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December 31, 2016

New York Times Square 2017 New Year Eve Celebrations: One Billion People Expected to Watch the Countdown Extravaganza on TOSHIBA VISION

Toshiba New Delhi New Year

Photo: New Delhi New Year’s Countdown at Times Square on December 31, 2016 in New York City. (Photo by TOSHIBA CORPORATION/Getty Images for TOSHIBA CORPORATION. © 2016 Getty Images.)

Toshiba New Delhi New Year

Photo: New Delhi New Year’s Countdown at Times Square on December 31, 2016 in New York City. (Photo by TOSHIBA CORPORATION/Getty Images for TOSHIBA CORPORATION. © 2016 Getty Images.)

Toshiba New York Times Square New Year Eve

Photo: Times Square Alliance and Countdown Entertainment, co-organizers of Times Square New Year’s Eve, along with presenting sponsor, Planet Fitness, throw handfuls of confetti from the Hard Rock Cafe marquee as part of the annual confetti test. The colorful event is held in preparation for the release of one ton of confetti at midnight on New Year Eve.

As the clock strikes one minute before midnight on December 31st, all eyes will be on TOSHIBA VISION as it screens the 60-second light and sound countdown extravaganza. One billion viewers are expected to watch the countdown from all around the globe via television and online broadcast.

The countdown party itself will include live music performances by superstar celebrities, such as Mariah Carey, Thomas Rhett, DNCE and Rachel Platten. Also, Bill Nye “the Science Guy” will take to the stage to commemorate the 25th anniversary of ExploraVision, an educational science and technology competition held in North America by Toshiba Corp. and the National Science Teachers Association (NSTA).

During the day, TOSHIBA VISION will showcase international countdowns for major cities in different time zones as follows (all times in EST):

10.00am: Tokyo, Japan

11.00am: Beijing, China / Singapore / Manila, Philippines

12.00pm: Jakarta, Indonesia / Hanoi, Vietnam / Bangkok, Thailand

1.00pm: Dhaka, Bangladesh

1.30pm: New Delhi, India

3.00pm: Dubai, UAE

4.00pm: Riyadh, Saudi Arabia / Moscow, Russia

5.00pm: Cairo, Egypt / Athens, Greece / Istanbul, Turkey

The hourly countdown for New York will begin at 5.59pm.

Toshiba has been the sponsor for the New York Times Square’s New Year’s Eve celebrations since the 2010 countdown.

|GlobalGiants.Com|


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Edited & Posted by Editor | 10:05 AM | Link to this Post

December 22, 2016

Airbus Shortlists 50 University Teams for Fifth Fly Your Ideas Global Student Competition

Airbus, Fly your Ideas

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Photo: The first A350-900 for Lufthansa, which performed its maiden flight in November 2016, is part of a 25-aircraft order placed by the German flag carrier. Image provided by & copyright © AIRBUS.

Airbus, Fly your Ideas

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Photo: Team Retrolley from University of Sao Paulo, Brazil, Runners-up of Airbus Fly Your Ideas 2015. From left: Fausto Mascia, Academic mentor University of Sao Paulo, Denise Ikuno, Lucas Otsuka, Tadeu Omae, Maki Shintate, Lucas Neumann. Image provided by & copyright © AIRBUS.

Airbus, Fly your Ideas

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TOULOUSE, France, Dec. 20, 2016 — A record 5,499 students from around the world registered to participate in the fifth edition of Airbus’ Fly Your Ideas, the global student challenge organised in partnership with UNESCO.

A group of 60 Airbus experts and innovators assessed the ideas submitted by 356 teams from 89 countries. The rigorous evaluation process took place at four different Airbus locations in France, Germany, Spain and the UK, with 50 student teams selected to reach Round Two of the competition, starting in January 2017.

The competition is led by teams registered in the Asia-Pacific region. The 50 teams comprise 202 students representing 38 different nationalities. With 52% of teams mixing male and female students, two thirds of all teams are diverse in some way, for example with members coming from different countries or studying different subjects.

Innovative ideas from the 50 chosen teams include robotic luggage trolleys, passenger seats which can be boarded outside the aircraft, new solutions for energy harvesting and virtual reality applications.

“Fly Your Ideas is unique and we are proud of the company-wide engagement of Airbus employees who support the competition, either as assessors, mentors or experts”, says Charles Champion, Airbus Executive Vice President Engineering. “We are offering students the rare opportunity to interact directly with senior specialists from across the business. In turn, these experts will benefit from their direct interaction with talents from across the globe, all sharing the same passion for one of the world’s most exciting industries.”

Each of the teams has 100 days to refine and develop their ideas. The top five teams to make it through to Round Three will spend a week at the “ProtoSpace” based at the Airbus HQ in Toulouse to prototype, test and visualise their ideas using state-of-the art equipment with personalised guidance from Airbus. The winning team will receive a €30,000 prize and the runner up team will receive €15,000 at a live prize giving event in May 2017.

