January 18, 2006
Revlon - Leading Mass Market Cosmetics Brand
Revlon is a world leader in cosmetics, skin care, fragrance and personal care and is a leading mass market cosmetics brand. Revlon's vision is to provide glamour, excitement and innovation through quality products at affordable prices. To pursue this vision, Revlon's management team combines the creativity of a cosmetics and fashion company with the marketing, sales and operating system of a consumer packaged goods company. Revlon global brand name recognition, product quality and marketing experience have enabled it to create one of the strongest consumer brand franchises in the world, with Revlon products sold in approximately 175 countries and territories. Revlon's brands include Revlon, ColorStay, New Complexion, Revlon Age Defying, Almay, Ultima II and Flex and Charlie.
Unlike companies that still needlessly maim and kill animals to test their products, Revlon, in 1990, became one of the first industry heavyweights to ban all animal testing. Since then, Revlon has grown into an animal-friendly empire, garnering numerous awards for its products, including from popular magazines such as Cosmopolitan, Teen People, Allure, and InStyle. The European Union recently voted to phase out all cosmetics testing on animals, a decision no doubt inspired by Revlon and other companies that have proved that animal tests are archaic and unnecessary.
Testing cosmetics and household products on animals involves blinding and poisoning rabbits, guinea pigs, and other animals. These painful and deadly tests don’t keep harmful products off the market—they merely provide companies with a barrier from potential liability lawsuits.
"By renouncing animal testing, Revlon has sent the message that beauty doesn’t have to come with an ugly side," said PETA (People for the Ethical Treatment of Animals) President Ingrid E. Newkirk. "Although there are still some holdouts, Revlon’s commitment to compassion has become the standard in the personal-care-products industry."
For blazing the cruelty-free trail with a sensational line of hair-care products, cleansers, perfumes, and makeup, venerable personal-care-products company Revlon has won PETA's "Cutting-Edge Company" Award.
January 15, 2006
Cartier is reclaiming its elitist position as the "king of jewelers and jeweler of kings."
Established in France in 1847, today Cartier is part of Richemont, the Switzerland-based luxury group and owner of numerous globally established brands. Beside Cartier, Richemont manages Van Cleef & Arpels, Piaget, Baume & Mercier, IWC, Jaeger-LeCoultre, A. Lange & Sohne, Panerai, Vacheron Constantin, Dunhill, Lancel, Montblanc, Montegrappa, Purday, Chloe, Hackett, Old England and Shanghai Tang.
Cartier may be credited with numerous innovations that have had an enduring influence. The firm made a large number of jewels that could be worn in more than one way, such as necklaces that could be dismantled to make bracelets. In making jewelry in the Egyptian revival style it was the first to incorporate scarabs and fragments of ancient faience. The firm also pioneered the use of platinum, which was more durable than gold and showed off diamonds to greater advantage. During the art deco period Cartier fashioned dazzling pieces using onyx, ivory, agate, coral, rock crystal, and jade in combination with precious stones, which stemmed from their designers' enduring fascination with India, the Far East, and Russia.
Cartier is on a high, as the jeweler that was one of the first brands to democratize luxury is now reclaiming its elitist position as the "king of jewelers and jeweler of kings."
Cartier's historic store on Rue de la Paix has reopened in January 2006 on two levels behind its black marble façade.
The expanded store has doubled in size, but far from opening up as a vast temple, is banking on intimacy. A line-up of small rooms for special clients has original light oak wood paneling carved with garlands and hung with certificates from England's Edward VII, (in 1905) through the king of Siam and Russian czars. Even the grand new staircase, echoing the modernist Art Deco style that Louis Cartier defined as early as 1899, leads up to tiny, book-lined boudoirs for one-to-one service.
Should you be as wealthy as the Indian maharajahs who helped to create Cartier's fame, you might be ushered into a room where Indian portraits line the walls and offered a tray of 13 exceptional pieces, made today by Cartier's 18-strong design team. Those pieces include a fresh version of the colorful "Tutti Frutti" necklace and a platinum "ChimÃ¨re" bracelet, set with emeralds and sapphires, in which the mythical beast wraps round the wrist in a miracle of craftsmanship that required 2,000 hours of work.
