France. (Photo © 2011 Tony Barson/WireImage).
Photo: Actress Fan Bingbing with Cartier jewelry attends “The Artist” Premiere at the Palais des Festivals during the 64th Cannes Film Festival on May 15, 2011 in Cannes, France. (Photo © 2011 Tony Barson/WireImage).
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Edited & Posted by Editor | 7:17 AM | Link to this Post
April 6, 2011
Miss Universe 2011 Pageant: Sao Paulo, Brazil, is Getting Ready to Host the Event
The Miss Universe 2011 contest will be held in Brazil.
Photo: Ximena Navarrete, Miss Mexico 2010, of Guadalajara, is crowned Miss UNIVERSE 2010, and becomes the 59th MISS UNIVERSE. Her spectacular year long reign will include traveling throughout the country making special appearances on behalf of the Miss Universe Organization, its sponsors and affiliated charities. Credit: MISS UNIVERSE Organization. Photographer: Darren Decker. © Miss Universe L.P., LLLP.
Photo: Ximena Navarrete, Miss Mexico 2010, of Guadalajara, is crowned Miss UNIVERSE 2010, and becomes the 59th MISS UNIVERSE. Her spectacular year long reign will include traveling throughout the country making special appearances on behalf of the Miss Universe Organization, its sponsors and affiliated charities. Credit: MISS UNIVERSE Organization. Photographer: Greg Harbaugh. © Miss Universe L.P., LLLP.
• The MISS UNIVERSE pageant is a Donald J. Trump and NBC Universal joint venture.
Contestants from more than 80 countries around the world will travel to Brazil for almost a month of activities.
“I am very pleased to announce our partnership with media conglomerate Grupo Bandeirantes de Comunicacao and the selection of Sao Paulo as the host location for Miss Universe 2011,” said the pageant’s owner, Donald J. Trump. “Brazil is rapidly becoming an economic powerhouse and is a great place to do business. This decade, Brazil is hosting three of the greatest and most-watched worldwide events: the World Cup, the Summer Olympic Games and now, to kick it all off, Miss Universe.”
“Grupo Bandeirantes is delighted that we have reached an agreement with the Miss Universe Organization to host the Miss Universe 2011 pageant in Sao Paulo, Brazil,” said the network’s president, Joao Carlos Saad. “We believe it is fitting for Brazil to set the stage for this glamorous event, and we look forward to showing the contestants, and the almost 200 countries around the world who watch the pageant every year, the exciting and vibrant culture of our beautiful country.”
Photo: Ximena Navarrete, Miss Mexico 2010, of Guadalajara, is crowned Miss UNIVERSE 2010, and becomes the 59th MISS UNIVERSE. Her spectacular year long reign will include traveling throughout the country making special appearances on behalf of the Miss Universe Organization, its sponsors and affiliated charities. Credit: MISS UNIVERSE Organization. Photographer: Darren Decker. © Miss Universe L.P., LLLP.
Donald J. Trump, NBC Universal, and Miss Universe Organization President, Paula M. Shugart, have announced that the 60th Annual MISS UNIVERSE Competition will air live from Sao Paulo, Brazil on September 12, 2011.
At the conclusion of the telecast, Miss Universe 2010, Ximena Navarrete from Mexico, will crown her successor.
Meanwhile, Chinese Laundry has been named the Official Footwear Sponsor of the MISS UNIVERSE and MISS USA 2011 Pageants.
• “MISS UNIVERSE”, “MISS USA”, and “MISS TEEN USA” are registered trademarks of Miss Universe L.P., LLLP.
The pictures appearing above are the property of and have been provided for display on GlobalGiants.Com by:
• The Miss Universe Organization, 1370 Avenue of the Americas, 16th Floor, New York, NY 10019, U.S.A.
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Edited & Posted by Editor | 6:29 AM | Link to this Post
March 31, 2011
Madame Ines de la Fressange: New Global Spokesperson for L'Oreal Paris
Photo: The first French model to achieve international acclaim, Madame Ines de la Fressange, is now joining the family of Ambassadors for L’Oreal Paris. (Foto © L’Oreal Paris).