Key figures Fly Your Ideas 2017:

Number of ideas submitted: 356

Number of ideas chosen: 50

|GlobalGiants.Com|


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Edited & Posted by Editor | 4:33 AM | Link to this Post

September 13, 2016

de GRISOGONO sparkles at the 73rd Mostra di Venezia (Venice Film Festival)

de GRISOGONO Venice Italy, Mostra di Venezia

de GRISOGONO Venice Italy, Mostra di Venezia

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Photos: Venice, Italy - September 3, 2016 - On the occasion of the Premiere of In Dubious Battle, American actress and model Ashley Greene graces the Red Carpet of the Venice Film Festival in black and white pair of de GRISOGONO Ventaglio Earrings perfectly matching her Alberta Ferretti dress. Images provided by & copyright © de GRISOGONO.

Venice Film Festival, Mostra di Venezia

Photo: Venice, Italy - September 3, 2016 - Actress Ashley Greene poses in the Jaeger-LeCoultre lounge before attending the premiere of her movie In Dubious Battle during the 73rd Venice Film Festival at Hotel Excelsior on September 3, 2016 in Venice, Italy. Image provided by Jaeger-LeCoultre, copyright © Ian Gavan/Getty Images.

Venice Film Festival, Mostra di Venezia

Venice Film Festival, Mostra di Venezia

Photos: Venice, Italy - Italian actress Blu Yoshimi attends the Piuma press activities during the 73rd Venice Film Festival on September 6, 2016 in Venice, Italy. Images provided by Venice Movie Stars Lounge 2016, copyright © Annalisa Flori/Getty Images.

|GlobalGiants.Com|


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Edited & Posted by Editor | 5:17 AM | Link to this Post

August 8, 2016

Mastercard Updates its Iconic Logo and Brand Identity

MasterCard, Global Giants

Photo: Attendees visit the MasterCard stand during the first day of the Mobile World Congress in Barcelona, Spain, Monday, Feb. 22, 2016. (Carlos Alonso/AP Images for MasterCard). Image provided by & copyright © Mastercard News.

MasterCard, Global Giants

Photo: New MasterCard Logo. Mastercard is introducing an evolution of its brand identity - simplified, modernized and optimized for an increasingly digital world. Image provided by & copyright © Mastercard News.

Purchase, NY — Mastercard, one of the world’s most recognizable brands, unveiled the evolution of its brand identity, including a modernized and simplified update to its iconic red and yellow logo and new look and feel for branded communications and experiences. It was announced today.

“MasterCard is one of those unique brands that is instantly recognizable around the world,” said Raja Rajamannar, chief marketing and communications officer. “To thrive in this new digital world where business moves faster than ever, we want to modernize and elevate the brand in a design that is simple and elegant, yet unquestionably Mastercard.”

“We’ve been on a fantastic trajectory, with digital technology being an increasingly important part of our business,” Rajamannar added, “Now it’s time for our brand to embody the company we’ve become.”

Designing a brand mark to work seamlessly across all digital platforms, retail channels and connected-devices, while preserving its heritage was key to the overall effort, which also includes the most comprehensive brand design system ever introduced globally within Mastercard.

The evolved brand identity will be rolled out to all Mastercard products, communications, and experiences, starting with Masterpass later this month, and across Mastercard beginning in the fall.

|GlobalGiants.Com|


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Edited & Posted by Editor | 8:09 AM | Link to this Post

July 4, 2016

L’ORÉAL STUDENTS FROM POLAND’S WARSAW SCHOOL OF ECONOMICS WIN L'ORÉAL’S 24TH EDITION OF BRANDSTORM

L'Oreal France

L'Oreal France

LOreal Brandstorm

Photos: L’Oreal Ad and L’Oreal Brandstorm Winners 2016. Images provided by & copyright © L’Oreal.

On June 30th, 44 student teams from around the world gathered in Paris to compete in the 24th International Finals of L’Oréal’s Brandstorm business game. The teams, made up of three students from more than 300 universities around the world, were challenged to put themselves in the shoes of an international brand director of La Roche-Posay and help the brand attract and recruit young new consumers (15 to 25 years old).

The team “Fantasme” from Warsaw School of Economics from Poland won first place with their “Digitologist” concept; a web app that provides 3D skin scanning, online dermatological advice, and customized product recommendation. This “dermatologist in the digital sphere” solution addresses the common misconception among young consumers who associate a visit to the dermatologist with being sick. In addition to clearly understanding the brand values as well as the target, the team also provided a strong performance analysis of their business strategy.

Team “Le Charquican” from Adolfo Ibanez University in Chile came in second place with their extensive digital strategy including the “#BeInCharge” experience focusing on China, a market that represents a vast business potential and experiences air quality issues. Built around a wristband linked to a mobile application along with an educational campaign, the team’s strategy aimed to improve skin condition of young consumers while solving a major environmental problem.