The adjacent room is dedicated to Jeanne Toussaint, the elegant woman behind Cartier's signature panther designs. On the wall are working drawings and photographs showing society figures such as Daisy Fellowes or the Duchess of Windsor in their bold finery.
Sprinkled throughout the store are more accessible jewelry, scarves and graceful handbags. The heritage director, Pierre Rainero, points out discreet photographs of clients as the Belle Epoque Russians morphed into New World American client from the 1920s to 1960s.
Now customers are multinational. The stairwell beneath the atrium filled up with guests from Japan and China, where Cartier was a pioneer and already has 14 boutiques, competing with Indians and bejeweled Russians. In honor of those jewelry high rollers, the party tent was decorated like a St. Petersburg palace, with a Russian orchestra and a menu of caviar and beef stroganoff, and with vodka flowing as fast as Champagne.
The major development in the global jewelry market over the last decade has been branded lines from fashion houses such as Gucci or Dior, as well as the purchase of historic jewelers by luxury groups. Cartier is part of the Richemont Group, the second largest luxury conglomerate, after LVMH. Working autonomously, but with synergies to the parent company, especially for time pieces, Cartier is now the No. 1 for jewelry sales and No. 2, after Rolex, for watches in the world - although no precise figures are broken out.
January 13, 2006
HARLEY-DAVIDSON 2006 XL SPORTSTER 1200L BRINGS IT ALL
Harley-Davidson has brought the best of its long heritage of street motorcycle design to the new 2006 XL Sportster 1200L model. Blending a low seat height and mid-mount controls with the powerful torque of the rubber-mounted Evolution V-Twin engine, the XL Sportster 1200L adds another exciting option to the Sportster family.
The XL Sportster 1200L combines specific features and value. This motorcycle is powered by a smooth-riding 1200cc black and chrome treated engine with a lower profile design that stays true to the Sportster heritage of narrow, agile styling.
The XL Sportster 1200L has a seat height of 26.25 inches, which is 1.8 inches lower than the XL Sportster 1200R Roadster. In addition, the handlebar grips are moved back an inch further than any other Sportster model and a new two-up Badlander style seat provides a comfortable ride. That lower profile seat height, merged with the ergonomics of the new pullback handlebar and mid-mount controls, is sure to accommodate a broad range of riders.
Featuring a black powder-coated 1200cc XL Evolution engine with chrome treatment, the XL Sportster 1200L performs with 79 ft. lbs. of torque. All 2006 XL Sportster models feature a new transmission and all 1200cc models feature a clutch that reduces lever effort by 12 percent. Overall shift effort is significantly reduced due to thin steel “dog rings” that slide to cause gear changes. The new transmission is integrated with the XL Evolution powertrain and shares a die-cast case with the engine. New helical-cut gears mesh more quietly than the straight-cut gears used in the previous transmission.
The 4.5 gallon fuel tank allows the XL Sportster 1200L an extended driving range of more than 200 miles per tank. Standard black 13-spoke cast aluminum wheels with machined silver highlights put a racing spin on Sportster style and steel laced wheels are optional.
The XL Sportster is the original Harley-Davidson hot rod motorcycle, with a design refined from the racetrack to the street, offering premier performance and classic style.
The XL Sportster 1200L is offered in eight color options, including three unique two-tone paint schemes, all with a new 3-D fuel tank graphic.
