September 3, 2012
Made in Italy: Lancia is main sponsor of the 69th Venice International Film Festival
Photo: Actor Luca Argentero and Actress Myriam Catania attend the Lancia Cafe during the 69th Venice Film Festival on August 31, 2012 in Venice, Italy. (Photo © Vittorio Zunino Celotto/Getty Images for Lancia).
Photo: Actress Barbora Bobulova shows her award during the ‘Premio Kineo’ Ceremony during the 69th Venice International Film Festival at Lancia Cafe on August 30, 2012 in Venice, Italy. (Photo © Vittorio Zunino Celotto/Getty Images for Lancia).
For the seventh consecutive year, the Italian automobile manufacturer Lancia (a part of the Fiat Group) is the main sponsor of the Venice International Film Festival, scheduled from August 29 to 8 September 2012.
The new Lancia Flavia ia being used to provide an exclusive courtesy car service. The glamorous convertible embraces the stylistic features of the Lancia brand. Equipped with 175 HP 2.4 litre petrol engine and a 6-speed automatic transmission, the new Lancia Flavia boasts generous external dimensions. It can accommodate up to four adults.
During the Venice Film Festival, Lancia will present a special edition of the new Flavia created in collaboration with Italian furniture maker Poltrona Frau. This special edition car is distinguished by its seats and armrests completely covered in red Pelle Frau Pieno Fiore leather.
“The new Flavia is the perfect expression of the Italian way of life and the beauty of Italian lifestyle based on taste, imagination, style and refinement,” the company said. “The front wheel drive Lancia Flavia guarantees a refined driving experience unparalleled by any other in its segment, whether tackling the daily trip in town to go to the office or when travelling those spectacular panoramic roads out of town on weekends.”
Posted by Editors at September 3, 2012 12:51 AM | Link to this Post