The extremely active mother of two daughters, the new L’Oreal Paris Ambassadress Ines de la Fressange has just published her Fashion Style Guide “Parisian Chic”.
In 1991 she created her own brand “Ines de la Fressange”, and in 2008, for her 50th birthday, she appeared on the cover of ELLE France.
“Ines de la Fressange, our new L’Oreal Paris spokeswoman, has divine grace, that very contemporary way of being a woman, at once free, unexpected and mesmerizing. An accomplished model, mother and designer, she leads a full life. I am delighted that she is bringing that irresistible ‘je ne sais quoi’ to the brand,” said Cyril Chapuy, Global Brand President of L’Oreal Paris.
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Edited & Posted by Editor | 4:26 AM | Link to this Post
March 19, 2011
Eva Mendes is the New Face of Angel by Thierry Mugler
Photo: PARIS, FRANCE. March 18, 2011 — Designer and perfumer Thierry Mugler has chosen international star Eva Mendes to personify his fragrance ANGEL.
ANGEL was created in 1992 and is one of the top five best-selling women’s perfumes in the world.
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Edited & Posted by Editor | 2:35 AM | Link to this Post
March 17, 2011
Neil Lane Diamond Ring
Photo: Diamond and platinum ring, set with a central cushion cut diamond, further accented with 263 round brilliant cut diamonds, approximate total diamond weight — 3 carats, hand-crafted, designed and signed by Neil Lane.
Neil Lane is Hollywood’s celebrated jewelry designer.
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Edited & Posted by Editor | 12:14 PM | Link to this Post
February 24, 2011
Cartier International Dubai Polo Challenge
Photo: Desert Palm play Cartier during the Cartier International Dubai Polo Challenge at the Desert Palm Hotel on February 18, 2011 in Dubai, United Arab Emirates. The Cartier International Dubai Polo Challenge is one of the most celebrated tournaments in the desert. (Photo by Chris Jackson/Getty Images for Cartier. © 2011 Getty Images.)
Photo: Lebanese actress Nadine Njeim poses for a photgraph in the Cartier Villa at the Cartier International Dubai Polo Challenge at the Desert Palm Hotel on February 18, 2011 in Dubai, United Arab Emirates. The Cartier International Dubai Polo Challenge is one of the most celebrated tournaments in the desert. (Photo by Chris Jackson/Getty Images for Cartier. © 2011 Getty Images.)
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Edited & Posted by Editor | 5:55 AM | Link to this Post
January 21, 2011
Fashion Week begins in Berlin
Photo: A model shows a creation by designer Dimitri at the start of the Berlin Fashion Week (Foto © Dan & Corina Lecca). Fashion is once again high on the agenda in the German capital. Trade visitors and fashion enthusiasts flooded the event to see the presentations of the designers.
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Edited & Posted by Editor | 6:00 AM | Link to this Post
January 10, 2011
Hollywood Jewelry Designer Neil Lane's Romantic Jewels
Photo: Diamond Earrings. Hand made in platinum and designed by Neil Lane. Neil Lane is a leading Hollywood jewelry designer.
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Edited & Posted by Editor | 10:24 AM | Link to this Post
December 27, 2010
P&G's New Luxury Makeup: COVERGIRL NatureLuxe
Photo: Taylor Swift Announced As Face of New COVERGIRL NatureLuxe Cosmetic Line.
P&G COVERGIRL cosmetics has announced that 4-time GRAMMY award-winning star, Taylor Swift, will represent a new generation of luxury makeup - COVERGIRL NatureLuxe. The line, launching January 2011, includes a Silk Foundation and a Gloss Balm.
"Taylor's naturally polished and beautiful look fits perfectly with the new luxury makeup line," said Vince Hudson, General Manager, COVERGIRL Cosmetics. "We specifically designed this line for women who, just like Taylor, want high quality products that flatter her lifestyle and environment. NatureLuxe provides luxury that isn't extravagant, but rather simple, modern elegance that is inspired by nature."