The XL Sportster 1200L features:
* Rubber-mounted 1200cc XL Evolution engine
* Black powder-coated engine with chrome treatment
* High-compression, high-flow cylinder heads
* High-performance cams
* Smoother, quieter transmission
* Reduced clutch lever effort
* 26.25-inch, two-up seat
* Low front and rear suspension
* Pulled back polished handlebar
* Mid-mount foot controls
* 4.5 gallon fuel tank
* Black 13-spoke cast aluminum wheels
* Chrome staggered shorty dual exhaust
Harley-Davidson, Inc. is the parent company for the group of companies doing business as Harley-Davidson Motor Company, Buell Motorcycle Company and Harley-Davidson Financial Services. Harley-Davidson Motor Company produces heavyweight street, custom and touring motorcycles and offers a complete line of motorcycle parts, accessories, apparel and general merchandise. Buell Motorcycle Company produces sport motorcycles in addition to motorcycle parts, accessories and apparel. Harley-Davidson Financial Services, Inc. provides wholesale and retail financing and insurance programs to Harley-Davidson/Buell dealers and customers.
Boeing, Air India Celebrate Order Agreement for 68 Jets; Largest Commercial Airplane Order in India's Civil Aviation History
At a signing ceremony held at Air India's headquarters in Mumbai, India, Boeing Commercial Airplanes President and CEO Alan Mulally and Air India Chairman and Managing Director V. Thulasidas formally announced an order agreement for 68 airplanes. The order, placed with Boeing in December 2005, is valued at more than $11 billion at list prices and deliveries are scheduled to begin in November 2006.
Air India's order consists of 23 777s, including eight 777-200LR (Longer Range) Worldliners and 15 777-300ERs (Extended Range), and 27 787-8 Dreamliners. Air India Express, a wholly-owned subsidiary of Air India, will receive 18 Next-Generation 737-800s.
"Boeing's commitment to the Indian aviation industry dates back more than 60 years," Mulally said. "Air India is a valued and long-time partner, and we look forward to working closely with this great airline as it expands its operations with its all-Boeing fleet and brings its unique offerings to the world."
Air India currently operates a fleet of 11 747-400s, two 747-400 Combis, two 747-200s, two 747-300 Combis, three 777-200ERs and 21 Airbus 310-300s. The airline will use this order to support both fleet renewal and expansion plans. The 777s will replace the airline's current fleet of 747-200 airplanes while the 787-8 Dreamliner will replace its aging A310 fleet.
"The positive economics of the 777-200LR, 777-300ER and 787 Dreamliner will offer Air India operational cost savings and the flexibility to serve new, ultra-long-range nonstop routes that our passengers demand, such as Delhi-New York and Mumbai-San Francisco," said Thulasidas. "The combination of the 777 and 787, matched with the reliability and low operating costs of the 737s, will provide a competitive advantage for Air India and Air India Express.
"Air India will ensure that these new aircraft have the latest passenger amenities on board so that, with the induction of these aircraft, Air India can emerge as one of the leading global carriers," Thulasidas added.
Additionally, Boeing has announced that it has committed to investing in a regional maintenance, repair and overhaul (MRO) base, and a pilot training facility in India. Details of this effort are to be finalized over the coming months.
"We are committed to our customers' success," said Dinesh Keskar, vice president of Sales, Boeing Commercial Airplanes. "Our airline partners are looking for solutions, and Boeing has the most efficient airplanes and the broadest range of support products and services to help our customers maximize their fleets' operational efficiency."
January 9, 2006
GUCCI - Leading Luxury Brand
Founded in Florence in 1921, Gucci is one of the world's leading luxury brands. It designs, produces and distributes high-quality luxury goods, including ready-to-wear, handbags, small leather goods, luggage, shoes, gifts, fragrances, eyewear. Gucci manufactures all products in Italy and licenses the production and distribution of eyewear, perfumes and men's ready-to-wear.
Through Gucci Group Watches, located in Cortaillod Switzerland, the company also assembles and distributes in all major markets around the world Gucci brand timepieces, combining outstanding Swiss craftsmanship with modern design aesthetics.
The company directly operates stores in major markets throughout the world and wholesales products through franchise store, duty-free boutiques and leading department and specialty stores.