Team “Epicphany” from Singapore Management University in Singapore took the third prize with their “#BeSensitive” concept where they want to encourage young consumers to embrace their sensitive side, both emotionally and where their skin is concerned. The strategy included a one-stop portal for skin evaluation, a “Smart Skincare Companion” mobile application, as well as a World Sensitive Day initiative.

This year, the L’Oréal Brandstorm selection jury was made of Nicolas Hieronimus, President Selective Divisions at L’Oréal, Jerome Tixier, Executive Vice-President Human Resources at L’Oréal, Lubomira Rochet, Chief Digital Officer at L’Oréal, Brigitte Liberman, Worldwide President Active Cosmetics Division at L’Oréal, Laetitia Toupet, La Roche-Posay International Brand Director at L’Oréal and Guive Balooch, Global Vice President of R&I Tech Incubator at L’Oréal.

Over the years, a total of more than 95,000 students coming from 58 different countries have participated.

Brandstorm is an innovative development Program for students and a recruitment tool for L’Oréal. It enables the Group to get an on-the-job evaluation of participants and to spot the best talents from around the world. Many countries have current employees who were recruited thanks to Brandstorm and who have gone on to have thriving careers. Every year, L’Oréal recruits between 150 to 200 students via Brandstorm.

L’Oréal has devoted itself to beauty for over 105 years. With its unique international portfolio of 32 diverse and complementary brands, the Group generated sales amounting to 25.26 billion euros in 2015 and employs 82,900 people worldwide. As the world’s leading beauty company, L’Oréal is present across all distribution networks: mass market, department stores, pharmacies and drugstores, hair salons, travel retail, branded retail and e-commerce.

|GlobalGiants.Com|


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Edited & Posted by Editor | 2:14 PM | Link to this Post

April 25, 2016

Coke Debuts One-Brand Packaging: Red Disc Features Prominently on All Trademark Coca-Cola Products in Mexico

Coke, Coca-Cola

Coke’s new “One-Brand” marketing strategy is officially making its way to store shelves and beverage coolers, starting in Mexico.

Executives unveiled a series of new graphics, which put a contemporary spin on a classic icon by prominently featuring the Coca-Cola Red Disc on bottles and cans of all four Trademark Coke brands - Coca-Cola, Coke Zero, Diet Coke/Coca-Cola Light and Coca-Cola Life - tonight at an event in Mexico City.

Coke, Coca-Cola

“Packaging is our most visible and valuable asset,” said Chief Marketing Officer Marcos de Quinto, who presented the new packaging within the context of the “One-Brand” strategy and supporting “Taste the Feeling” creative campaign. “By applying the Coca-Cola Red Disc to our packaging in such a bold way, we are taking the next step towards full adoption of the ‘One-Brand’ strategy, uniting the Coca-Cola family under one visual identity and making it even easier for consumers to choose their Coca-Cola with or without calories, with or without caffeine.”

The new designs will help consumers make informed choices, de Quinto explained, by identifying each Coca-Cola product with its signature color - black for Coke Zero, silver for Coca-Cola Light/Diet Coke and green for Coca-Cola Life - and including the product’s unique name and benefits.

Coke, Coca-Cola

The new packaging will be available in Mexico the first week of May. Like the staggered rollout of the “Taste the Feeling” campaign, similar versions of the Red Disc graphics will reach additional countries throughout 2016 and into 2017.

In North America, however, Coca-Cola will not make any changes to packaging this year due to an already packed marketing and promotional calendar.

|GlobalGiants.Com|


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Edited & Posted by Editor | 6:47 AM | Link to this Post

February 13, 2016

adidas launches New Global Campaign "I'm Here to Create"

Adidas, Global Giants

Adidas, Global Giants

Adidas, Global Giants

Adidas, Global Giants

Adidas, Global Giants

Adidas, Global Giants

Adidas, Global Giants

Adidas, Global Giants

Photos: adidas’s “I’m Here to Create” campaign. Images provided by & copyright © Adidas AG.

adidas today premiered a new series of films underlining adidas’ leadership and passion for sports.

“Who I am is not defined solely by what I achieve on the tennis court,” said global tennis icon Caroline Wozniacki, who is one of the stars in the film. “My passions and creativity off the court inspire me to be a better athlete and this film series brings together everything that makes me uniquely me. It is exciting and inspiring to be part of a larger group of women who share this same creative mindset.”

The “I’m Here to Create” film series brings to life authentic stories of real female athletes, who show the world the numerous ways in which they embrace creativity to tackle challenges, defy conventions, express themselves and fuel experimentation.

Through “I’m Here to Create” adidas will empower athletes across the world to declare how they bring creativity to sport.

|GlobalGiants.Com|


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Edited & Posted by Editor | 7:04 AM | Link to this Post

January 23, 2016

Porsche Design Fall/Winter 2016 Fashion Presentation

Berlin Fashion

Photo : Berlin, Germany - January 21, 2016: A model walks the runway at the Porsche Design Show Fall/Winter 2016 Fashion Presentation at Bar Tausend on January 21, 2016 in Berlin, Germany. (Photo © Clemens Bilan/Getty Images for Porsche Design).