Swift's ads for NatureLuxe will appear beginning in January 2011.
According to P&G, the COVERGIRL NatureLuxe Silk Foundation is for the woman who wants a full-coverage that looks polished, yet feels lightweight.
P&G (Procter & Gamble) Beauty & Grooming brands for women and men, available in nearly 130 countries, include Pantene, Olay, Head & Shoulders, Max Factor, Cover Girl, DDF, Frederic Fekkai, Wellaflex, Rejoice, Sebastian Professional, Herbal Essences, Koleston, Clairol Professional, Nice 'n Easy, Venus, Gillette, SK-II, Wella Professionals, Mach3, Braun, and Fusion.
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Edited & Posted by Editor | 5:46 AM | Link to this Post
October 19, 2010
Independence Trumps Marriage, Wealth and Professional Success as Important Life Goals for Millennial Women says New Global Study
Photo: Levi's ShapeWhatsToCome.com, new global community helps Millennial women shape their futures.
• Jean brand Levi's has released the findings of a global study to better understand the challenges, expectations, goals and experiences Millennial women face around the world.
The results show a surprising generational shift in life priorities and a need for a new, nontraditional form of mentorship.
In response to these findings, the Levi's brand has launched ShapeWhatsToCome.com, a global online community where Millennial women around the world can connect with peers and mentors to shape their futures.
Photo: A Levi's customer tries out the Intellifit to find her perfect pair of jeans in less than 10 seconds. Levi's Store, SoHo New York.
"Since introducing the first pair of women's jeans 75 years ago, Levi's has been a relevant part of women's lives," said Mary Alderete, Vice President of Levi's Global Women's Marketing. "Today, young women face more opportunity in their twenties than any generation of women before them. It's important we understand their mindset and their cultural and societal impact. We truly see ShapeWhatsToCome.com as a community of women changing the world - it's a global platform of women coming together to share, inspire, grow and shape their futures."
The Levi's Shaping a New Future study shows that women in their 20s are experiencing a world unlike women of previous generations.
Key highlights from the Levi's Shaping a New Future study:
• Ninety-six percent of Millennial women worldwide list "being independent" as their most important life goal.
• Meanwhile, 87 percent of women surveyed defined success as "being able to shape their future."
• Last on Millennials' priority list? Marriage and other more traditional pursuits - being a mother (68 percent), getting married (50 percent) and being wealthy (43 percent), were seen as far less essential in defining success.
"For many Millennial women, the expected path or 'ladder' towards adulthood - which included milestones such as school, career, marriage and motherhood - to be achieved in that order, has blurred," said Lindsey Pollak, lead collaborator on the Levi's Shaping a New Future study. "In its place is a web of opportunities that Millennials sample throughout their twenties, representing a different approach from previous generations. These women are challenging long-held beliefs about success as they navigate a complex world."
The Levi's "Shaping a New Future: Women Navigating Adulthood in a New Millennium" study was managed by StrategyOne, an applied-research consulting firm. StrategyOne conducted a rigorous, two-phase study to provide projectable, reliable insights to form an understanding of Millennial women's perceptions of this important juncture of their lives.
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Edited & Posted by Editor | 9:18 AM | Link to this Post
September 30, 2010
Newest Face of L'Oreal Paris: Julianna Margulies
Photo: Julianna Margulies, the Newest Face of L'Oreal Paris.
Beauty care company L'Oreal has signed actress Julianna Margulies as a new brand ambassador.
"Entering into a partnership with Julianna Margulies is truly exciting for us," said Cyril Chapuy, Global Brand President, L'Oreal Paris. "Aside from her unique beauty, Julianna is one of the most compassionate women in the business. She's an exceptional addition to our amazing roster of spokespeople and we're extremely proud to support her."