Gucci Group N.V. is one of the world's leading multi-brand luxury goods companies. Through the brands Gucci, Yves Saint Laurent, Bottega Veneta, YSL Beauté, Boucheron, Sergio Rossi, Bédat & Co., Roger & Gallet, Alexander McQueen, Stella McCartney and Balenciaga, the Group designs, produces and distributes high-quality personal luxury goods.
January 8, 2006
Mont Blanc - world's most recognizable luxury-pen brand
Mont Blanc, which has been manufacturing fountain pens since 1906, helped spawn a contemporary revival in ultra-high-end pen sales with the 1992 release of a limited-edition model honoring Italian Renaissance arts patron Lorenzo de' Medici. Originally priced at $1,600, the pen was an instant hit with aficionados, so Mont Blanc and other makers followed up with more limited editions aimed at serious collectors.
The pinnacle of collector's items is Mont Blanc's Solitaire Royale, featuring an 18-karat gold barrel and cap set with 4,810 diamonds. Priced at $95,000 for ballpoint and $125,000 for fountain, the number of diamonds represents the height in meters of the Alpine peak after which the company is named.
By contrast, Mont Blanc's most successful model, the basic black Meisterstuck 149, costing $475, has changed little since it was introduced in 1924. A specially developed resin has replaced the celluloid first used in the barrel and cap, some internal components have been improved over the years, and ballpoint and roller ball models are now available, but functionally and aesthetically, a new Meisterstuck fountain pen is much like the original.
January 6, 2006
Giorgio Armani Men’s Collection Spring Summer 2006
Armani describes its Men's Spring Summer 2006 collection as follows: MANIA – AN OBSESSIVE IDEA, A FIXATION, AN UNUSUAL PATTERN OF BEHAVIOUR, AS IN SOMEONE “HAS A MANIA FOR TIDINESS”. BY EXTENSION, PASSION, TASTE, EXCESSIVE ATTENTION TO DETAIL (AS DEFINED IN THE DICTIONARY).
ARMANIA – THE QUINTESSENTIAL STYLE AND PHILOSOPHY OF ARMANI. BY EXTENSION, THE PASSION TO WEAR ARMANI.
IN TERMS OF CONCEPTS AND CLOTHES, THIS COLLECTION RETAINS THE ARMANI LOOK, AS WE HAVE LEARNT TO RECOGNISE IT IN THE PAST – DECONSTRUCTED, FREE, SENSUAL, ANATOMICALLY PERFECT TO EMPHASISE THE BODY’S INNATE SUPPLENESS – BUT WITH NEW PROPOSALS. THE FOCUS IS THE RE-DEFINED JACKET. SHORTER ON THE HIPS TO ELONGATE THE FIGURE, WITH NATURAL OR SADDLE SHOULDERS AND PEAK LAPELS TO EMPHASISE THE PHYSICALITY OF THE ULTRA-SLIM LINE, FASTENED BY A SINGLE BUTTON. FRESH AND FLUID, THIS FEATHERWEIGHT JACKET IS ALTERNATED WITH A SOFT AND FITTED DOUBLE-BREASTED VERSION, WORN WITH A TOUCH OF NONCHALANCE. IN SPORTS WEAR THE JACKET RECURS AS A CABAN OR THE MOST CASUAL OF BLOUSONS.
INNOVATIVE, LIGHT AND AIRY, A SUPERIOR NEW QUALITY OF JERSEY IS THE CHOSEN FABRIC FOR SHIRTS – IN BLUE AND WHITE STRIPES ASSOCIATED WITH THE FINEST POPLIN – AND TIES. A TRUE CLASSIC OF THE ARMANI REVOLUTION, THE COLLARLESS SHIRT, FREE AND DECONSTRUCTED. PERFECT, WHEN FASTENED WITH A ZIP AND WORN WITH A METICULOUSLY CUT FORMAL SUIT. AMONG THE ICONIC ARMANI FABRICS: MICRO WEAVES, PRINCE OF WALES CHECKS, SOMETIMES OBVIOUS, SOMETIMES IN A HAZY MIX OF LINEN AND SILK FOR EXTRA RADIANCE, THE VERY LIGHTEST WOOLLEN YARNS. ALWAYS PRESENTED IN FRESH AND UNEXPECTED SHADES, GOLDEN GREY, SMOKY GREEN GREY, MINERAL HUES BETWEEN BEIGE AND GREY – CULMINATING IN A DEEP BURGUNDY THAT BRINGS A DEEP GLOW TO THE SPORTS WEAR, WITH A SPLASH OF LIGHT LILAC EVOKING A TOUCH OF THE EIGHTIES.
