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August 10, 2008

Polo Ralph Lauren designed U.S. Olympic Team Parade Outfits for Beijing Opening Ceremony


U.S. Olympic Team

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U.S Olympic Team

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As American athletes took to the stage during the commencement celebration in Beijing, the Polo Ralph Lauren 2008 U.S. Olympic Team Opening Ceremony Parade Outfits were unveiled to spectators around the world.

Inspired by the rich past of the Olympic Games, and in keeping with the time-honored tradition of this historic event, Polo Ralph Lauren brought an elegant and contemporary style to the U.S. Olympic Team.

According to the company, "Reflecting the brand's trademark sporty sophistication and refined sensibility, the Opening Ceremony uniforms evoke the heritage and legacy of the 1920's and 1930's. Featuring a polished and tailored silhouette, the ensemble is comprised of a crisp white cotton shirt and ivory cuffed pants, complemented by a timeless navy blue blazer in tropical wool, adorned with the iconic Polo Pony and the 2008 U.S. 'Look of the Team' logo. The chic outfits are accented by Americana-infused accessories with red, white and blue silk ties and scarves and classic canvas sneakers with red and blue lateral stripes, topped off with a white twill hat."

In addition to designing the Official Opening Ceremony Parade Outfits for the U.S. Olympic Team, Polo Ralph Lauren has also created their Closing Ceremony Parade Outfits and an assortment of Olympic Village Wear pieces to be provided to the U.S. Teams.


Polo Ralph Lauren


Polo Ralph Lauren


The Olympic Village Wear designs offer more casual sportswear looks with zip-up hooded sweatshirts, sleek track jackets and brightly colored cotton polo shirts all displaying the official U.S. Olympic Team logo and the classic Polo pony logo. Incorporating the theme of the Games' location, Chinese characters reading Beijing also decorate the apparel, while red, white and blue accents mark the pieces as quintessentially American.


Polo Ralph Lauren


The 2008 Beijing Summer Olympic Games are being celebrated from August 8 to August 24 with an estimated four billion viewers watching global-televised coverage, which is expected to be the largest audience ever to view the Olympic Games.

Source: Polo Ralph Lauren Corporation

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Edited & Posted by the Editor | 8:24 AM | Link to this Post






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