Margulies has entered into an exclusive North American contract to appear in advertising campaigns for L'Oreal Paris, which will debut in the United States beginning in 2011.
The actress currently stars in the series "The Good Wife," on CBS.
|GlobalGiants.Com|
Edited & Posted by Editor | 5:11 AM | Link to this Post
September 10, 2010
Cuban Designer Isabel Toledo designs shoes for Payless ShoeSource
Photo: Isabel Toledo for Payless style from the first collection of the Cuban designer.
Payless ShoeSource has announced that the Isabel Toledo for Payless fall collection is now available at select Payless stores across the U.S., Canada, Puerto Rico, the Philippines, countries in the Middle East, and Russia.
As Payless ShoeSource explains, Toledo, a global fashion icon, became an international household name last year for the "Lemongrass" Day Dress she designed for Michelle Obama to wear to her husband's inauguration. She is an inventor of many signature looks and has been described as a "cult figure" by the New York Times, one of the "100 designers that count" by Women's Wear Daily and "an important raw talent" by Vogue.
"The main inspiration for my first Payless collection was to create a line of shoes that I could wear on a daily basis and that would make a bold fashion statement, but also be very functional too," said Toledo.
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Edited & Posted by Editor | 10:58 AM | Link to this Post
August 15, 2010
World's Longest Catwalk in Copenhagen, Denmark
Photo: Model and photographer Helena Christensen, who opened the Copenhagen Catwalk. Photo Credit: Jason Mcdonald/Oxfam
• At the culmination of this summer’s Copenhagen Fashion Week, a special fashion event took place in Copenhagen, Denmark on August 14. It was the world record for the longest catwalk ever.
When tourists and Copenhageners took a stroll down the famous pedestrian street “Stroget” in the center of Copenhagen, they were in for a surprise. The street was transformed into one long glamorous runway where 220 models walked 1 mile (1.609 km) and presented the best of Scandinavian fashion this fall. The world famous Danish supermodel Helena Christensen welcomed the people and opened the catwalk.
Photo: Copenhagen - In The Black Diamond you will find exciting exhibitions, guided tours of The Royal Library, café øjeblikket, the Diamond Book Shop, meeting facilities with unobstructed views of the harbour, Christianshavn and Islands Brygge, as well as a beautiful conference and concert hall. All of this wrapped in a unique and inspiring architecture, The Black Diamond. (Foto © copenhagenmediacenter.com/Nicolai Perjesi)
Photo: Copenhagen Jazz Festival takes place each year in July all over Copenhagen. (Foto © copenhagenmediacenter.com/Tuala Hjarnø)
Photo: In 1717, Frederik IV decided that a canal should be dug to divert water from Arresø (one of Denmark’s biggest lakes). Today, the canal flows gently though Frederiksværk, giving the town a particular charm. The many well-preserved old buildings along the canal create a beautiful link between the past and the present. (Foto © copenhagenmediacenter.com/Kasper Thye)
• During the past few years, Copenhagen Fashion Week has developed into a large and renowned event with an international scope. It attracts more than 50,000 buyers, designers and global press.
Not only the industry and buyers are invited, tourists and Copenhageners are also invited to join the party when Copenhagen Fashion Festival takes to the streets. Large parts of Copenhagen are transformed into a fashion Mecca of shows, exhibitions, concerts, trend shows and parties.
According to the event promoters, while the “fashion for the people” concept reflects Danish fashion, the clothes are wearable and affordable.
With the world’s greatest catwalk and a fashion week growing in size, Copenhagen may be trying to become the world’s fifth fashion mecca, following New York, Milan, Paris and London.
|GlobalGiants.Com|
Edited & Posted by Editor | 11:56 AM | Link to this Post
August 4, 2010
UNITED COLORS OF BENETTON: AUTUMN/WINTER 2010/2011
United Colors of Benetton offers freedom of choice for the new winter season.