SIGNIFICANTLY THE CASUAL WEAR FEATURES FRESH SEERSUCKER IN GARMENT DYED BURGUNDY; SUITS IN DOUBLE WEAVE, LEATHER IN NATURAL COLOURS. A NOTABLE EXCEPTION, THE BLOUSON IN REDUCED PROPORTIONS, CLOSE FITTING, IN NAPPA LEATHER WITH ROUGH, RUSTIC LINEN INSERTS AND CONTRAST SEAMS AS SEEN IN THE KNITWEAR, A WARDROBE CROSSOVER THAT HAS ALWAYS BEEN INTEGRAL TO THE ARMANI STYLE. IN THIS CONTINUOUS INTERPLAY AND EXCHANGE OF GENRES, A RANGE OF TEN JERSEY JACKETS AND STRETCH CABANS LEADS INTO A SHOW OF SENSUAL KNITWEAR. CRAFTED IN THE SOFTEST YARNS, OFFERING THE TACTILE COMFORT OF JACQUARD JERSEY, AND WITH THE SPLENDID ADDITION OF A MACRAMÃ‰ MEDALLION, ALSO REPRISED ON THE JACKET.
Giorgio Armani Women’s Collection Spring Summer 2006
Dedicated to the woman of today: with her glamour, her desire to focus on life’s essentials, her taste for anachronisms. As well as the independence of spirit that prompts her to personalise the fashion that she loves to wear, liking to belong to a group while always projecting her own distinctive look. Here lies the raison d’Ãªtre of that mixture of styles that constitutes Armani style timeless clothes reinterpreted in the language of our time. Today.
The seductive appeal of contrasts characterises the collection in which short jackets featuring clearly defined small shoulders are teamed with skirts in fluid lines and flowing fabrics (crÃªpe, organza, satin). The trousers also glide gracefully, sometimes cut on the bias to underline the impeccable tailoring.
A variety of skirts: an inverted tulip with an ethnic accent, wraps like sarongs, in a graduated length that cover the knee at the front and cascading at the back. To emphasise this sense of movement special attention is paid to the edging, pleats and bias.
As if in a new Garden of Eden, the evening gowns are printed with floral motifs and then embroidered, while bird of paradise style brooches perch on the almost molten bodices of the sophisticated jersey dresses. Hats like bouffant hairstyles, stiff black pagodas, or full blown roses, concentrating attention on the face. Like a photographic close up, the eye is drawn to the positive line of the shoulders, emphasised by the jacket or set in relief by the high broad collar of the blouses, falling nonchalantly on the décolleté. The delicate colour palette includes faded shades of greige, putty and cinnamon, with graphic prints, and a range of tropical lagoon jade blues with flashes of Armani red.
January 5, 2006
Nokia pioneers new multimedia retail experience, unveils first Flagship Store
Nokia Head Office, Espoo, Finland.
Nokia is a world leader in mobile communications, driving the growth and sustainability of the broader mobility industry. Nokia connects people to each other and the information that matters to them with easy-to-use and innovative products like mobile phones, devices and solutions for imaging, games, media and businesses. Nokia provides equipment, solutions and services for network operators and corporations.
Moscow, Russia - Amidst an array of multimedia effects and interactive kiosks, Nokia has announced its intention to opening several Nokia Flagship Stores in "shopping capitals of the world." In addition to generating sales, a key objective of each Nokia Flagship Store will be to showcase Nokia's complete portfolio of products and services, offering consumers an opportunity to experience the full benefits of mobility in a comfortable, cutting-edge environment.