Berlin Fashion

Photo : Berlin, Germany - January 21, 2016: A model walks the runway at the Porsche Design Show Fall/Winter 2016 Fashion Presentation at Bar Tausend on January 21, 2016 in Berlin, Germany. (Photo © Clemens Bilan/Getty Images for Porsche Design).

|GlobalGiants.Com|


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Edited & Posted by Editor | 7:56 AM | Link to this Post

January 20, 2016

Coca-Cola Launches New Global Campaign “Taste the Feeling”

Coca-Cola Advertising

Coca-Cola Advertising

Photos: Paris, France - January 19, 2016 - Coca-Cola Company’s Chief Marketing Officer, Marcos de Quinto, announces Innovative “One Brand” Global Marketing Strategy.

Coca-Cola Advertising

Coca-Cola Advertising

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PARIS, Jan. 19, 2016 - Today at an event in Paris, Coca-Cola Company’s Chief Marketing Officer, Marcos de Quinto, revealed a new ‘One Brand’ global marketing strategy that, for the first time ever, unites Coca-Cola, Coca-Cola Light/Diet Coca-Cola, Coca-Cola Zero, and Coca-Cola Life under the iconic Coca-Cola brand positioning in one global creative campaign, “Taste the Feeling.”

The ‘One Brand’ Strategy:

Extends the global equity and iconic appeal of original Coca-Cola across the Trademark, uniting the Coca-Cola family under the world’s number one beverage brand.

Comes to life in a global campaign - “Taste the Feeling” - that uses universal storytelling and everyday moments to connect with consumers around the world.

Features the product at the heart of the creative, celebrating the experience and simple pleasure of drinking a Coca-Cola, any Coca-Cola.

Underscores the Company’s commitment to choice, allowing consumers to choose whichever Coca-Cola suits their taste, lifestyle, and diet.

“Every day, millions of people around the world reach for an ice cold Coca-Cola,” said Marcos de Quinto, Chief Marketing Officer, The Coca-Cola Company. “The new ‘One Brand’ approach will share the equity of Coca-Cola, across all Coca-Cola Trademark products, reinforcing our commitment to offer consumers choice with more clarity. This is a powerful investment behind all Coca-Cola products, showing how everyone can enjoy the specialness of an ice-cold Coca-Cola, with or without calories, with or without caffeine.”

Added de Quinto: “More than ever, we recognize people want their Coca-Cola in different ways, but whichever one they want, they want a Coca-Cola brand with great taste and uplifting refreshment. Through the ‘One Brand’ strategy we will move away from multiple brand campaigns, to one single iconic brand campaign that celebrates both the product and the brand.”

“Taste the Feeling” is the new 2016 Coca-Cola campaign anthem, featuring the voice of newcomer Conrad Sewell.

“Taste the Feeling,” will roll out at various times across all markets globally.

The campaign’s lead TV Spot, “Anthem” features a series of vignettes that capture life’s everyday moments.

“There is nothing quite like the taste of an ice-cold Coca-Cola”, said Rodolfo Echeverria, Vice President, Global Creative, Connections & Digital, The Coca-Cola Company. “The campaign creative was designed to celebrate the notion that the simple pleasure of drinking an ice-cold Coca-Cola makes any moment more special. The universal moments and storytelling depicted in the campaign were created to resonate with our consumers globally. The same images and television creatives will be seen in Japan, in Italy, in Mexico, in India, i.e., in every country around the world.”

|GlobalGiants.Com|


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Edited & Posted by Editor | 4:09 AM | Link to this Post

January 16, 2016

2016 North American International Auto Show Drives It Home With Production and Concept Reveals

Detroit Auto Show

Photos: 2016 North American International Auto Show (NAIAS), Detroit, Michigan. Images provided by & Copyright © NAIAS.

Photo: 2016 North American International Auto Show (NAIAS), Detroit, Michigan. Army Personnel Talk with Product Specialist. Image provided by & Copyright © NAIAS.

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Photo: Mercedes-Benz Smart Fortwo Cabrio at the 2016 North American International Auto Show (NAIAS), Detroit, Michigan. Image provided by & Copyright © NAIAS.

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Photo: Ferrari at the 2016 North American International Auto Show (NAIAS), Detroit, Michigan. Image provided by & Copyright © NAIAS.

Detroit, Michigan - January 16, 2016 - From a segment-reinventing minivan to luxury flagships, twin-turbocharged powerhouses, plug-in hybrids and autonomous drive functions, automakers showcased the sharpest of cutting-edge technologies, products and brand-building strategies at this year’s North American International Auto Show Press Preview.