Here is how the Benetton Headquarters in Italy describe the United Colors of Benetton Autumn/Winter 2010/2011 Women's Collection:
SPARKLING DENIM - The theme centres around denim, the quintessential casual fabric. Presented in different versions and teamed with other materials, its versatility is shown to best effect. Denim and faux leather for a bold, edgy woman. Denim and jumbo sequins for tongue-in-cheek fun. Denim and wool cloth to reject the carved-in-stone rules in the books. The palette displays a range of dark shades, starting with black and going through the various stages of blue to finish with flashes of white. The fit is decidedly slim, top and bottom, and puts the accent on leg length.
WOOD WOOL - Nature's patterns suggest new stories to tell in fabric weaves or jersey-cotton prints. Layers of jersey, strata of woven cloth, interweaving yarns and georgette draping create volumes reminiscent of the movement of wood, indentations in the rocks, the frothy scrolls of sea waves. An overall look that could not be softer or more romantic. The colours echo the same atmosphere and borrow the shades of tree bark, of light leaf veins, the clearness of mountain streams.
PRIMITIVE - Inspired by white, fluffy wool and everything that evokes warmth and softness, this theme is mainly about outerwear and knits. In fact cloaks with a belt fastening and chunky-stitch sweaters can be considered the key items of this "capsule collection". The look is completed with mottled wool jersey articles. Colours range from natural whites to shades of beige to reflect the purity of Mother Earth. The fit, of course, is softly clingy all the way down the silhouette.
IN THE MOOD - The palette has schemes of strong, bold colours borrowed from the cartoon world. Tweety yellow for cloth coats, Little Mermaid turquoise for chunky wool sweaters, a Teletubbies rainbow for padded jackets and dresses. These bright shades are teamed with the mottled grey of sweatshirts and harem pants. Generally speaking, this look is a mixture of shapes and volumes that can be adjusted according to mood.
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Edited & Posted by Editor | 10:33 AM | Link to this Post
July 29, 2010
Macy's, Madonna, and Iconix Brand Group Launch New Junior Brand: Material Girl
Madonna and Iconix Brand Group, Inc. have announced their Fall 2010 marketing campaign for their newly created junior brand Material Girl, available exclusively at Macy's.
The multi-media marketing campaign features actress and musician, Taylor Momsen, and will appear nationwide USA in print, cinema, outdoor, online and in-store.
Madonna said, "Taylor has a cool sense of style that's unique and fits with the Material Girl look."
"I'm psyched to be the face of Material Girl! For one, it's Madonna so you know it's gonna be cool and working with Madonna and Lola has been an unbelievable experience. They have such great sense of style, each brought their personal touch to the styling for the campaign," Momsen stated. "A Material Girl can be anyone you want, it's all about making the style your own, that's what is cool about it."
Photo: Actress and musician, Taylor Momsen, appears in the fall multi-media marketing campaign for the newly created junior's brand Material Girl, which will debut exclusively available at Macy's starting on August 3rd. Taylor was recently revealed as the celebrity muse for the brand, chosen by Madonna and her daughter Lola. The campaign was shot in Brooklyn, New York by famed photographer Tom Munro.
The collection will launch exclusively in select 200 Macy's stores across USA and on www.macys.com on August 3rd for the back-to-school season. To support the launch, a national advertising campaign will appear in August and September issues of fashion, lifestyle and entertainment magazines such as Teen Vogue, Seventeen, Nylon and Cosmopolitan.
Martine Reardon, executive vice president of marketing, Macy's, stated, "The star power of this line-up is remarkable -- fashion designed with Madonna and Lola, a trend-setting celebrity like Taylor as the muse, and an iconic brand like Macy's as the exclusive retailer. The 'Material Girl' teaser campaign has created great buzz about the launch of this brand, and we are excited to unveil the full effort as we gear up for the official launch on August 3rd."
|GlobalGiants.Com|
Edited & Posted by Editor | 4:38 AM | Link to this Post
July 8, 2010
Mercedes-Benz Fashion Week Spring/Summer 2011
Photo: Natascha Gruen and Verena Kerth at Mercedes-Benz Fashion Week Berlin spring/summer 2011, MARCEL OSTERTAG Fashion Show Bebelplatz July 2010. Foto: M.Nass/Brauer for Mercedes-Benz.
