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February 20, 2008

Volvo produces its 15 millionth Car

Volvo C70

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Photo: All-new Volvo C70, Passion Red.


Volvo

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Photo: Volvo ÖV4 and PV4.


The very first Volvo car left the factory on April 14, 1927. It was called the ÖV4 because the letters ÖV are Swedish for "Open Car" and 4 denoted the number of cylinders powering the new Swedish car. On February 20, 2008, it is once again an open car that is under the spotlights. That's when car number 15,000,000, an attractive convertible Volvo C70, will leave the factory in Uddevalla.


Volvo C70

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Photo: All-new Volvo C70 and falcons, Dubai. (Photographer Elisabeth Ohlson Walli)


In the first year, production proceeded at a modest pace, with 297 cars being sold in 1927. Emerging from the shadow of the global economic depression and Second World War, it took Volvo 23 years to build its first 100,000 cars. Today, that figure corresponds to about three months of production.

However, Volvo has never really been a high-volume manufacturer. Early in the company's history, it was decided that the brand name should signify quality and safety. Today the Volvo brand is known for the attractive design of cars that reflect characteristic Scandinavian design traditions. |GlobalGiants.com|


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Edited & Posted by Surender Hastir | 12:59 AM | Link to this Post


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