Show officials report 5,068 journalists from 60 countries attended the two-day Press Preview that has become synonymous with generating news that shapes the future of the industry and attracts the world’s top automotive leaders.

A long list of CEOs and top industry executives attended Press Preview, many of which took the stage during press conferences.

“Again this year, we enjoyed the confidence of automakers who selected our show and the heart of the industry, the Motor City, as the backdrop for their new product reveals,” said 2016 NAIAS Chairman Paul Sabatini. “Of the 57 introductions at NAIAS, nearly 90 percent were worldwide debuts, which is an incredible testament to the global position of importance that NAIAS plays in automakers’ new vehicle and technology launch strategies.”

|GlobalGiants.Com|


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Edited & Posted by Editor | 12:27 PM | Link to this Post

January 11, 2016

Jaguar Puts its New InControl Touch Pro System to the Test in Mumbai Dabbawalla Delivery Challenge

Jaguar, Mumbai

Jaguar, Mumbai, Global Giants

Jaguar, Mumbai, Global Giants

Jaguar, Mumbai, Global Giants

Photos: Jaguar put the new InControl Touch Pro system on its latest XJ model to the test in Mumbai by taking on the traditional acclaimed Dabbawalla delivery system in a race through the congested city streets. Photos credit: Anthony Cullen.

Mumbai, India — Jaguar put the new InControl Touch Pro system on its latest XJ model to the test in Mumbai by taking on the traditional acclaimed Dabbawalla delivery system in a race through the congested city streets.

Dabbawallas are used by many Mumbai workers to take home-cooked food to their places of work in small ‘tiffins’ or ‘dabbas’. They operate on a complex relay system involving trains, buses, bikes and foot.

But one lucky Dabbawalla was given the chance to ride in luxury when the new Jaguar XJ picked him up, swapping a bike saddle for a leather seat and the new InControl Touch Pro infotainment system in place of the noise of busy streets. The driver used the new navigation system to help steer through traffic as his rival Dabbawalla took the traditional route.

The Dabbawalla said: “It was a very different experience to the one I am used to! The only massage I normally get is from the bumps in the road! Those seats were amazing. And I never knew Mumbai could be so quiet - it was like a different world inside the car.

“It was a serious race too. We have a very well developed system here; one that many say is impossible to beat. But somehow the XJ won! The navigation system was a big help, but we were also lucky because the other Dabbawalla got stuck with a rare train delay.”

Founded in 1890, the Dabbawalla system, once subject to a Harvard Business School study, is a business miracle. Low cost, highly efficient and environmentally friendly, there is no use of any IT system or even cell phones, yet mistakes are extremely rare. Logistics expert Federal Express even sent its employees over to learn from the system.

Aside from a unique weight-bearing jacket, which helps carry multiple loads using supports from lightweight but sturdy aluminium, new technology has done nothing to better the system. Now, approximately 5,000 Dabbawallas move more than 130,000 lunches per day, six days a week, 52 weeks a year.

Ever-present heavy traffic makes moving through the city streets a challenge, which is why the system is of such benefit. But on a course designed to give close competition even with the road congestion, the dynamic pinch and zoom mapping on the navigation system allowed the XJ to reach its destination with time to spare.

According to Jaguar, its InControl Touch Pro infotainment system, which was tested via the Mumbai Dabbawalla Delivery Challenge, features a high-performance quad-core processor and runs on state-of-the-art, ultra-fast Ethernet, a network technology which offers exceptional data transfer rates of up to 1Gbit/second. Combined, they deliver incredible graphics, fast response times and help to future-proof the system for significant upgrades in functionality over time.

Jaguar spokesman, Ian Hoban, Vehicle Line Director said: “We were privileged to gain an insight into the Dabbawalla business through this activity, and it really showed us how efficient this kind of process can be, even without the use of modern technology.

“In the race, the new XJ proved to be more than comfortable in the city streets. Despite its size, it is nimble, manoeuvrable and dynamic and that helped it cut through traffic with ease. The revolutionary technology in the new InControl Pro system also made a big difference, both from a guidance perspective and in allowing the Dabbawalla to ride in comfort.”

New, Fun Short Film shows the Race in Action

|GlobalGiants.Com|


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Edited & Posted by Editor | 4:24 AM | Link to this Post

December 11, 2015

47 cities join the UNESCO Creative Cities Network

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Photo: Starstruck. Austin, Texas. Austin has just been designated UNESCO Creative City of Media Arts. Photographer, Image Credit & Copyright © Thomas Hawk.

Paris, 11 December 2015 - UNESCO Director-General, Irina Bokova, has announced the designation of 47 cities from 33 countries as new members of the UNESCO Creative Cities Network. The results of this year’s Call bears witness to the Network’s enhanced diversity and geographical representation with 22 cities from countries not previously represented.