Photo: Mirjam Weichselbraun at Mercedes-Benz Fashion Week Berlin spring/summer 2011, MARCEL OSTERTAG Fashion Show Bebelplatz July 2010. Foto: M.Nass/Brauer for Mercedes-Benz.
Photo: Vitali and Natalie Klitschko at Mercedes-Benz Fashion Week Berlin spring/summer 2011. The boxing world champion and his wife were guests at Lena Hoschek's fashion show. Foto: M.Nass/Brauer for Mercedes-Benz.
Photo: Susan Atwell at Mercedes-Benz Fashion Week Berlin spring/summer 2011, LALA BERLIN Fashion Show, Bebelplatz July 2010. Foto: M.Nass/Brauer for Mercedes-Benz.
Photo: Backstage at Mercedes-Benz Fashion Week Berlin spring/summer 2011, .DIMITRI Fashion Show, Bebelplatz July 2010. Foto: M.Nass/Brauer for Mercedes-Benz.
Photo: Mercedes-Benz Fashion Week Berlin spring/summer 2011, MARCEL OSTERTAG Fashion Show Bebelplatz July 2010. Foto: M.Nass/Brauer for Mercedes-Benz.
Photo: Maren Gilzer at Mercedes-Benz Fashion Week Berlin spring/summer 2011, MARCEL OSTERTAG Fashion Show Bebelplatz July 2010. Foto: M.Nass/Brauer for Mercedes-Benz.
• The Mercedes-Benz Fashion Week Spring/Summer 2011 took off to a fiery start under the event tent in Berlin's Bebelplatz.
Marcel Ostertag, who had received the New Generation Award at the 2008 Mercedes-Benz Fashion Week, was the first designer to showcase his latest collection. Following him were Austrian designer Lena Hoschek, glamourous fashion brand Christina Duxa Couture, South Tyrolean Designer .Dimitri and local brands Lala Berlin and Kaviar Gauche.
The Mercedes-Benz Fashion Week Berlin is now in its 7th edition. In town to see the presentation of the Spring/Summer 2011 collections were Milla Jovovich, the face of the new Mercedes-Benz Fashion Week key visual, celebrity photographer Miles Aldridge, milliner Philip Treacy, Boris and Lilly Becker, Vitali and Natalie Klitschko, Matthias Schweighöfer and others.
The Mercedes-Benz Fashion Week in Berlin combines a mixture of top international designers and young ambitious new talent. The Mercedes-Benz Fashion Week Berlin is taking place July 7-10, 2010.
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Edited & Posted by Editor | 10:13 AM | Link to this Post
May 15, 2010
Fashion at 2010 Cannes Film Festival, France
Photo: All that Shines. Guests at L'Atelier Renault. French Car Maker Renault, an official partner of the Cannes Film Festival for 27 years, is marking its commitment to one of the world's most important cinema festivals. L'Atelier Renault is taking up residence in Cannes at the Majestic 63 beach. Photo © 2010 Renault.
Photos: Elsa Pataky is wearing Montblanc Bouquet Necklace and Eclat Earrings at the Palais des Festivals during the 63rd Annual Cannes Film Festival in France. Photos © 2010 Montblanc.
Photo: Actress Fan Bing Bin wearing Cartier jewelry attends the "Robin Hood" Premiere at the Palais des Festivals during the 63rd Annual Cannes Film Festival on May 12, 2010 in Cannes, France. (Photo by Michael Buckner/Getty Images. © 2010 Getty Images)
Photo: Actress Aishwarya Rai with Swarovski "Mybag", a clutch in Crystal Mesh. "Mybag" features over 700 crystals to give it an incomparable shine.
