« Lord and Taylor Re-Launches Its Legendary Rose | Main | Thomson Reuters is Born: Unveils its New Branding and a Global Advertising Campaign »
April 13, 2008
Estee Lauder and Elizabeth Hurley are Celebrating their Thirteen Year Partnership
Hurley to Star in New Print and Television Advertising Campaigns.
Photo: Pictured here is Estee Lauder spokesmodel Elizabeth Hurley's new print advertising campaign for Estee Lauder's top-selling Perfectionist [CP+] Wrinkle Lifting Serum.
In July, Elizabeth Hurley will be featured in new print and television advertising for Estee Lauder's top-selling Perfectionist [CP+] Wrinkle Lifting Serum. This summer she will also be seen with her fellow Estee Lauder spokesmodels Gwyneth Paltrow, Carolyn Murphy and Hilary Rhoda in the print advertising campaign for Estee Lauder's new fragrance.
The year 2008 marks the thirteenth anniversary of Elizabeth Hurley's partnership with Estee Lauder, one of the longest running cosmetics contracts to date.
Photo: Estée Lauder spokesmodel, Elizabeth Hurley.
Photo: Estee Lauder pleasures and Pleasures For Men, representing the fourth largest global fragrance masterbrand.
Over the years, Elizabeth has appeared in advertising campaigns for some of Estee Lauder's product franchises. In addition to launching the best-selling pleasures fragrance in her first year with the company, Elizabeth has represented the Beautiful, DayWear, Double Wear, Idealist, Advanced Night Repair, Re-Nutriv and most recently Resilience Lift Extreme lines.
Photo: Celebrating her 13th anniversary with Estee Lauder at an event in New York City, spokesmodel Elizabeth Hurley is pictured here with husband Arun Nayar, Evelyn Lauder and Leonard Lauder.
"As a busy mother and entrepreneur, Elizabeth connects with women all over the world. She is a classic beauty who reflects today's modern woman," says Aerin Lauder, Senior Vice President, Creative Director for Estee Lauder. "Elizabeth Hurley and Estee Lauder have a very special relationship," says Evelyn Lauder, Senior Corporate Vice President, The Estee Lauder Companies. "Her 13 year tenure with us is a near record in the beauty industry and we are very proud of our relationship. Elizabeth's popularity with the consumer is at an all time high." And spokesmodel Elizabeth Hurley adds, "Estee Lauder is like a second family to me; I love working with them."
Source: Estee Lauder
|GlobalGiants.com|
Edited & Posted by the Editor | 1:43 PM | Link to this Post
