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December 27, 2009

Longines PrimaLuna: a New Star in the Longines Galaxy

Longines

Longines PrimaLuna

ENLARGE

Photo: The Refined New Longines PrimaLuna. The circular rose gold case, set with 48 Top Wesselton VVS diamonds (total weight 0.403 carats), surrounds a white mother-of-pearl dial decorated with 11 arabesque Arabic numerals. The case houses an automatic self-winding mechanical movement L595 that shows the hours, minutes, seconds and date. This model is fitted on a rose gold bracelet with a folding safety clasp. Water-resistant to 30 meters.


Longines PrimaLuna

ENLARGE

Photo: A symbol of passing time, living time, the moon that enchants us. The New Longines PrimaLuna. The circular stainless steel and rose gold case, set with 48 Top Wesselton VVS diamonds (total weight 0.403 carats), surrounds a silvered dial with a flinqué decoration featuring 11 blue Roman numerals. The watch houses an automatic self-winding mechanical movement L595 that shows the hours, minutes, seconds and date. This model is fitted on a stainless steel and rose gold bracelet with a folding safety clasp. Water-resistant to 30 meters.


Elegant, contemporary, subtle and carefree, the new Longines PrimaLuna offers a new collection of exquisite models.

This ladies' watch is also a piece of jewelry. The pleasing curves of the case are enhanced by a play of diamonds.


Longines PrimaLuna

ENLARGE

Photo: Aishwarya Rai Bachchan, Longines Ambassador of Elegance, wearing the Longines PrimaLuna. (Photo © Longines.)


Longines PrimaLuna

ENLARGE

Photo: The New Longines PrimaLuna. The circular stainless steel case, set with 48 Top Wesselton VVS diamonds (total weight 0.403 carats), surrounds a white mother-of-pearl dial set with 11 diamonds and houses a quartz movement L129 that shows the hours, minutes, seconds and date. This model is fitted on a stainless steel bracelet with a folding safety clasp. Water-resistant to 30 meters.


Longines PrimaLuna


This is how Longines describes PrimaLuna: "A silvery moon on a spring night; a star that glistens reaches its peak and then disappears. A symbol of passing time, living time, the new Longines PrimaLuna is a tribute to the silvery star the moon that entrances us with its rounded, delicate lines. Its soft silhouette is enhanced by the exquisite purity of the dial and the whole is illuminated by a play of sparkling diamonds. Graceful, magical, this is a model that will seduce women who appreciate contemporary, sophisticated elegance."

Known for the elegance of its timepieces, Longines is a member of the Swatch Group Ltd, the World's leading manufacturer of horological products. With the winged hourglass as its emblem, the brand has outlets in over 130 countries. Based in St. Imier in Switzerland since 1832, Longines has been timekeeper for world championships in various sports.

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Posted by Editors at December 27, 2009 10:59 PM | Link to this Post

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