The UNESCO Creative Cities Network has welcomed the following cities within its seven creative fields (Crafts and Folk Art, Design, Film, Gastronomy, Literature, Media Arts and Music):

  1. Adelaide (Australia) - Music
  2. Al-Ahsa (Saudi Arabia) - Crafts and Folk Art
  3. Austin (United States of America) - Media Arts
  4. Baghdad (Iraq) - Literature
  5. Bamiyan (Afghanistan) - Crafts and Folk Art
  6. Bandung (Indonesia) - Design
  7. Barcelona (Spain) - Literature
  8. Belem (Brazil) - Gastronomy
  9. Bergen (Norway) - Gastronomy
  10. Bitola (The former Yugoslav Republic of Macedonia) - Film
  11. Budapest (Hungary) - Design
  12. Burgos (Spain) - Gastronomy
  13. Denia (Spain) - Gastronomy
  14. Detroit (United States of America) - Design
  15. Duran (Ecuador) - Crafts and Folk Art
  16. Ensenada (Mexico) - Gastronomy
  17. Gaziantep (Turkey) - Gastronomy
  18. Idanha-a-Nova (Portugal) - Music
  19. Isfahan (Iran [Islamic Republic of]) - Crafts and Folk Art
  20. Jaipur (India) - Crafts and Folk Art
  21. Katowice (Poland) - Music
  22. Kaunas (Lithuania) - Design
  23. Kingston (Jamaica) - Music
  24. Kinshasa (Democratic Republic of the Congo) - Music
  25. Liverpool (United Kingdom of Great Britain and Northern Ireland) - Music
  26. Ljubljana (Slovenia) - Literature
  27. Lubumbashi (Democratic Republic of the Congo) - Crafts and Folk Art
  28. Lviv (Ukraine) - Literature
  29. Medellín (Colombia) - Music
  30. Montevideo (Uruguay) - Literature
  31. Nottingham (United Kingdom of Great Britain and Northern Ireland) - Literature
  32. Obidos (Portugal) - Literature
  33. Parma (Italy) - Gastronomy
  34. Phuket (Thailand) - Gastronomy
  35. Puebla (Mexico) - Design
  36. Rasht (Iran [Islamic Republic of]) - Gastronomy
  37. Rome (Italy) - Film
  38. Salvador (Brazil) - Music
  39. San Cristobal de las Casas (Mexico) - Crafts and Folk Art
  40. Santos (Brazil) - Film
  41. Sasayama (Japan) - Crafts and Folk Art
  42. Singapore (Singapore) - Design
  43. Tartu (Estonia) - Literature
  44. Tongyeong (Republic of Korea) - Music
  45. Tucson (United States of America) - Gastronomy
  46. Ulyanovsk (Russian Federation) - Literature
  47. Varanasi (India) - Music

For the very first time, two Indian cities — Varanasi and Jaipur — have joined UNESCO Creative Cities Network. This is a historic first for India in this elite global compact.

Launched in 2004, the Network now comprises 116 cities worldwide. It aims to foster international cooperation with and between cities committed to investing in creativity as a driver for sustainable urban development, social inclusion and cultural vibrancy.

By joining the Network, cities commit to collaborate and develop partnerships with a view to promoting creativity and cultural industries, to share best practices, to strengthen participation in cultural life, and to integrate culture in economic and social development strategies and plans.

|GlobalGiants.Com|


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Edited & Posted by Editor | 3:14 PM | Link to this Post

November 21, 2015

British Bond Actress Naomie Harris Introduces New Range Rover Evoque Convertible as it Premieres in the USA

Range Rover, James Bond

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Range Rover, James Bond

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Range Rover, James Bond

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Range Rover, James Bond

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Photos: Exclusive images from acclaimed fashion photographer Ben Watts… Land Rover showcases new Range Rover Evoque Convertible in Santa Monica beachside shoot with Bond star Naomie Harris. Images provided by & copyright © Jaguar Land Rover.

LOS ANGELES, CA - November 16, 2015 - Land Rover has unveiled its first luxury compact convertible SUV along the iconic coastline of Los Angeles in Santa Monica, CA. SPECTRE actress Naomie Harris was one of the first to view the newest member of the Range Rover family, as it was revealed for the first time ahead of the Los Angeles Auto Show.

Following the recent global release of SPECTRE, the 24th James Bond adventure, which features vehicles produced by the Jaguar Land Rover Special Operations division, Harris joined the brand to receive an exclusive first look at the new Range Rover Evoque Convertible as it debuted in the US. Harris, in her role as Moneypenny, has been paired with Land Rover vehicles including the iconic Defender (Skyfall) and more recently the Discovery Sport (SPECTRE).

|GlobalGiants.Com|


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Edited & Posted by Editor | 8:35 AM | Link to this Post

November 2, 2015

London Oxford Street Christmas Lights Switched On

London Oxford Street Christmas Lights

Photo: A general view of the atmosphere during the World Famous Oxford Street Christmas Lights Switch On Event taking place at the Pandora Flagship Store on November 1, 2015 in London, England. (Photo by Tabatha Fireman/Getty Images for New West End Company. © 2015 Getty Images).