The first Nokia Flagship store opened in the prestigious Pushkin Square district of Moscow, Russia. The Nokia Flagship Stores will be opened in high-profile locations in major shopping destinations in the next couple of years.
"Through an innovative retail experience like the new Nokia Flagship Stores, Nokia aims to inspire and educate consumers to the benefits of mobility and broaden the appeal of the Nokia brand. It is a place for discovery and entertainment," said Olli-Pekka Kallasvuo, President and COO of Nokia, at the official unveiling in Moscow. "Whether it is demonstrating the features and capabilities of our latest multimedia smartphone or assisting a consumer with their mobile email settings, we want to offer a relaxing, interactive environment for consumers to truly experience the power of mobility."
At a Nokia Flagship Store, consumers can test the latest Nokia mobile devices and learn about new mobile services and technologies. Well-trained and knowledgeable staff will be on hand to help consumers find a product or service that reflects their lifestyle and individual needs. Interactive, multimedia displays will engage visitors as they visit the store, encouraging them to share images or send messages to friends. and connect with invididuals around the world. Of course, consumers will also be able to set-up their new devices, review service provider options and test the range of mobile enhancements related to their new phone.
One area of the Nokia Flagship Stores will be dedicated to mobile gaming with direct access to the N-Gage Arena, Nokia's global mobile gaming network. Visitors to the store will be able to experience the excitement of connected mobile gaming by playing Asphalt: Urban GT(TM) 2 and posting their best scores to the online rankings board shown on the display monitor. As more flagship stores open around the world, visitors will be able to compete directly against scores posted by those playing at other Nokia stores.
"Consumer focus is at the heart of our strategy and the Nokia Flagship Stores enable us to increase our focus at the retail level," explains Cliff Crosbie, Director, Global Retail and Trade Marketing. "Through the Flagship Stores we want to develop a close one-to-one relationship with consumers, listen to their feedback and find valuable consumer insights. This will be crucial information and allow us to faster respond with products and services that meet consumers' needs and desires. The concept behind the Nokia Flagship Stores represents something truly special in the retail world. It will be unlike anything consumers looking for a mobile phone have ever experienced."
Like Moscow, each Nokia Flagship Store will be located in the very best retail locations in high-traffic urban settings in major markets worldwide. Customer service will be the key driver. The Nokia Flagship Stores will be owned, managed and operated by Nokia to provide the best level of experience, education and inspiration in mobile device retailing.
The Nokia Flagship Stores will form the top end of Nokia's newly revised retail strategy that includes retail and operator partners and their more than 300,000 retail outlets globally. All of these customer outlets will remain essential to Nokia's ongoing success and continue to be the main sales channels in the future. The feedback and learnings received through the Flagship stores will be shared and implemented with Nokia's retail and operator partners.
January 2, 2006
Avon Perfumes: Avon's Presitge Fragrance Counter
As the largest seller of perfumes in the world, Avon employs the most talented perfumers in the industry to create unique perfume designs. As a "store" with multiple brands, Avon’s high-quality fragrance offerings are beautifully packaged, upscale creations that capture the imagination of Avon enthusiasts around the world. The first fragrance in the newly-launched Today.Tomorrow.Always trilogy, which joins other favorites like Treselle, DreamLife, Perceive, and Far Away Sensual Embrace, is causing a sensation among customers.
Avon Products, Inc. (Avon), incorporated in January 1916, is a global manufacturer and marketer of beauty and related products. Avon's products fall into three product categories: Beauty, which consists of cosmetics, fragrances, skin care and toiletries (CFT); Beauty Plus, which consists of fashion jewelry, watches, apparel and accessories, and Beyond Beauty, which consists of home products, gift and decorative products, candles and toys. Avon has sales operations in 60 countries or territories, including the United States, and distributes its products in 62 more.
During the year ended December 31, 2003, Avon launched in the United States a new global cosmetics brand, focusing on the market for young women. The brand name is mark. and the product line is targeted to young women in the 16 to 24 age group. Mark. is sold both through the Company's core group of representatives and a separate mark. sales force.