Photo: Eva Longoria Parker attends the "Robin Hood" Premiere at the Palais des Festivals during the 63rd Annual Cannes Film Festival on May 12, 2010 in Cannes, France. Eva Longoria is wearing de Grisogono jewelry. (Photo © 2010 Getty Images)
Photo: Aishwarya Rai on the Martinez Terrace -- Actress Aishwarya Rai wearing an Emilio Pucci dress on the Martinez Terrace during the 63rd Annual International Cannes Film Festival on May 13, 2010 in Cannes, France. (Photo by Venturelli/WireImage. © 2010 Venturelli)
Photo: Actress Fan Bing Bin at the 63rd Cannes Film Festival: May 13, 2010 - 'On Tour' Premiere. As it does every year, Renault is providing more than 100 vehicles to escort stars to the red carpet. (Photo by Stephane Kossmann).
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Edited & Posted by Editor | 12:41 AM | Link to this Post
May 1, 2010
Newest COVERGIRL: Taylor Swift
Photo: Taylor Swift strikes a pose on the set of her very first COVERGIRL print advertisement. (Procter & Gamble)
Taylor Swift, singer-songwriter and GRAMMY award-winner, has just finished shooting her first advertisements for the beauty giant P&G, and will represent a new line of luxury products for the brand COVERGIRL.
"With millions of fans worldwide, Swift has achieved remarkable success since first entering the country music scene in 2006," the company notes. "To date she has sold more than thirteen million albums and is the top-selling digital artist in music history. This year, her album FEARLESS won the GRAMMY Award for Album of the year."
"With her fresh beauty and authentic style, Taylor is a wonderful addition to the COVERGIRL family," said Vince Hudson, General Manager, COVERGIRL Cosmetics. "Through all her success, Taylor remains a grounded and sincere woman who connects with fans everywhere just by being true to who she is. She personifies the iconic image of the brand while representing the next generation of both inner and outer beauty."
Photo: Actress Dania Ramirez became the new face of COVERGIRL cosmetics in August 2009.
Photo: COVERGIRL Ana De La Reguera.
Photo: COVERGIRL Jaslene Gonzalez.
• P&G is one of the world's largest beauty and grooming companies with more than 100 brands available in nearly 130 countries. Since its introduction in 1961, the COVERGIRL brand has been "celebrating women's inner and outer beauty, and their drive to look and be their best selves".
Source: Procter & Gamble
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Edited & Posted by Editor | 10:55 AM | Link to this Post
March 31, 2010
Revlon introduces Almay Intense i-Color(TM)
Intensify the Natural Beauty of Your Eye Color.
"There are many features on the body that get noticed, but only a few that stay with a person after you leave the room. Gorgeous eyes are at the top of that list," says Revlon. "How can you be sure that you're remembered for your intensely blue, green, brown or hazel gaze? The Almay Intense i-Color collection with Light Interplay Technology enhances your natural eye color to reveal brighter and more intense eye color."
How does it work? According to Revlon, the collection, composed of an eye shadow trio, eyeliner and mascara specially created for brown, blue, hazel and green eyes, uses Light Interplay Technology to instantly brighten and intensify the unique color of your eyes. The way the Light Interplay Technology works is intense pigments are combined with mineral structures to reflect light in such an angle that it creates a more intense and alluring enhanced eye color. Blues, browns, hazels and greens are brighter and more captivating.
The company explains that the collection works best when all used together:
• Almay Intense i-Color Eye Shadow is formulated with rich colors and light reflecting pearls to add brightness and dimension to eye color.
• Almay Intense i-Color Eyeliner is a rich, kohl liner that adds definition and dimension to eyes.
• And finally, Almay Intense i-Color Mascara delivers instantly full, mega sized lashes with an oversized brush that uses light reflecting technology and pigments to intensify your unique eye color.
"So leave an impression with just a gaze using Almay Intense i-Color Eye Shadow, Eyeliner and Mascara," advises Revlon.
Source: Revlon Consumer Products Corporation
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Edited & Posted by Editor | 12:08 PM | Link to this Post
