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August 11, 2006

Tide(R) Simple Pleasures (TM) Offers Consumers a Unique Scent Experience

New Laundry Detergent Incorporates Naturally Inspired Scents.

Tide Simple Pleasures

This August, Tide(R) will launch Tide(R) Simple Pleasures(TM), a new detergent that adds an innovative dimension to the laundry experience. It incorporates naturally inspired scents, which imbue fabrics with a variety of captivating fragrances. As scent is increasingly becoming infused into people's lives, consumers will now have an opportunity to surround themselves with the fragrances they love in the clothing they adore. Washing fabrics in Tide(R) Simple Pleasures(TM) provides a unique scent experience in a detergent with amazing cleaning power.

Tide(R) Simple Pleasures(TM) fills clothing with peaceful and invigorating scents. The detergent will be available in the USA in three distinct varieties: relaxing Vanilla and Lavender, refreshing Water Lily and Jasmine, and romantic Rose and Violet.

People can try each fragrance from the Tide(R) Simple Pleasures(TM) collection or choose their own favorite scent. Regardless of their choice, Tide(R) Simple Pleasures(TM) makes the acts of washing and wearing the most treasured pieces of clothing enjoyable and meaningful.


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Edited & Posted by the Editor | 7:34 AM | Link to this Post






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