Sales are made to the ultimate customer principally through a combination of direct selling and marketing by approximately 4.9 million active independent Avon Representatives, approximately 483,000 of who are in the United States. Representatives are independent contractors or independent dealers, who are not employees of Avon. Representatives generally purchase products at a discount from the brochure price directly from Avon and sell them to their customers. The Representatives are typically the customers of Avon and Avon generally has no arrangement with any end user of its product beyond the Representative.
A Representative contacts customers, selling primarily through brochures that highlight new products and specially priced items for each sales campaign. Sales campaigns are generally for two-week duration in the United States and two-to-four week duration for most markets outside the United States. Product samples, demonstration products and selling aids, such as make-up color charts are also used.
Avon's international operations are conducted primarily through subsidiaries in 59 countries or territories outside the United States and Avon's products are distributed in some 62 other countries. Avon manufactures and packages almost all of its CFT products. Raw materials, consisting chiefly of essential oils, chemicals, containers and packaging components, are purchased from various suppliers. In addition, Avon produces the brochures that are used by the Representatives to sell Avon products. Packages, consisting of containers and packaging components, are designed by its staff of artists and designers. Avon had 14 manufacturing facilities around the world during the year ended December 31, 2004.
In 2004, Avon's most significant product launches included Anew Clinical Deep Crease Concentrate, an at-home alternative to line-relaxing injections, is a targeted treatment that relaxes and fills expression lines, and TodayTomorrowAlways, a beautiful feminine fragrance, and the first in a trilogy of collectible scents. In 2004, Avon Color V was launched globally, anchored by the launch of My Lip Miracle, one lipstick that offers the three benefits of long wear, moisture, color and shine.
January 1, 2006
Sergio Rossi to Open New Boutique on Fifth Avenue
Sergio Rossi Luxury Footwear
New York, NY, USA – Italian luxury footwear house Sergio Rossi is opening its much anticipated 1,200 sq. foot boutique at 694 Fifth Avenue this winter in the heart of one of the most prestigious shopping areas in the world.Â With 48 stores worldwide, this will be Sergio Rossi’s North American flagship.
The new shop will debut brimming with women’s and men’s shoes as well as handbags from the luxurious fall/winter collection. The must-haves for the season on display will include elegant knee-high riding boots, cherry suede wedges, tricolour python round toe pumps and black lace peep toe evening shoes.
Sergio Rossi Shoes
According to the company, "Thanks to the distinction that Sergio Rossi is the only vertically-organized luxury shoe company that controls the design, fit and production process completely in-house, this collection exemplifies the signature qualities of unsurpassed craftsmanship, comfort and integrity.Â Â Always made in Italy, the products continue to reflect the renowned history of the house and Italian savoir-faire."
The new store design embodies the core values of the brand: sophistication, sensuality and luxury.Â It is more than simply a sleek shopping environment:Â furnished with sofas and armchairs in brown suede and pony skin, taupe carpeting made of pure wool, and large bronze framed mirrors; the retail space creates an atmosphere of a luxury lounge or private club.Â
A visit becomes a moment of escape with services including an array of Italian refreshments.Â Rich, warm materials such as the bronzed brass curtains and teak furnishings are offset by cool, grey-white walls to create a comfortable yet luxurious ambiance. Â The design concept unifies the brand’s image around the world, distinguishing the Sergio Rossi environment as one of contemporary, polished luxury.
From its beginnings in San Mauro Pascoli on Italy’s Adriatic Coast during the 1960’s, Sergio Rossi has grown to become one of the leading names in international fashion today. In 1999, an alliance with the Gucci Group marked the start of a period of worldwide expansion and increased the brand's retail presence in Europe, the United States and Asia .Â Sergio Rossi has always been synonymous with Italian glamour and has recently outfitted celebrities such as Alicia Keys, Jennifer Garner, Beyonce’ and Terri Hatcher, to name a few.