London Oxford Street Christmas Lights

Photo: A general view of the atmosphere during the World Famous Oxford Street Christmas Lights Switch On Event taking place at the Pandora Flagship Store on November 1, 2015 in London, England. (Photo by Tabatha Fireman/Getty Images for New West End Company. © 2015 Getty Images).

London Oxford Street Christmas Lights

Photo: International pop star Kylie Minogue attends the World Famous Oxford Street Christmas Lights Switch On Event taking place at the Pandora Flagship Store on November 1, 2015 in London, England. (Photo by Tristan Fewings/Getty Images for New West End Company. © 2015 Getty Images).

London Oxford Street Christmas Lights

Photo: Pop star Foxes attends the World Famous Oxford Street Christmas Lights Switch On Event taking place at the Pandora Flagship Store on November 1, 2015 in London, England. (Photo by Tristan Fewings/Getty Images for New West End Company. © 2015 Getty Images).

London, Sunday 1st November 2015 — The countdown to Christmas started today at the Oxford Street Christmas Lights Switch On Event broadcast and seen by millions around the globe.

Global pop star Kylie Minogue took to the stage for the 56th annual switch-on moment, illuminating Oxford Street in silver light and 445 gleaming gold baubles. The lighting event marks the official start of the London Christmas shopping season.

For the first time, Oxford Street hosted the highly awaited lights switch-on event on a traffic-free Sunday. Families, shoppers and visitors enjoyed their Christmas shopping in the enhanced space of a traffic-free environment, along with exclusive Christmas offers available from retailers for this special day only.

This year’s spectacular switch on moment and star studded show was more inclusive than ever before as the stage faced down West Oxford Street with a series of on-street screens live streaming all the action for spectators and shoppers alike to enjoy.

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Edited & Posted by Editor | 7:18 AM | Link to this Post

September 8, 2015

Olivia Palermo previews new Rolls-Royce 'Wraith - Inspired by Fashion' in NYC

Rolls-Royce, Olivia Palermo

Photo: Fashion connoisseur Olivia Palermo was among the first to view the new Rolls-Royce ‘Wraith - Inspired by Fashion’, during its world premiere in New York. Olivia, renowned for her impeccable sense of style, enjoyed a private preview of the motor car before the event opened to a high profile roster of guests that included fashion designers and commentators. (Image provided by and copyright © Rolls-Royce).

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Edited & Posted by Editor | 2:43 PM | Link to this Post

August 6, 2015

Amazon Opens Fashion Photography Studio in London

Amazon Fashion Photography

Amazon Fashion Photography

Amazon Fashion Photography

Photos: Corridors inside the Amazon Fashion Photography Studio. Images © Hasselblad H4D.

Amazon Fashion Photography

Amazon Fashion Photography

Photos: Suki Waterhouse arrives at the Amazon Fashion Photography Studio launch party in London, England. Suki Waterhouse is the new brand ambassador of Amazon Fashion Europe for Autumn/Winter 2015. (Photos by David M. Benett/Getty Images for Amazon Fashion. Copyright © 2015 David M. Benett.)

Amazon Fashion Photography

Photo: Sarah Ann Macklin arrives at the Amazon Fashion Photography Studio launch party in London, England. (Photo by David M. Benett/Getty Images for Amazon Fashion. Copyright © 2015 David M. Benett.)

Amazon has opened its new multi-million pound fashion photography studio in London. British actress Suki Waterhouse attended the opening as the new brand ambassador of Amazon Fashion Europe for Autumn/Winter 2015.

“Our aim is to make Amazon the best place to buy fashion online,” said Sergio Bucher, Vice President of Amazon Fashion EU. “The opening of our new fashion studio, in the heart of one of the leading fashion capitals of the world, illustrates our ambitions.”

The new Amazon Fashion Photography Studio is one of the largest of its kind in Europe. At 46,000 sq ft, it houses 22 individual photography bays, a large state of the art editorial suite, video editing facilities, a creative fashion library, and office space for Amazon’s growing team of fashion creatives.

Fashion is one of Amazon’s fastest growing categories and its business is expanding rapidly across Europe with dedicated fashion stores on its UK, France, Italy and Spain websites. Last year Amazon added more than 100 new fashion brands to its offering. Amazon customers can browse thousands of fashion products from specially curated stores for Clothing, Shoes, Jewellery, and Watches - from brands including Hugo Boss, Gucci, Emporio Armani, Calvin Klein, Tommy Hilfiger, 7ForAllMankind, American Retro, Petite Bateau, Levi’s, and Lacoste. Customers ordering fashion items from Amazon benefit from its unlimited shelf space enabling increased stock availability, free returns, and a wide range of convenient delivery options including unlimited one-day delivery with Amazon Prime.

