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May 9, 2020

Edible Brands teams with 12 Recording Artists to make Sweet Music for Mom on Mother's Day.

“Songs for Mom” album features Grammy Award-winning artists and emerging stars.

Mother's Day

ATLANTA, May 9, 2020 — Edible, the world’s largest franchisor of fresh fruit arrangements and all-natural fruit snacks and dipped treats, is teaming with 12 recording artists to create a one-of-a-kind gift collection of music and treats just in time for Mother’s Day.

“Songs for Mom” covers a variety of genres, including pop, rock, R&B, and dance. The compilation features artists ranging from Grammy Award-winners like Shawn Stockman of Boyz II Men and Gospel legend Tamela Mann as well as emerging stars. The artists are celebrating mothers and all that the mothers do, especially during these stressful times, Edible explained.

The album is included in two Edible Mother’s Day gift bundles and is also available for $9.99 as an add-on at checkout for other orders.

According to Edible, it “partnered with these fantastic artists for exclusive rights to release the album through Edible’s website leading into Mother’s Day before it goes viral on other platforms worldwide.”

Edible’s President Cheikh Mboup stated, “The addition of music fits perfectly with Edible’s mission of celebrating life’s most special moments with a gift or treat crafted to WOW.”

“We are continually exploring new ways to connect with our customers emotionally,” he said, adding that artists share a common bond of vision, risk-taking, and passion with Edible’s entrepreneurial spirit.

“From founder Tariq Farid to our franchisees, Edible’s story is about achieving the American Dream by helping people celebrate,” he said. “Artists are pursuing a similar dream, and just as we have helped so many entrepreneurs through franchising. Now we are giving artists a new venue to share their voice while also giving our franchisees one more way to help their customers celebrate special occasions.”

“Those who know the Edible story realize the role that Tariq’s mother played in his life,” he said. “It was his mother who encouraged him to move forward with his uniquely creative idea of making arrangements out of fresh Fruit. It’s only appropriate that we launch Edible’s creative entry into music on Mother’s Day.”

“Songs for Mom” includes the following:

Edible Brands is the parent company of Edible, the world’s largest franchisor of stores offering all-natural fruit snacks, dipped treats and fresh fruit arrangements with more than 1,100 locations worldwide. You can order Edible Fresh Fruit Arrangements, Chocolate Dipped Fruit, and Fresh Fruit Smoothies through any local Edible store or online at edible.com in the USA.

Source: Edible Brands

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Edited & Posted by Surender Hastir | 2:09 PM | Link to this Post


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