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Edited & Posted by Editor | 5:32 AM | Link to this Post

July 24, 2015

adidas introduces the adigirl Apparel Collection Designed for the Sporty Teen

ADIDAS ADIGIRL SPORTS

ADIDAS ADIGIRL SPORTS

ADIDAS ADIGIRL SPORTS

ADIDAS ADIGIRL SPORTS

ADIDAS ADIGIRL SPORTS

ADIDAS ADIGIRL SPORTS

ADIDAS ADIGIRL SPORTS

Photos: The adigirl Collection campaign photography captures the spirit of the teen athlete, as she goes about her day-to-day training routines. Images provided by & copyright © adidas.

NEW YORK, July 22, 2015 - Today adidas unveils The adigirl Collection, a new apparel line designed specifically for the teen athlete. The line — a first of its kind — combines key performance attributes with street style detailing to create a unique, versatile assortment of pieces that bring sport into everyday life. The adigirl Collection draws inspiration from five team sports - basketball, volleyball, track, softball and soccer — each popular with the teen athlete.

“adigirl was created to specifically meet the needs of the female teen athlete and provides her with versatile options that can be worn for more than just practice,” says Katie Becker, Senior Design Director for adidas Training and Sportswear. “We brought a fashion element to the design process that adds a fresh look and style that is unique to the adigirl Collection.”

Bold color is a key component to the adigirl aesthetic, with a palette that includes bright reds, deep purples, multiple shades of blue and floral prints, in addition to the always essential shades of concrete grey and black. Equally important is the collection’s acute attention to details, many of which are a perfect union of fashion and function.

“The adigirl is an athlete at her core but we have to acknowledge the powerful, multi-faceted teen that she is. This collection intends to address the needs of her demanding lifestyle, uniting sport with style,” says Kate Ridley, Vice President of adidas Training. “The launch of this collection is a part of our ongoing dedication to the female athlete and the way we both speak and create product specifically with her in mind.”

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Edited & Posted by Editor | 9:19 AM | Link to this Post

June 15, 2015

Longines Ambassador of Elegance, Aishwarya Rai Bachchan, Presents the New DolceVita Collection

Longines, Global Giants

ENLARGE

Longines, Aishwarya Rai

ENLARGE

Photos: Chantilly, France, June 13, 2015 — Longines Ambassador of Elegance, Aishwarya Rai Bachchan, presents the new DolceVita collection during a Garden Party in the gardens of the Chantilly Castle in France. Images provided by and copyright © Longines.

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Edited & Posted by Editor | 12:59 AM | Link to this Post

May 1, 2014

2014 Cannes Film Festival Poster

Cannes Film Festival, Global Giants

The 67th annual Cannes Film Festival is scheduled to be held from 14 to 25 May 2014.

The poster design for the 67th Festival de Cannes is based on a photogram taken from Federico Fellini’s 8½, which was presented in the Official Selection in 1963.

The actor in the poster is Marcello Mastroianni.

“The way he looks at us above his black glasses draws us right in to a promise of global cinematographic happiness,” explains the poster’s designer. “The happiness of experiencing the Festival de Cannes together.”

“I am very proud and touched that Cannes has chosen to pay tribute to my father with this poster,” said Chiara Mastroianni, the actor’s daughter.

Marcello Mastroianni, Knight Grand Cross, was an Italian film actor. His prominent films include La Dolce Vita; 8½; La Notte; Divorce, Italian Style; Yesterday, Today and Tomorrow; Marriage Italian-Style; A Special Day; City of Women; Henry IV; Dark Eyes; and Stanno tutti bene. His honours included British Film Academy Awards, Best Actor awards at the Cannes Film Festival and two Golden Globe Awards.

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Edited & Posted by Editor | 2:26 AM | Link to this Post

October 5, 2013

Longines presents DolceVita - The Italian way of life

Longines, Global Giants

Photo: A model from the Longines DolceVita collection. This quartz watch in steel is set with 32 diamonds (0.269 carat, Top Wesselton VVS) whose sparkle emphasises the rectangular form and harmonious proportions of the case. The white dial features ten indices, an Arabic numeral 12 and silvered hands that indicate the hours and minutes, with a small second at 6 o’clock. This elegant, contemporary model is mounted on a steel bracelet. Water-resistant to 3 bar (30 metres).

Longines, Global Giants

ENLARGE

Photo: Chi Ling Lin, Longines Ambassador of Elegance, wearing a Longines DolceVita.

Longines, Global Giants

ENLARGE

Photo: Aishwarya Rai Bachchan, Longines Ambassador of Elegance, wearing a Longines DolceVita.

According to Longines, its DolceVita collection represents “the charm of the Italian way of life - la DolceVita”.

The models in this Longines collection feature a rectangular case and are available in four different sizes with a multitude of different features. Models are available in steel, yellow gold or steel and rose gold, and all are fitted with quartz movements. Certain models are set with diamonds.

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Edited & Posted by Editor | 10:14 AM | Link to this Post


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